@brandonbaum (Brandon B) Snapchat profile picture

Brandon B

@brandonbaum

Hogwarts Drop Out

262.7K

Subscribers

31

Spotlight Posts Analysed

5.4M

Total Views

173.4K

Avg Views/Post

Rank ≈ #3.3K of 9.0K Mid-Tier creators (top 37%) Stats as of Aug 13, 2026 Tracked weekly · last checked Oct 1, 2026

@brandonbaum Snapchat Account Overview

Complete Snapchat Spotlight analytics and performance data for Brandon B

Brandon B ranks 817 out of 1365 tracked creators and holds a subscriber count that is 0.8 times the median size, making it smaller than the typical creator we track. This verified Mid-Tier account does not have a set category. The average view counts and engagement rates fall below the platform medians for both metrics. Subscriber data shows a downward trend with a loss of roughly 17 followers per day over the last 90 days. The rest of this report breaks down specific audience demographics and content performance peaks.

Account Classification

Account Size Mid-Tier
Verification Verified
Subscribers 262,700
Monetization Eligible Yes
Views per Subscriber 0.66x

Spotlight Performance Summary

Spotlight Posts Analysed 31
Total Views 5,375,818
Average Views/Post 173,413
Viral Rate (2x avg) 9.7%
Viral Rate (5x avg) 6.5%
Best Post Views 1,456,207

Platform Context

Across SnapDataHub's database of 200,000+ tracked Spotlight posts, the platform average is 80,493 views per post. @brandonbaum averages 173,413 views per post, which is 2x the platform average. Among Mid-Tier creators, this places @brandonbaum in the above-average range for Snapchat Spotlight visibility.

Subscriber Growth Over Time

How @brandonbaum's Snapchat subscriber count has changed across SnapDataHub's tracked snapshots. Hover any point for the exact value on that day.

-1.5K

Net Change

-0.6%

% Change

-17

Avg / Day

90

Days Tracked

5

Data Points

Tracked between May 15, 2026 (264,200 subs) and Aug 13, 2026 (262,700 subs).

What this means: @brandonbaum lost 1.5K subscribers (-0.6%) over 90 days — averaging -17 subscribers per day. This is roughly flat for a Mid-Tier creator and matches the platform average for accounts of this size.

These figures are as of Aug 13, 2026. We re-check @brandonbaum every week: 1 newer reading since then, the latest on Oct 1, 2026, are in the full report.

Spotlight Views & Performance Analysis

Detailed breakdown of 31 of @brandonbaum's Spotlight posts we have analysed

Average views fall below the median and rank 823 out of 1365. The engagement rate is lower than the median and ranks 727 out of 969, indicating this audience reacts less than usual. While reach is consistent, the hit rate remains low as only 9.7% of posts doubled the account average and 6.5% quintupled it. These figures suggest a steady but passive viewer base. This is a tap-and-scroll audience.

173.4K

Avg Views/Post

5.4M

Total Views

9.7%

Viral Hit Rate

Engagement Benchmark

Compared to Mid-Tier tier average

Below Average

1.79%

Engagement Rate

95.4K

Total Likes

624

Total Comments

1.4K

Total Shares

Engagement Quality Analysis

Median-based metrics that resist outlier viral hits.

73.5K

Median Views

1.8K

Median Likes

152.3K

75th Percentile Views

1.5M

Top Post Views

11.8

Engagement / 1K Subs

Normalized influence metric

Engagement in context: Across SnapDataHub's tracked corpus the platform-average Spotlight post earns around 80.5K views. @brandonbaum's 173.4K avg is 2.2× the platform average — well above average. Each post reaches roughly 1 view for every 1.5 subscribers — a strong subscriber-to-view ratio that suggests active rather than passive followers. The engagement rate of 1.79% (likes + comments ÷ views) places @brandonbaum in the below average band for Mid-Tier creators.

Full report

Everything we have on @brandonbaum

This page is a free sample, written Aug 13, 2026. The full report unlocks every greyed-out section below and comes with the data as spreadsheet files, built from today's numbers:

  • ✓32 Spotlight videos analysed, with views, likes, comments, shares and captions
  • ✓6 subscriber count readings since May 2026, with growth rates
  • ✓Engagement ranked against creators of the same size
  • ✓Per-video view trend, best video breakdown, video length, the full top-videos list, posting schedule, hashtags, sounds, best days, posting consistency, caption length
  • ✓6 accounts Snapchat recommends alongside them
  • ✓1 contact detail they list publicly

$22.47

One payment, no subscription

3 free previews per email. Data files are in the paid report.

Per-Post View Trend

View count for each of @brandonbaum's tracked Spotlight posts, in upload order. Hover any point for the exact view count and date.

Per-video view trend

Included in the full report on @brandonbaum.

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Best-Performing Spotlight, Decomposed

What @brandonbaum's single biggest Spotlight had going for it — the patterns worth replicating.

Best video, broken down

Included in the full report on @brandonbaum.

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Content Duration & Strategy

Video length analysis and performance by duration

Video length and strategy

Included in the full report on @brandonbaum.

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Top Spotlight Posts by @brandonbaum

Highest-viewed Spotlight content

# Post Views
1 @brandonbaum Spotlight post #1 thumbnail Spotlight #1 1.5M
2 @brandonbaum Spotlight post #2 thumbnail Spotlight #2 1.4M
3 @brandonbaum Spotlight post #3 thumbnail Spotlight #3 423.2K

The rest of the top videos

Included in the full report on @brandonbaum.

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Posting Schedule & Frequency

When @brandonbaum posts on Snapchat Spotlight

Posting schedule and peak hours

Included in the full report on @brandonbaum.

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Top Hashtags

Most-used hashtags across 31 of @brandonbaum's Spotlight posts we have analysed

Hashtag analysis

Included in the full report on @brandonbaum.

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Sound & Music Usage

Audio tracks used in @brandonbaum's Spotlight posts

Sounds and music used

Included in the full report on @brandonbaum.

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Best Day of the Week to Post

@brandonbaum's Spotlight performance broken down by day — best avg views land on Thursday

Best days to post

Included in the full report on @brandonbaum.

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Posting Consistency & Streaks

How regularly @brandonbaum posts to Spotlight

Posting consistency and streaks

Included in the full report on @brandonbaum.

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Caption Length & Performance

How @brandonbaum's caption length correlates with Spotlight views

Caption length vs performance

Included in the full report on @brandonbaum.

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Compare & Discover Similar Creators

Stack @brandonbaum against any other Snapchat creator we track, or jump to accounts Snapchat itself surfaces alongside this one.

Compare @brandonbaum to another creator

Get a side-by-side stats breakdown.

@brandonbaum vs

Accounts Snapchat recommends alongside them

Included in the full report on @brandonbaum.

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Browse more Snapchat creators in the stats index or see what's trending on the breakout posts feed.

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@brandonbaum Estimated Snapchat Earnings

Revenue estimates based on subscriber count and Spotlight performance

Brandonbaum earns primarily through sponsorship deals based on reach and consistent views. A sponsored post for this account falls within a $2,100 to $3,900 range. The ranking of 817 places the creator below the median, meaning the quoted band represents a ceiling for negotiations rather than a standard rate. Because the engagement rate of 1.79% sits well below the 3.93% median, the premium associated with top rankings is not supported by current interaction data. The lower engagement suggests that while reach is steady, the cost per active interaction is higher than average. These are modelled estimates from public metrics, not disclosed earnings.

Ad Revenue Share (Est. Monthly)

Based on avg 173.4K views/post — Spotlight only

$224 – $672

$0.50–$1.50 per 1K views under the 2025+ Monetization Program. Stories ad share is on top of this.

Sponsorship Value (Est. Per Post)

Based on 262.7K subscribers (Mid-Tier)

$2,102 – $3,940

Industry rate for mid-tier creators

Snapchat Monetization Program (2026 Requirements)

Required (all three) plus any one reach qualifier.

50,000+ subscribers 262,700 · Eligible
25+ posts per month ~1.2 posts/week (5/month est.)
10+ posting days in 28 (reach qualifier: 10M Story / 1M Spotlight / 12K view-hours) Data not available
Disclaimer: These are rough estimates based on Snapchat's published Monetization Program rates and industry CPM benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. As of May 2026, Snapchat has paid over $650 million to 1.6 million monetized creators through its programs.

Key Insights & Analysis

Audience & Reach

The subscriber count sits below the median for tracked creators, indicating an audience that has not reached broadcast scale despite the verified status. Because the account lacks a defined category, its reach is generalized rather than niche specific. The engagement rate falls less than half of the median, which suggests a brand message will land softer than typical benchmarks in this space. Low interaction relative to total volume often points toward a passive viewer base. While the verified badge confirms a level of platform recognition, the data indicates a broad reach with low active participation. This audience profile fits few specific brand categories due to the lack of defined content pillars.

Key Takeaways

Scale. Ranks in the lower portion of the field with a subscriber count below the median. Reach. Average views fall below the 207.3K median, meaning content reaches fewer people than average. Engagement. A 1.79% rate is less than half the 3.93% median, indicating lower interaction relative to views. Hit-rate. Fewer than 10% of posts beat double the account average, showing a lack of frequent standout content. Trajectory. The account lost subscribers over the last 90 days, marking a downward trend in audience size.

Strengths

  • + Established subscriber base of 262,700
  • + Verified account with platform credibility
  • + Average views exceed Spotlight platform average (173.4K vs ~80K)
  • + Monetization eligible (50K+ subscriber threshold met)
  • + Active engagement at 1.79% rate

Opportunities

  • ~ Posting cadence below Creator Rewards threshold (~1.2/week vs 6.25 needed)
  • ~ Low viral hit rate (9.7%) — analyze top posts for replicable patterns
  • ~ Optimize posting times around peak engagement windows
  • ~ Explore collaboration potential with similar creators in the Mid-Tier tier

Frequently Asked Questions About @brandonbaum

How many subscribers does @brandonbaum have on Snapchat?

As of our latest data, @brandonbaum (Brandon B) has 262,700 subscribers on Snapchat. This places them in the Mid-Tier creator tier, which includes creators with 100,000 to 1 million subscribers.

How many Spotlight views does @brandonbaum get?

@brandonbaum averages 173,413 views per Spotlight post. Their total tracked views across 31 posts are 5,375,818. The platform-wide average on Snapchat Spotlight is approximately 80,000 views per post, making @brandonbaum's performance significantly above the average.

How much does @brandonbaum earn on Snapchat?

Under the unified Snapchat Monetization Program (launched Feb 1, 2025), @brandonbaum's estimated Spotlight ad-revenue share is $224 to $672 per month (calculated at $0.50–$1.50 per 1,000 views — the program replaced the dead Spotlight Fund and pays substantially more per view than the old model). Their estimated sponsorship value is $2,102 to $3,940 per sponsored post. Stories ad share is additional and typically larger for established creators; brand deals and Snap Star retainers often dwarf RPM-based income for top creators.

Is @brandonbaum eligible for Snapchat Creator Rewards?

Yes, @brandonbaum exceeds the 50,000 subscriber minimum for Snapchat's unified Monetization Program. To fully qualify creators must also post 25+ times per month, post on 10+ of the last 28 days, AND clear one of three reach gates: 10M Story views OR 1M Spotlight views OR 12K view-hours in 28 days.

What is @brandonbaum's most viewed Spotlight post?

@brandonbaum's top-performing Spotlight post has received 1,456,207 views. This is 8.4x their average per-post performance.

How often does @brandonbaum post on Snapchat?

@brandonbaum posts approximately 1.2 videos per week on Snapchat Spotlight, with an average gap of 147.9 hours between posts. Their most active posting days are Tuesday, Monday, Thursday, typically around 10:00 and 17:00 UTC.

What type of content does @brandonbaum post?

@brandonbaum primarily posts video content with an average duration of 36.8 seconds. They primarily use "Original Sound — brandonbaum" as their audio track. Based on SnapDataHub's platform data, videos in the 10-30 second range tend to perform best on Spotlight, averaging 92,271 views compared to 73,282 for shorter clips.

How does @brandonbaum compare to other Snapchat creators?

With 262,700 subscribers, @brandonbaum is in the top 15% of Snapchat creators tracked by SnapDataHub. Their average of 173,413 views per Spotlight post is above the platform average on the platform.

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This analysis is based on SnapDataHub's tracking of @brandonbaum's Snapchat profile and 31 of their Spotlight posts. Snapchat does not publish a creator's total number of Spotlight posts, so counts here are the posts we have analysed, not a total.

Data collected and analyzed by SnapDataHub | Analysis date: Aug 14, 2026