Nick Wilkins

Ranked 90 out of 609 tracked creators, this account holds 1.9 million subscribers which is 4.0 times the median count. This verified Macro tier creator operates in the Comedy and Entertainment category. Average views fall below the median while the engagement rate sits at 0 percent against a 3.44 percent benchmark. The following report details specific performance metrics across various content types.

Average views sit at 122.8K which is below the median of 219.7K and ranks 515 out of 609. The engagement rate of 0% falls well below the 3.44% median. Only 11.1% of posts reached double the account average while none cleared five times the mean. This indicates a tap-and-scroll audience.

The account maintains a steady reach with 122.8K views per post for its 1.9M subscribers. One standout post reached 574.5K views, performing at roughly 4.7 times the average frequency of other content. Recurring audio tracks from n1ck.wilkins, blackbear, and Noah Kahan serve as consistent trend signals across the feed. These specific sounds indicate a repeatable method for reaching viewers.

The content cadence for @n1ck.wilkins. follows a steady grind. This ranking of 90 out of 609 indicates a consistent output compared to the median creator. Fresh Spotlight content lands most often on Wednesday and Thursday. The busiest hour for new uploads is 00:00 UTC. Marketers can plan tie-in campaigns around these specific windows with confidence. Because the posting frequency remains high relative to the broader creator pool, you can expect a reliable stream of assets for your campaign timing.

The primary revenue stream for @n1ck.wilkins stems from sponsorships driven by their high reach. A single sponsored post carries a modeled value of $9.3K to $22.3K based on the subscriber count. Their top 15 percent ranking justifies a premium price over average creators. However, the 0% engagement rate suggests this high cost may not reflect true interaction with the audience. The quoted band represents a ceiling for negotiations rather than a guaranteed fee. These are modelled estimates from public metrics, not disclosed earnings.

Audience & Reach

The subscriber count ranks in the top tier of tracked accounts and sits at four times the median size. This scale indicates a broad reach typical of broadcast level entertainment. Verified status confirms established authority within the comedy category. Engagement rates fall well below the median, suggesting a passive consumption model where content reaches many people but triggers little interaction. The gap between high reach and low engagement means brand messages will land with lower intensity than average. The audience is large enough for scale but does not interact at a rate that suggests active participation. This profile fits broad entertainment brands seeking reach over high interaction.