32.2M
Subscribers
11
Spotlight Posts Analysed
4.2M
Total Views
379.3K
Avg Views/Post
@kyliejenner Snapchat Account Overview
Complete Snapchat Spotlight analytics and performance data for King Kylie
This creator ranks first out of 609 tracked accounts and holds over sixty times the median subscriber count. This verified account sits in the Mega tier without a defined category. While average views per Spotlight post exceed the median by a large margin, the engagement rate falls well below the typical benchmark. The subscriber count shows a downward trend as the total decreased by about 817,000 over the last thirty-eight days. The following report details specific performance metrics and audience interactions.
Account Classification
| Account Size | Mega |
| Verification | Verified |
| Subscribers | 32,227,000 |
| Monetization Eligible | Yes |
| Views per Subscriber | 0.01x |
Spotlight Performance Summary
| Spotlight Posts Analysed | 11 |
| Total Views | 4,172,000 |
| Average Views/Post | 379,273 |
| Viral Rate (2x avg) | 18.2% |
| Viral Rate (5x avg) | 0.0% |
| Best Post Views | 1,600,000 |
Platform Context
Across SnapDataHub's database of 200,000+ tracked Spotlight posts, the platform average is 80,493 views per post. @kyliejenner averages 379,273 views per post, which is 5x the platform average. Among Mega creators, this places @kyliejenner in the upper range for Snapchat Spotlight visibility.
Subscriber Growth Over Time
How @kyliejenner's Snapchat subscriber count has changed across SnapDataHub's tracked snapshots. Hover any point for the exact value on that day.
When this page was written, SnapDataHub had 1 subscriber reading for @kyliejenner, too few to chart growth. Subscriber count on May 6, 2026: 32,227,000.
These figures are as of May 6, 2026. We re-check @kyliejenner every week: 13 newer readings since then, the latest on Sep 29, 2026, are in the full report.
Spotlight Views & Performance Analysis
Detailed breakdown of 11 of @kyliejenner's Spotlight posts we have analysed
The account achieves an average of 379.3K views per post, which outperforms the median by a factor of 1.7 and ranks 173 out of 609. While reach is high, the engagement rate of 0.15% falls far below the 3.44% median and ranks 134 out of 148. This indicates that viewers are consuming content without interacting with it. Only 18.2% of posts doubled the account average, while zero posts reached five times the average. These figures suggest reach is inconsistent and rarely spikes beyond standard expectations. The data confirms a tap-and-scroll audience.
379.3K
Avg Views/Post
4.2M
Total Views
18.2%
Viral Hit Rate
Engagement Benchmark
Compared to Mega tier average
0.15%
Engagement Rate
2.4K
Total Likes
3.6K
Total Comments
Full report
Everything we have on @kyliejenner
This page is a free sample, written May 6, 2026. The full report unlocks every greyed-out section below and comes with the data as spreadsheet files, built from today's numbers:
- ✓32 Spotlight videos analysed, with views, likes, comments, shares and captions
- ✓15 subscriber count readings since May 2026, with growth rates
- ✓Engagement ranked against creators of the same size
- ✓The full top-videos list, sounds
- ✓4 accounts Snapchat recommends alongside them
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3 free previews per email. Data files are in the paid report.
Top Spotlight Posts by @kyliejenner
Highest-viewed Spotlight content
| # | Post | Views | ||
|---|---|---|---|---|
| 1 |
|
1.6M | ||
| 2 |
|
774.0K | ||
| 3 |
|
596.0K | ||
|
The rest of the top videos Included in the full report on @kyliejenner. Unlock for $29.00 or preview it free with your email | ||||
Sound & Music Usage
Audio tracks used in @kyliejenner's Spotlight posts
Sounds and music used
Included in the full report on @kyliejenner.
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@kyliejenner Estimated Snapchat Earnings
Revenue estimates based on subscriber count and Spotlight performance
Sponsorships drive this profile's value due to high reach rather than Spotlight rewards for views. A sponsored post is estimated between $161.1K and $386.7K based on the subscriber count. The top rank of 1 out of 609 justifies a premium price point for the account. However, an engagement rate of 0.15% falls well below the 3.44% median. This low interaction relative to the reach suggests that while the brand visibility is high, the conversion efficiency per view is lower than average. These are modelled estimates from public metrics, not disclosed earnings.
Ad Revenue Share (Est. Monthly)
Based on avg 379.3K views/post — Spotlight only
$190 – $569
$0.50–$1.50 per 1K views under the 2025+ Monetization Program. Stories ad share is on top of this.
Sponsorship Value (Est. Per Post)
Based on 32.2M subscribers (Mega)
$161,135 – $386,724
Industry rate for mega creators
Snapchat Monetization Program (2026 Requirements)
Required (all three) plus any one reach qualifier.
📊 How much does @kyliejenner earn?
Full earnings breakdown page with methodology and caveats.
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Open the live calculator pre-filled with @kyliejenner's numbers. Adjust to your account.
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Key Insights & Analysis
Audience & Reach
The subscriber count ranks this account at the top of the tracked pool. The size exceeds the typical creator by a factor of nearly seventy. This scale indicates a reach that functions at a broadcast level rather than a niche community. While the verified status confirms high authority, the lack of a specific category makes targeting less precise. Engagement rates fall far below the median for this platform. This gap suggests a broad reach where individual messages land with much less frequency than on standard accounts. The audience size provides large scale but low interaction density. This profile fits the luxury and beauty brand categories.
Key Takeaways
Strengths
- + Established subscriber base of 32,227,000
- + Verified account with platform credibility
- + Average views exceed Spotlight platform average (379.3K vs ~80K)
- + Monetization eligible (50K+ subscriber threshold met)
Opportunities
- ~ Posting cadence below Creator Rewards threshold (~0/week vs 6.25 needed)
- ~ Optimize posting times around peak engagement windows
- ~ Explore collaboration potential with similar creators in the Mega tier
Frequently Asked Questions About @kyliejenner
How many subscribers does @kyliejenner have on Snapchat?
How many Spotlight views does @kyliejenner get?
How much does @kyliejenner earn on Snapchat?
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What is @kyliejenner's most viewed Spotlight post?
How does @kyliejenner compare to other Snapchat creators?
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Start SearchingThis analysis is based on SnapDataHub's tracking of @kyliejenner's Snapchat profile and 11 of their Spotlight posts. Snapchat does not publish a creator's total number of Spotlight posts, so counts here are the posts we have analysed, not a total.
Data collected and analyzed by SnapDataHub | Analysis date: Jun 28, 2026