@johnnellis (John Nellis) Snapchat profile picture

John Nellis

@johnnellis

Making football videos for everyone 13M+ on YouTube & 2M+ on Tiktok

Mid-Tier Creator

364.6K

Subscribers

19

Spotlight Posts Analysed

4.2M

Total Views

220.0K

Avg Views/Post

Rank โ‰ˆ #2.1K of 9.1K Mid-Tier creators (top 23%) 1.8ร— the Mid-Tier median (203.4K subs) Stats as of May 14, 2026 Tracked weekly · last checked Oct 2, 2026

@johnnellis Snapchat Account Overview

Complete Snapchat Spotlight analytics and performance data for John Nellis

John Nellis holds rank 347 out of 609 tracked creators with a subscriber count that is 0.8 times the median size. This verified account sits within the Mid-Tier category. While average views on Spotlight posts meet the median, the engagement rate falls well below the expected average. The creator gained about 21.2K subscribers over the last 42 days to reach a total of 385.8K. This upward trend shows steady growth for the brand. The following report details specific audience interactions and content performance metrics.

Account Classification

Account Size Mid-Tier
Verification Verified
Subscribers 364,600
Monetization Eligible Yes
Views per Subscriber 0.60x

Spotlight Performance Summary

Spotlight Posts Analysed 19
Total Views 4,180,603
Average Views/Post 220,032
Viral Rate (2x avg) 10.5%
Viral Rate (5x avg) 5.3%
Best Post Views 2,394,278

Platform Context

Across SnapDataHub's database of 200,000+ tracked Spotlight posts, the platform average is 80,493 views per post. @johnnellis averages 220,032 views per post, which is 3x the platform average. Among Mid-Tier creators, this places @johnnellis in the upper range for Snapchat Spotlight visibility.

Subscriber Growth Over Time

How @johnnellis's Snapchat subscriber count has changed across SnapDataHub's tracked snapshots. Hover any point for the exact value on that day.

When this page was written, SnapDataHub had 1 subscriber reading for @johnnellis, too few to chart growth. Subscriber count on May 14, 2026: 364,600.

These figures are as of May 14, 2026. We re-check @johnnellis every week: 16 newer readings since then, the latest on Oct 2, 2026, are in the full report.

Spotlight Views & Performance Analysis

Detailed breakdown of 19 of @johnnellis's Spotlight posts we have analysed

The average reach of 220.0K views sits slightly below the median of 219.7K and ranks 304 out of 609. This indicates a consistent but unremarkable level of visibility across the tracked content. The engagement rate of 0% falls far below the 3.44% median and is unranked. These figures prove that while people see the content, they do not interact with it through likes or comments. Reliability of reach is low because only 10.5% of posts doubled the average view count. Only 5.3% reached five times the account average. The lack of recurring high performers suggests that views are driven by the algorithm rather than consistent audience interest. This data points to a tap-and-scroll audience.

220.0K

Avg Views/Post

4.2M

Total Views

10.5%

Viral Hit Rate

Engagement in context: Across SnapDataHub's tracked corpus the platform-average Spotlight post earns around 80.5K views. @johnnellis's 220.0K avg is 2.7ร— the platform average โ€” well above average. Each post reaches roughly 1 view for every 1.7 subscribers โ€” a strong subscriber-to-view ratio that suggests active rather than passive followers.

Full report

Everything we have on @johnnellis

This page is a free sample, written May 14, 2026. The full report unlocks every greyed-out section below and comes with the data as spreadsheet files, built from today's numbers:

  • ✓116 Spotlight videos analysed, with views, likes, comments, shares and captions
  • ✓17 subscriber count readings since May 2026, with growth rates
  • ✓Engagement ranked against creators of the same size
  • ✓Video length, the full top-videos list, posting schedule, hashtags, sounds
  • ✓6 accounts Snapchat recommends alongside them

$19.00

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3 free previews per email. Data files are in the paid report.

Content Duration & Strategy

Video length analysis and performance by duration

Video length and strategy

Included in the full report on @johnnellis.

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Top Spotlight Posts by @johnnellis

Highest-viewed Spotlight content

# Post Views
1 @johnnellis Spotlight post #1 thumbnail Spotlight #1 2.4M
2 @johnnellis Spotlight post #2 thumbnail Spotlight #2 546.8K
3 @johnnellis Spotlight post #3 thumbnail Spotlight #3 363.6K

The rest of the top videos

Included in the full report on @johnnellis.

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Posting Schedule & Frequency

When @johnnellis posts on Snapchat Spotlight

Posting schedule and peak hours

Included in the full report on @johnnellis.

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Top Hashtags

Most-used hashtags across 19 of @johnnellis's Spotlight posts we have analysed

Hashtag analysis

Included in the full report on @johnnellis.

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Sound & Music Usage

Audio tracks used in @johnnellis's Spotlight posts

Sounds and music used

Included in the full report on @johnnellis.

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Compare & Discover Similar Creators

Stack @johnnellis against any other Snapchat creator we track, or jump to accounts Snapchat itself surfaces alongside this one.

Compare @johnnellis to another creator

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@johnnellis vs

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@johnnellis Estimated Snapchat Earnings

Revenue estimates based on subscriber count and Spotlight performance

John Ellis earns through both the Spotlight reward fund for views and brand sponsorships for reach. A sponsored post is estimated to fall between $2,900 and $5,500 based on his 364.6K subscribers. Ranking at 347 out of 609 places him below the median, which makes his profile a value buy. The quoted band serves as a ceiling to bargain under rather than a fixed rate. His engagement rate of 0% is far below the 3.44% median, suggesting that while reach exists, it may not translate into high interaction. This disparity means the top end of the price range might not be justified by current audience activity. These are modelled estimates from public metrics, not disclosed earnings.

Ad Revenue Share (Est. Monthly)

Based on avg 220.0K views/post โ€” Spotlight only

$174 – $523

$0.50โ€“$1.50 per 1K views under the 2025+ Monetization Program. Stories ad share is on top of this.

Sponsorship Value (Est. Per Post)

Based on 364.6K subscribers (Mid-Tier)

$2,917 – $5,469

Industry rate for mid-tier creators

Snapchat Monetization Program (2026 Requirements)

Required (all three) plus any one reach qualifier.

50,000+ subscribers 364,600 · Eligible
25+ posts per month ~0.6 posts/week (2/month est.)
10+ posting days in 28 (reach qualifier: 10M Story / 1M Spotlight / 12K view-hours) Data not available
Disclaimer: These are rough estimates based on Snapchat's published Monetization Program rates and industry CPM benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. As of May 2026, Snapchat has paid over $650 million to 1.6 million monetized creators through its programs.

Key Insights & Analysis

Audience & Reach

The audience size sits below the median for tracked creators, meaning it lacks broadcast scale despite the verified status. While the account holds a substantial subscriber count, the volume is smaller than typical peers in this tier. The engagement rate is 0 percent compared to a 3.44 percent median. This discrepancy indicates that brand messages will land much softer than average with this group. A lack of active interaction suggests the content reaches people who do not interact with the posts or the creator. The absence of a defined category makes it difficult to pinpoint a specific demographic interest. Given the verified status and high subscriber count paired with zero engagement, the profile functions as a passive reach vehicle rather than an interactive community. This audience fits few brand categories due to the lack of active participation data.

Key Takeaways

Scale. The account sits in the lower portion of the field with an audience below the median. Reach. Average views slightly exceed the 219.7K median, allowing content to reach a typical audience size. Engagement. A 0% rate falls well below the 3.44% median, indicating a failure to convert views into interactions. Hit-rate. Only 10.5% of recent posts beat double the account average, showing few spikes in performance. Trajectory. Subscriber counts rose by 5.8% over the tracked period, reflecting an upward trend.

Strengths

  • + Established subscriber base of 364,600
  • + Verified account with platform credibility
  • + Average views exceed Spotlight platform average (220.0K vs ~80K)
  • + Monetization eligible (50K+ subscriber threshold met)

Opportunities

  • ~ Posting cadence below Creator Rewards threshold (~0.6/week vs 6.25 needed)
  • ~ Optimize posting times around peak engagement windows
  • ~ Explore collaboration potential with similar creators in the Mid-Tier tier

Frequently Asked Questions About @johnnellis

How many subscribers does @johnnellis have on Snapchat?

As of our latest data, @johnnellis (John Nellis) has 364,600 subscribers on Snapchat. This places them in the Mid-Tier creator tier, which includes creators with 100,000 to 1 million subscribers.

How many Spotlight views does @johnnellis get?

@johnnellis averages 220,032 views per Spotlight post. Their total tracked views across 19 posts are 4,180,603. The platform-wide average on Snapchat Spotlight is approximately 80,000 views per post, making @johnnellis's performance significantly above the average.

How much does @johnnellis earn on Snapchat?

Under the unified Snapchat Monetization Program (launched Feb 1, 2025), @johnnellis's estimated Spotlight ad-revenue share is $174 to $523 per month (calculated at $0.50โ€“$1.50 per 1,000 views โ€” the program replaced the dead Spotlight Fund and pays substantially more per view than the old model). Their estimated sponsorship value is $2,917 to $5,469 per sponsored post. Stories ad share is additional and typically larger for established creators; brand deals and Snap Star retainers often dwarf RPM-based income for top creators.

Is @johnnellis eligible for Snapchat Creator Rewards?

Yes, @johnnellis exceeds the 50,000 subscriber minimum for Snapchat's unified Monetization Program. To fully qualify creators must also post 25+ times per month, post on 10+ of the last 28 days, AND clear one of three reach gates: 10M Story views OR 1M Spotlight views OR 12K view-hours in 28 days.

What is @johnnellis's most viewed Spotlight post?

@johnnellis's top-performing Spotlight post has received 2,394,278 views. This is 10.9x their average per-post performance.

How often does @johnnellis post on Snapchat?

@johnnellis posts approximately 0.6 videos per week on Snapchat Spotlight, with an average gap of 290.0 hours between posts. Their most active posting days are Saturday, Wednesday, Monday, typically around 21:00 and 15:00 UTC.

What type of content does @johnnellis post?

@johnnellis primarily posts video content with an average duration of 57.5 seconds. They primarily use "Original Sound โ€” johnnellis" as their audio track. Based on SnapDataHub's platform data, videos in the 10-30 second range tend to perform best on Spotlight, averaging 92,271 views compared to 73,282 for shorter clips.

How does @johnnellis compare to other Snapchat creators?

With 364,600 subscribers, @johnnellis is in the top 15% of Snapchat creators tracked by SnapDataHub. Their average of 220,032 views per Spotlight post is well above the platform average of 80,000 on the platform.

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This analysis is based on SnapDataHub's tracking of @johnnellis's Snapchat profile and 19 of their Spotlight posts. Snapchat does not publish a creator's total number of Spotlight posts, so counts here are the posts we have analysed, not a total.

Data collected and analyzed by SnapDataHub | Analysis date: Jun 28, 2026