Andrew McKenna

This creator ranks 512 of 609 tracked accounts and holds a subscriber count that is 0.3 times the median. The account is verified and sits within the Mid-Tier category. While average views fall below the median, the engagement rate is 259.87 percent higher than the median. This report explores how these specific metrics shape the current reach of the profile.

Average views fall below the median at 117.2K and rank 536 of 609. The engagement rate of 259.87% sits well above the 3.44% median to earn a rank of 2 of 148. This indicates that while reach is limited, those who see the content react with high frequency. Only 10.5% of posts reached double the account average and 10.5% hit five times the average. These figures suggest inconsistent spikes rather than steady growth. The data points toward an active audience.

The primary revenue stream for this creator comes from sponsorships driven by reach and high view counts. A sponsored post is estimated between $1.3K and $2.4K based on the subscriber count. Because the account ranks below the median, the quoted band acts as a ceiling to negotiate under rather than a fixed rate. The engagement rate of 259.87% far exceeds the 3.44% median, making the reach highly efficient for advertisers. These are modelled estimates from public metrics, not disclosed earnings.

Audience & Reach

The subscriber count sits well below the typical creator average for this platform. This indicates an audience that is smaller than many tracked accounts and lacks broad broadcast scale. Verification status suggests a level of established authority despite the lower follower volume. The engagement rate is exceptionally high compared to the median metric. Such a large deviation from the norm means a brand message will land much harder here than on a standard account. This spike in interaction relative to size indicates that while the total reach is limited, the activity per view is very concentrated. This specific profile fits the sports category.