@omfamily_21 (The Martin Family) Snapchat profile picture

The Martin Family

@omfamily_21

The Martin family Sharing our day to day life and behind the scenes. Welcome to the family tiktok & instagram: Officialmartinfam

Family & Parenting Micro Creator

51.1K

Subscribers

30

Spotlight Posts Analysed

3.1M

Total Views

107.2K

Avg Views/Post

Rank ≈ #7.6K of 54.3K Micro creators (top 15%) 2.6× the Micro median (19.6K subs) Stats as of Oct 20, 2026 Tracked weekly · last checked Oct 20, 2026

@omfamily_21 Snapchat Account Overview

Complete Snapchat Spotlight analytics and performance data for The Martin Family

The Martin Family (@omfamily_21) has 51,100 Snapchat subscribers as of October 20, 2026. Across the 29 of 30 public Spotlight posts we analysed that have a view count, videos averaged 107.2K views, with likes and comments equal to 11.51% of views. Subscribers changed by -300 (-0.6%) over the 85 days we have tracked them. By subscriber count, @omfamily_21 ranks about #7,604 of the 54,312 Micro creators we track.

Where these numbers come from: subscriber counts and Spotlight stats are read from The Martin Family's public Snapchat profile each time this report is refreshed. Engagement is average likes plus comments divided by average views across the posts we analysed. Earnings further down are estimates, not reported income.

Account Classification

Account Size Micro
Verification Verified
Category Family & Parenting
Subscribers 51,100
Monetization follower minimum (50K) Met
Median-Post Views per Subscriber 0.25x

Spotlight Performance Summary

Spotlight Posts Analysed 30
Total Views 3,107,836
Average Views/Post 107,167
Viral Rate (2x avg) 13.8%
Viral Rate (5x avg) 6.9%
Best Post Views 1,285,485

Platform Context

Across the 1,543,633 Spotlight posts with a view count that SnapDataHub tracks, the average has 54,922 views and the median 5,424, because a few viral posts lift the average. @omfamily_21 averages 107,167 views per post, 2.0x the platform average, but a few viral posts lift that average: its median post gets 12,893 views, 2.4x the platform median.

Subscriber Growth Over Time

How @omfamily_21's Snapchat subscriber count has changed across SnapDataHub's tracked snapshots. Hover any point for the exact value on that day.

-300

Net Change

-0.6%

% Change

-4

Avg / Day

85

Days Tracked

2

Data Points

Tracked between Jul 26, 2026 (51,400 subs) and Oct 20, 2026 (51,100 subs).

@omfamily_21 subscriber readings, newest first
Date Subscribers Change
51,100 -300
51,400 first reading
What this means: @omfamily_21 lost 300 subscribers (-0.6%) over 85 days, about 4 a day. That is within 1% of where it started: roughly flat.

These figures are as of Oct 20, 2026. We re-check @omfamily_21 every week: 1 newer reading since then, the latest on Oct 20, 2026 (in the full report).

Spotlight Views & Performance Analysis

Detailed breakdown of 30 of @omfamily_21's Spotlight posts we have analysed. Snapchat showed no view count for 1 of them, so views, averages and medians cover the other 29.

107.2K

Avg Views/Post

3.1M

Total Views

13.8%

Viral Hit Rate

Engagement Benchmark

Compared with the 2,166 Micro-tier creators that have a SnapDataHub report (median 4.87%, middle half 2.41% to 8.06%)

Top quarter

11.51%

Engagement Rate

355.5K

Total Likes

2.3K

Total Comments

8.0K

Total Shares

Engagement Quality Analysis

Median-based metrics that resist outlier viral hits.

12.9K

Median Views

1.6K

Median Likes

45.1K

75th Percentile Views

1.3M

Top Post Views

241.4

Engagement / 1K Subs

Normalized influence metric

Engagement in context: Across SnapDataHub's tracked corpus the average Spotlight post earns around 54.9K views. @omfamily_21's 107.2K avg is 2.0× the platform average, but a few viral posts lift that average: the typical (median) post gets 12.9K views, 2.4× the platform median of 5.4K. The typical post reaches about 1 view for every 4 subscribers. The engagement rate of 11.51% (likes + comments ÷ views) is in the top quarter of the 2,166 Micro-tier creators that have a SnapDataHub report (their median is 4.87%).

Full report

Everything we have on @omfamily_21

This page is a free sample with figures as of Oct 20, 2026. The full report unlocks every greyed-out section below and comes with the data as spreadsheet files, built from today's numbers:

  • ✓30 Spotlight videos on file today, with views, likes, comments, shares and captions
  • ✓3 subscriber count readings since July 2026, with growth rates
  • ✓Engagement ranked against creators of the same size
  • ✓Per-video view trend, best video breakdown, video length, the full top-videos list, posting schedule, hashtags, sounds, best days, posting consistency
  • ✓3 accounts Snapchat recommends alongside them

$14.98

One payment, no subscription

3 free previews per email. Data files are in the paid report.

Per-Post View Trend

View count for each of @omfamily_21's tracked Spotlight posts, in upload order. Hover any point for the exact view count and date.

Per-video view trend

Included in the full report on @omfamily_21.

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Best-Performing Spotlight, Decomposed

@omfamily_21's most-viewed Spotlight post we analysed, with what we know about it.

Best video, broken down

Included in the full report on @omfamily_21.

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Content Duration & Strategy

Video length analysis and performance by duration

Video length and strategy

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Top Spotlight Posts by @omfamily_21

Highest-viewed Spotlight content

# Post Views
1 @omfamily_21 Spotlight post #1 thumbnail Spotlight #1 1.3M
2 @omfamily_21 Spotlight post #2 thumbnail Spotlight #2 629.0K
3 @omfamily_21 Spotlight post #3 thumbnail When your kids ask what life was like before them.😂 280.5K

The rest of the top videos

Included in the full report on @omfamily_21.

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Posting Schedule & Frequency

When @omfamily_21 posts on Snapchat Spotlight

Posting schedule and peak hours

Included in the full report on @omfamily_21.

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Top Hashtags

Most-used hashtags across 30 of @omfamily_21's Spotlight posts we have analysed

Hashtag analysis

Included in the full report on @omfamily_21.

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Sound & Music Usage

Audio tracks used in @omfamily_21's Spotlight posts

Sounds and music used

Included in the full report on @omfamily_21.

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Views by Day of the Week

@omfamily_21's Spotlight performance broken down by day (UTC). Saturday has the highest average, but one post with 1,285,485 views makes up most of that day's views, so we don't call it the best day.

Best days to post

Included in the full report on @omfamily_21.

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Posting Consistency & Streaks

How regularly @omfamily_21 posts to Spotlight

Posting consistency and streaks

Included in the full report on @omfamily_21.

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Compare & Discover Similar Creators

Stack @omfamily_21 against any other Snapchat creator we track, or jump to accounts Snapchat itself surfaces alongside this one.

Compare @omfamily_21 to another creator

Get a side-by-side stats breakdown.

@omfamily_21 vs

Accounts Snapchat recommends alongside them

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Browse more Snapchat creators in the stats index or see what's trending on the top videos feed.

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@omfamily_21 Estimated Snapchat Earnings

Revenue estimates based on subscriber count and Spotlight performance

Ad Revenue Share (Est. Monthly)

Based on avg 107.2K views/post at about 1.3 posts a month (the posting rate below), Spotlight only; counts only the views on videos of 30 seconds or more (71% of its views), the only ones Snap pays on

$10 – $30

$0.10–$0.30 per 1K views (2026 creator reports via ShortSync; Snap publishes no rate) under the 2025+ Monetization Program. Stories ad share is on top of this.

Sponsorship Value (Est. Per Post)

Based on 51.1K subscribers (Micro)

$510 – $1,000

Our per-subscriber range for this size (methodology); real deals vary widely

Snapchat Monetization Program (2026 Requirements)

Snap's three audience thresholds, per Snap's help centre. Snap also requires creators to be 18 or older, live in an eligible country, post original content, be a Snap Star and accept its monetization terms; none of that is public. Entry is by Snap's invitation.

50,000+ followers 51,100 · Met
15,000+ hours of view time in the last 28 days Not public
3,000+ of those hours from Spotlight Not public

Since 7 May 2026, creators in the programme also need at least 100 hours of Spotlight view time in the last 28 days to qualify for maximum Creator Rewards.

Disclaimer: These are rough estimates. Snapchat explains its Monetization Program but publishes no per-view rate, so the range uses $0.10 to $0.30 per 1,000 qualifying views, the typical rate in ShortSync's 2026 creator reports (older reports, such as Syllaby's in 2025, were higher; see our methodology). Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation.

📊 How much does @omfamily_21 earn?

Full earnings breakdown page with methodology and caveats.

🧮 Calculate your own earnings

Open the live calculator pre-filled with @omfamily_21's numbers. Adjust to your account.

✓ Am I eligible for Snapchat Creator Rewards?

Check @omfamily_21 or your own account against the 2026 requirements, with the gaps spelled out.

Key Insights & Analysis

Strengths

  • + 51,100 subscribers (Micro-tier creator)
  • + Verified account
  • + Clears the 50K follower minimum for the Snapchat Monetization Program
  • + Engagement rate 11.51%, in the top quarter for Micro-tier creators we track

Opportunities

  • ~ Lost 300 subscribers over the 85 days we tracked

Frequently Asked Questions About @omfamily_21

How many subscribers does @omfamily_21 have on Snapchat?
As of October 20, 2026, @omfamily_21 (The Martin Family) has 51,100 subscribers on Snapchat. This places them in the Micro tier, which includes creators with 10,000 to 100,000 subscribers.

How many Spotlight views does @omfamily_21 get?
@omfamily_21 averages 107,167 views per Spotlight post. Their total tracked views across 29 posts with a view count are 3,107,836. Snapchat showed no view count for 1 more, so they are left out of the averages. The average Spotlight post SnapDataHub tracks has 54,922 views, so @omfamily_21 runs at 2.0x that average.

How much does @omfamily_21 earn on Snapchat?
Under the unified Snapchat Monetization Program (launched Feb 1, 2025), @omfamily_21's estimated Spotlight ad-revenue share is $10 to $30 per month (calculated at $0.10–$0.30 per 1,000 views, the 2026 creator-reported range; the program replaced Spotlight Rewards, which ended on January 31, 2025, and Snapchat publishes no per-view rate). Their estimated sponsorship value is $510 to $1,000 per sponsored post. The estimate covers Spotlight only: the program also pays an ad-revenue share on Stories, and brand deals are paid outside it; we have no figures for either.

Is @omfamily_21 eligible for Snapchat Creator Rewards?
@omfamily_21 clears the 50,000 follower minimum for Snapchat's Monetization Program. Snap also requires 15,000 hours of view time in the last 28 days, at least 3,000 of them from Spotlight, and that figure is not public, so full eligibility cannot be confirmed from outside. Entry is by Snap's invitation.

What is @omfamily_21's most viewed Spotlight post?
@omfamily_21's top-performing Spotlight post has received 1,285,485 views. This is 11.9x their average per-post performance.

How often does @omfamily_21 post on Snapchat?
@omfamily_21 posts approximately 0.3 videos per week on Snapchat Spotlight, with an average gap of 482.2 hours between posts. Their most active posting days are Monday and Sunday. They post most often around 21:00, 16:00 and 18:00 UTC.

What type of content does @omfamily_21 post?
@omfamily_21 primarily posts video content with an average duration of 35.4 seconds. They primarily use "Original Sound - omfamily_21" as their audio track. Across all the Spotlight posts SnapDataHub tracks (every creator), videos 10 to 30 seconds average the most views (60,425).

How does @omfamily_21 compare to other Snapchat creators?
With 51,100 subscribers, @omfamily_21 is a Micro creator, about #7.6K of the 54.3K Micro creators SnapDataHub tracks (top 15% of that tier). Their average of 107,167 views per Spotlight post is 2.0x the platform average of 54.9K, but a few viral posts lift that average: the median post gets 12.9K views, 2.4x the platform median of 5.4K.

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This analysis is based on SnapDataHub's tracking of @omfamily_21's Snapchat profile and 30 of their Spotlight posts. Snapchat does not publish a creator's total number of Spotlight posts, so counts here are the posts we have analysed, not a total.

Data collected and analyzed by SnapDataHub (how we calculate these numbers) | Data as of Oct 20, 2026

Cite this page

SnapDataHub (2026). @omfamily_21 Snapchat stats and analytics, data as of 20 October 2026. https://snapdatahub.com/blog/omfamily-21-snapchat-profile-stats/

Method: how SnapDataHub calculates these numbers.