@dombrack (Dom) Snapchat profile picture

Dom

@dombrack

Yo whatโ€™s up guys! Itโ€™s Dom I love u

670.4K

Subscribers

28

Spotlight Posts

4.2M

Total Views

149.1K

Avg Views/Post

Rank โ‰ˆ #393 of 5.6K Mid-Tier creators (top 7%) 3.1ร— the Mid-Tier median (216.2K subs) Updated Jun 28, 2026

@dombrack Snapchat Account Overview

Complete Snapchat Spotlight analytics and performance data for Dom

Dom holds rank 245 out of 609 tracked creators and carries more than double the median subscriber count of our typical accounts. This verified creator sits in the Mid-Tier category without a set niche. While average views are steady, the engagement rate falls below the median at zero percent compared to the expected three point four four percent. The subscriber count trend is currently downward as the account lost roughly five thousand followers over the last forty one days. The following report breaks down the specific reach metrics and audience interactions.

Account Classification

Account Size Mid-Tier
Verification Verified
Subscribers 670,400
Monetization Eligible Yes
Views per Subscriber 0.2x

Spotlight Performance Summary

Total Spotlight Posts 28
Total Views 4,175,499
Average Views/Post 149,125
Viral Rate (2x avg) 10.7%
Viral Rate (5x avg) 7.1%
Best Post Views 1,365,323

Platform Context

Across SnapDataHub's database of 200,000+ tracked Spotlight posts, the platform average is 80,493 views per post. @dombrack averages 149,125 views per post, which is 2x the platform average. Among Mid-Tier creators, this places @dombrack in the above-average range for Snapchat Spotlight visibility.

Subscriber Growth Over Time

How @dombrack's Snapchat subscriber count has changed across SnapDataHub's tracked snapshots. Hover any point for the exact value on that day.

-9500

Net Change

-1.4%

% Change

-117

Avg / Day

81

Days Tracked

5

Data Points

Tracked between May 16, 2026 (670,400 subs) and Aug 5, 2026 (660,900 subs).

What this means: @dombrack lost -9500 subscribers (-1.4%) over 81 days — averaging -117 subscribers per day. This is roughly flat for a Mid-Tier creator and matches the platform average for accounts of this size.

Spotlight Views & Performance Analysis

Detailed breakdown of @dombrack's 28 Spotlight posts

Average views sit at 149.1K which is below the median of 219.7K and ranks 440 out of 609. The engagement rate of 0% falls below the 3.44% median and remains unranked among its peers. This indicates that viewers are not interacting with the content through likes or comments at a typical rate. Reach reliability is low as only 10.7% of posts doubled the account average while 7.1% reached five times the average. These figures suggest that sporadic spikes do not create consistent growth across the broader feed. The lack of interaction despite steady views points to a passive viewing habit. This is a tap-and-scroll audience.

149.1K

Avg Views/Post

4.2M

Total Views

10.7%

Viral Hit Rate

Engagement in context: Across SnapDataHub's tracked corpus the platform-average Spotlight post earns around 80.5K views. @dombrack's 149.1K avg is 1.9ร— the platform average โ€” in line with platform norms. Each post reaches roughly 1 view for every 4.5 subscribers โ€” a strong subscriber-to-view ratio that suggests active rather than passive followers.

Content Duration & Strategy

Video length analysis and performance by duration

The account maintains a consistent reach with an average of 149.1K views per post. One standout post reached 1.4M views, which is over nine times the typical view count for this creator. This peak indicates that specific content can break through the standard engagement ceiling to reach a much broader audience. The recurring use of Original Sound by dombrack and Original Sound by Contains: Go (Xtayalive 2) - Kanii & 9lives suggests these audio tracks serve as consistent anchors for the content. These repeated sounds function as trend signals within the account's output. With 670.4K subscribers, the average views represent a solid portion of the total follower base. The data confirms that while most posts perform well, certain pieces achieve a much higher scale of visibility. This specific creator has 670.4K followers.

<10s

19

posts

174.5K avg views

10-30s

8

posts

105.9K avg views

30-60s

1

posts

13.0K avg views

Average video duration: 10.7s. SnapDataHub's platform-wide data shows that 10-30 second videos perform best on Spotlight, averaging 92,271 views -- 26% higher than videos under 10 seconds (73,282 avg views) and 63% higher than videos over 60 seconds (56,699 avg views).

Top Spotlight Posts by @dombrack

Highest-viewed Spotlight content

# Post Views
1 @dombrack Spotlight post #1 thumbnail Spotlight #1 1.4M
2 @dombrack Spotlight post #2 thumbnail Spotlight #2 858.4K
3 @dombrack Spotlight post #3 thumbnail Spotlight #3 483.2K
4 @dombrack Spotlight post #4 thumbnail Spotlight #4 264.3K
5 @dombrack Spotlight post #5 thumbnail Spotlight #5 176.6K
6 @dombrack Spotlight post #6 thumbnail Spotlight #6 158.2K
7 @dombrack Spotlight post #7 thumbnail Spotlight #7 144.9K
8 @dombrack Spotlight post #8 thumbnail Spotlight #8 92.6K
9 @dombrack Spotlight post #9 thumbnail Spotlight #9 91.6K

Posting Schedule & Frequency

When @dombrack posts on Snapchat Spotlight

The content cadence for @dombrack follows a steady grind. This ranking puts them above the median creator who posts nothing per week. Their position at rank 245 out of 609 suggests a consistent output compared to their peers. Fresh Spotlight content lands most often on Thursday and Friday. The busiest hour for new uploads is 22:00 UTC. Marketers can plan tie-ins around these specific windows to align with the creator's active posting cycle. Because they maintain a regular schedule relative to the average, you can build a reliable campaign timeline. You do not need to worry about gaps in content availability during your planned promotion. The predictable flow makes them a stable option for consistent brand visibility.

0.5

Videos/Week

338.9h

Avg Gap Between Posts

Thursday, Friday, Tuesday

Peak Days

22:00, 0:00, 3:00 UTC

Peak Hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @dombrack publishes at each hour of the day, across 28 timestamped Spotlight posts. Bar height = number of posts. Hover any bar for the exact count.

6

0

2

1

3

2

5

3

4

1

5

6

7

8

9

10

11

12

13

14

15

16

17

1

18

19

20

21

7

22

3

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @dombrack publishes more often. Their busiest hours are 22:00, 0:00, 3:00 UTC โ€” highlighted with bold yellow bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @dombrack hasn't been active in our tracked sample.

Sound & Music Usage

Audio tracks used in @dombrack's Spotlight posts

  1. 1 Original Sound โ€” dombrack
    17x
  2. 2 Original Sound โ€” Contains: Go (Xtayalive 2) - Kanii & 9lives
    1x

Compare & Discover Similar Creators

Stack @dombrack against any other Snapchat creator we track, or jump to accounts Snapchat itself surfaces alongside this one.

Compare @dombrack to another creator

Get a side-by-side stats breakdown.

@dombrack vs

Browse more Snapchat creators in the stats index or see what's trending on the breakout posts feed.

@dombrack Estimated Snapchat Earnings

Revenue estimates based on subscriber count and Spotlight performance

@dombrack generates revenue primarily through sponsorship deals for reach rather than Spotlight rewards for views. The estimated band for a sponsored post sits between $5.4K and $10.1K based on their 670.4K subscribers. Their ranking of 245 out of 609 places them above the median, allowing them to command a premium over lower ranked creators. However, the engagement rate of 0% falls far below the 3.44% median. This discrepancy suggests that while reach is high, the interaction level does not justify the top end of the quoted price range. The $10.1K figure serves as a ceiling for negotiations rather than a guaranteed fee. These are modelled estimates from public metrics, not disclosed earnings.

Ad Revenue Share (Est. Monthly)

Based on avg 149.1K views/post โ€” Spotlight only

$174 – $522

$0.50โ€“$1.50 per 1K views under the 2025+ Monetization Program. Stories ad share is on top of this.

Sponsorship Value (Est. Per Post)

Based on 670.4K subscribers (Mid-Tier)

$5,363 – $10,056

Industry rate for mid-tier creators

Snapchat Monetization Program (2026 Requirements)

Required (all three) plus any one reach qualifier.

50,000+ subscribers 670,400 -- Eligible
25+ posts per month ~0.5 posts/week (2/month est.)
10+ posting days in 28 (reach qualifier: 10M Story / 1M Spotlight / 12K view-hours) Data not available
Disclaimer: These are rough estimates based on Snapchat's published Monetization Program rates and industry CPM benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. As of May 2026, Snapchat has paid over $650 million to 1.6 million monetized creators through its programs.

Key Insights & Analysis

Audience & Reach

The subscriber count places this creator above the median for tracked creators on the platform. The verified status confirms established reach despite the lack of a defined category. Engagement rates fall well below the 3.44% median. This gap between high follower volume and low interaction suggests a passive viewership. A brand message will likely land softer than typical benchmarks because the audience does not interact at standard rates. The size indicates reach but the engagement data signals a broad, non-participatory listener base. Because there is no category data to define a specific niche, this account fits few brand categories.

Key Takeaways

Scale. Ranks in the middle of the field with an audience 1.4 times the median size. Reach. Average views fall below the 219.7K median, meaning typical content reaches fewer people than the average creator. Engagement. A 0% rate is far below the 3.44% median, indicating a failure to convert views into interactions. Hit-rate. Only 10.7% of recent posts beat double their own average, showing few pieces of content break through the norm. Trajectory. The account lost roughly 132 subscribers per day over the last 41 days, indicating a downward trend.

Strengths

  • + Established subscriber base of 670,400
  • + Verified account with platform credibility
  • + Average views exceed Spotlight platform average (149.1K vs ~80K)
  • + Monetization eligible (50K+ subscriber threshold met)

Opportunities

  • ~ Posting cadence below Creator Rewards threshold (~0.5/week vs 6.25 needed)
  • ~ Optimize posting times around peak engagement windows
  • ~ Explore collaboration potential with similar creators in the Mid-Tier tier

Frequently Asked Questions About @dombrack

How many subscribers does @dombrack have on Snapchat?

As of our latest data, @dombrack (Dom) has 670,400 subscribers on Snapchat. This places them in the Mid-Tier creator tier, which includes creators with 100,000 to 1 million subscribers.

How many Spotlight views does @dombrack get?

@dombrack averages 149,125 views per Spotlight post. Their total tracked views across 28 posts are 4,175,499. The platform-wide average on Snapchat Spotlight is approximately 80,000 views per post, making @dombrack's performance significantly above the average.

How much does @dombrack earn on Snapchat?

Under the unified Snapchat Monetization Program (launched Feb 1, 2025), @dombrack's estimated Spotlight ad-revenue share is $174 to $522 per month (calculated at $0.50โ€“$1.50 per 1,000 views โ€” the program replaced the dead Spotlight Fund and pays substantially more per view than the old model). Their estimated sponsorship value is $5,363 to $10,056 per sponsored post. Stories ad share is additional and typically larger for established creators; brand deals and Snap Star retainers often dwarf RPM-based income for top creators.

Is @dombrack eligible for Snapchat Creator Rewards?

Yes, @dombrack exceeds the 50,000 subscriber minimum for Snapchat's unified Monetization Program. To fully qualify creators must also post 25+ times per month, post on 10+ of the last 28 days, AND clear one of three reach gates: 10M Story views OR 1M Spotlight views OR 12K view-hours in 28 days.

What is @dombrack's most viewed Spotlight post?

@dombrack's top-performing Spotlight post has received 1,365,323 views. This is 9.2x their average per-post performance.

How often does @dombrack post on Snapchat?

@dombrack posts approximately 0.5 videos per week on Snapchat Spotlight, with an average gap of 338.9 hours between posts. Their most active posting days are Thursday, Friday, Tuesday, typically around 22:00 and 0:00 UTC.

What type of content does @dombrack post?

@dombrack primarily posts video content with an average duration of 10.7 seconds. They primarily use "Original Sound โ€” dombrack" as their audio track. Based on SnapDataHub's platform data, videos in the 10-30 second range tend to perform best on Spotlight, averaging 92,271 views compared to 73,282 for shorter clips.

How does @dombrack compare to other Snapchat creators?

With 670,400 subscribers, @dombrack is in the top 15% of Snapchat creators tracked by SnapDataHub. Their average of 149,125 views per Spotlight post is above the platform average on the platform.

Want Snapchat Data for Your Research?

Search profiles, view Spotlight stats, and analyze Snapchat creators.

Start Searching

This analysis is based on SnapDataHub's tracking of @dombrack's Snapchat profile and 28 Spotlight posts.

Data collected and analyzed by SnapDataHub | Analysis date: Jun 28, 2026