@sam_goatlifters vs @calum-bowie

Side-by-side Snapchat Spotlight performance comparison.

Across the 22 and 19 Spotlight posts we have collected, @sam_goatlifters averages 106.5K views per post and @calum-bowie 7.6K; engagement is 6.25% against 4.98%.

@sam_goatlifters

Sam GOATLIFTERS

@sam_goatlifters ●

Youngla + Myprotein code: GOAT

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@calum-bowie

Calum Bowie

@calum-bowie ●

All Tour Tickets! 🎟️ ⬇️

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@sam_goatlifters Metric @calum-bowie
14.2K Subscribers 0
22 Spotlight Posts 19
2.3M Total Views 137.6K
106.5K Avg Views / Post 7.6K
1.2M Best Post Views 85.0K
6.25% Engagement Rate (%) 4.98%
645 Subscribers per Post 0

What the posts and readings show

On the typical post, @sam_goatlifters gets 11.4x the views of @calum-bowie (27,325 against 2,391 for the middle post).

@sam_goatlifters: Across the 21 of its 22 collected Spotlight posts that have a view count, the middle post has 27,325 views, while the average is 111,551: a few big posts lift it, and the most-viewed one holds 50% of these views. The most-viewed post (1,165,648 views) went up on July 31, 2025. The collected posts run from July 1, 2025 to January 2, 2026. Subscribers went from 14,300 on July 6, 2026 to 14,200 on October 25, 2026 (-0.7%).

@calum-bowie: Across the 18 of its 19 collected Spotlight posts that have a view count, the middle post has 2,391 views, while the average is 7,645: a few big posts lift it, and the most-viewed one holds 62% of these views. The most-viewed post (85,016 views) went up on October 23, 2025. The collected posts run from October 23, 2025 to June 29, 2026.

Each account's full report has its growth chart, posting pattern and top posts: @sam_goatlifters and @calum-bowie.

Methodology: the figures cover the Spotlight posts SnapDataHub has collected for each account, not every post it has made. Averages and the middle (median) post use only posts that came with a view count. Engagement rate = (likes + comments) / views × 100 over the collected posts. Subscriber counts are Snapchat's own; it rounds counts of 1 million or more to the nearest 100,000. How we calculate these numbers.