@knawtkai vs @karenmarieco

Side-by-side Snapchat Spotlight performance comparison.

@knawtkai has 11.5K subscribers and @karenmarieco has 6.1K, so @knawtkai has 1.9x as many. Across the 14 and 24 Spotlight posts we have collected, @knawtkai averages 311.6K views per post and @karenmarieco 6.5K; engagement is 5.83% against 1.45%.

@knawtkai

Kai McPhee

@knawtkai ●

Tiktok: @knawtkai Instagram: @knawtkai YouTube: @knawtkai

View full profile →
@karenmarieco

Karen Hernandez

@karenmarieco ●

Content Creator based in Los Angeles

View full profile →
@knawtkai Metric @karenmarieco
11.5K Subscribers 6.1K
14 Spotlight Posts 24
3.7M Total Views 38.9K
311.6K Avg Views / Post 6.5K
1.6M Best Post Views 25.6K
5.83% Engagement Rate (%) 1.45%
821 Subscribers per Post 254

What the posts and readings show

On the typical post, @knawtkai gets 25.1x the views of @karenmarieco (74,242 against 2,952 for the middle post).

@knawtkai: Across the 11 of its 14 collected Spotlight posts that have a view count, the middle post has 74,242 views, while the average is 339,935: a few big posts lift it, and the most-viewed one holds 43% of these views. The most-viewed post (1,610,723 views) went up on February 21, 2022. The collected posts run from December 25, 2021 to September 18, 2022. Subscribers went from 11,600 on May 16, 2026 to 11,500 on October 22, 2026 (-0.9%).

@karenmarieco: Across the 6 of its 24 collected Spotlight posts that have a view count, the middle post has 2,952 views, while the average is 6,481: a few big posts lift it, and the most-viewed one holds 66% of these views. The most-viewed post (25,615 views) went up on March 14, 2025. The collected posts run from October 4, 2022 to April 4, 2025. Subscribers went from 6,100 on May 13, 2026 to 6,100 on June 30, 2026.

Each account's full report has its growth chart, posting pattern and top posts: @knawtkai and @karenmarieco.

Methodology: the figures cover the Spotlight posts SnapDataHub has collected for each account, not every post it has made. Averages and the middle (median) post use only posts that came with a view count. Engagement rate = (likes + comments) / views × 100 over the collected posts. Subscriber counts are Snapchat's own; it rounds counts of 1 million or more to the nearest 100,000. How we calculate these numbers.