@knawtkai vs @curatedbychels
Side-by-side Snapchat Spotlight performance comparison.
@knawtkai has 11.5K subscribers and @curatedbychels has 42.1K, so @curatedbychels has 3.7x as many. Across the 14 and 26 Spotlight posts we have collected, @knawtkai averages 311.6K views per post and @curatedbychels 5.1K; engagement is 5.83% against 21.48%.
Kai McPhee
@knawtkai ●
Tiktok: @knawtkai Instagram: @knawtkai YouTube: @knawtkai
View full profile →
chelseycjay
@curatedbychels ●
hello!! subscribe for mini vlogs, food diaries & pretty spots 🌷🧡🌼🍃✨ come follow my IG for the more aesthetic stuff :)
View full profile →| @knawtkai | Metric | @curatedbychels |
|---|---|---|
| 11.5K | Subscribers | 42.1K |
| 14 | Spotlight Posts | 26 |
| 3.7M | Total Views | 41.2K |
| 311.6K | Avg Views / Post | 5.1K |
| 1.6M | Best Post Views | 28.3K |
| 5.83% | Engagement Rate (%) | 21.48% |
| 821 | Subscribers per Post | 1.6K |
What the posts and readings show
On the typical post, @knawtkai gets 42.0x the views of @curatedbychels (74,242 against 1,768 for the middle post).
@knawtkai: Across the 11 of its 14 collected Spotlight posts that have a view count, the middle post has 74,242 views, while the average is 339,935: a few big posts lift it, and the most-viewed one holds 43% of these views. The most-viewed post (1,610,723 views) went up on February 21, 2022. The collected posts run from December 25, 2021 to September 18, 2022. Subscribers went from 11,600 on May 16, 2026 to 11,500 on October 22, 2026 (-0.9%).
@curatedbychels: Across the 8 of its 26 collected Spotlight posts that have a view count, the middle post has 1,768 views, while the average is 5,146: a few big posts lift it, and the most-viewed one holds 69% of these views. The most-viewed post (28,267 views) went up on November 11, 2023. The collected posts run from July 4, 2023 to August 13, 2024. Subscribers went from 42,300 on May 12, 2026 to 42,100 on July 2, 2026 (-0.5%).
Each account's full report has its growth chart, posting pattern and top posts: @knawtkai and @curatedbychels.