@basketballm21 vs @shawn-cali

Side-by-side Snapchat Spotlight performance comparison.

@basketballm21 has 24.3K subscribers and @shawn-cali has 36.5K, so @shawn-cali has 1.5x as many. Across the 21 and 34 Spotlight posts we have collected, @basketballm21 averages 231.1K views per post and @shawn-cali 341.4K; engagement is 0.88% against 6.35%.

@basketballm21

Sportz Hotline

@basketballm21

The best place for everything sports

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@shawn-cali

Shawn 🎠

@shawn-cali

❣️Red Bull Ambassador 🀄️ I don’t take life seriously enough

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@basketballm21 Metric @shawn-cali
24.3K Subscribers 36.5K
21 Spotlight Posts 34
4.4M Total Views 10.9M
231.1K Avg Views / Post 341.4K
2.4M Best Post Views 4.5M
0.88% Engagement Rate (%) 6.35%
1.2K Subscribers per Post 1.1K

What the posts and readings show

On the typical post, @shawn-cali gets 7.7x the views of @basketballm21 (22,214 against 2,875 for the middle post).

@basketballm21: Across the 18 of its 21 collected Spotlight posts that have a view count, the middle post has 2,875 views, while the average is 243,925: a few big posts lift it, and the most-viewed one holds 54% of these views. The most-viewed post (2,355,896 views) went up on December 6, 2023. The collected posts run from February 6, 2022 to January 2, 2025. Subscribers went from 24,700 on May 16, 2026 to 24,300 on October 25, 2026 (-1.6%).

@shawn-cali: Across the 31 of its 34 collected Spotlight posts that have a view count, the middle post has 22,214 views, while the average is 352,404: a few big posts lift it, and the most-viewed one holds 41% of these views. The most-viewed post (4,515,265 views) went up on August 29, 2022. The collected posts run from August 29, 2022 to October 26, 2026. Subscribers went from 37,200 on May 21, 2026 to 36,500 on October 27, 2026 (-1.9%).

Each account's full report has its growth chart, posting pattern and top posts: @basketballm21 and @shawn-cali.

Methodology: the figures cover the Spotlight posts SnapDataHub has collected for each account, not every post it has made. Averages and the middle (median) post use only posts that came with a view count. Engagement rate = (likes + comments) / views × 100 over the collected posts. Subscriber counts are Snapchat's own; it rounds counts of 1 million or more to the nearest 100,000. How we calculate these numbers.