@benzthe1st (B) Snapchat profile picture

2026 Snapchat Earnings Estimate

How Much Does @benzthe1st Earn on Snapchat?

B · 59.9K subscribers · Verified · 132 tracked Spotlights

Estimated annual Snapchat ad-revenue share

$192 – $564 / year

From the Spotlight ad revenue share (videos of 30 seconds or more) under the 2025+ Monetization Program. Excludes Stories ad share, sponsorship deals and brand partnerships, which we have no figures for.

59.9K

Subscribers

132

Tracked Spotlights

106.6K

Avg Views / Post

1.2M

Est. Monthly Views

Ad Revenue Share

Monthly · Spotlight only

$16 – $47

157.8K monthly Spotlight views on videos of 30 seconds or more (13% of views; Snap pays on nothing shorter) × $0.10–$0.30 per 1,000 views (current Monetization Program range). Stories ad share is on top of this, but our tracked data covers only Spotlight, so the real total is higher.

Sponsored Post

Per single post

$599 – $1.2K

Micro tier ($0.01–$0.02 per subscriber), an industry CPM benchmark.

How we calculated this

@benzthe1st averages 106.6K views per Spotlight across the 132 posts SnapDataHub has tracked. Projected over a typical month at 11.0 posts/month, that's roughly 1.2M monthly views. About 13% of the views we tracked are on videos of 30 seconds or more, the only ones Snap pays on, so the maths below uses 157.8K.

Ad-revenue-share math (current Monetization Program)

157.8K views × $0.10 / 1K = $16/month

157.8K views × $0.30 / 1K = $47/month

RPM range from ShortSync's 2026 creator reports (August 2026). Snap publishes no per-view rate.

For sponsorship value, industry-standard CPM multipliers are applied based on subscriber tier. @benzthe1st's 59.9K subscribers place them in the low tier with rates of $0.01–$0.02 per subscriber.

Important caveats

  • Estimates only. Snapchat doesn't publish creator payouts. The ad-revenue-share RPM range ($0.10–$0.30 / 1K views, the typical rate in ShortSync's 2026 creator reports; Snap publishes no rate) applies to the unified Monetization Program that replaced Spotlight Rewards on Feb 1, 2025 (see TechCrunch and Tubefilter for the Dec 2024 announcement, Social Media Today on the program's streamlined eligibility).
  • Stories revenue is excluded. Our tracked corpus only covers Spotlight views, but the current program pays ad share on Stories too. We have no Stories view counts, so any Stories income is on top of the figures shown here.
  • Sponsorship is priced separately. Our per-post range comes from the subscriber count only. Real brand-deal rates depend on niche, audience, usage rights and the deal itself; rate guides such as Influencer Marketing Hub's show how widely they vary.
  • The creator must be in the Snapchat Monetization Program to receive ad-revenue-share payouts (Snap invites creators with 50.0K+ followers and 15,000+ hours of view time in 28 days, 3,000+ of them from Spotlight).

Full stats page

Engagement, top posts, growth chart, posting schedule.

Adjust assumptions

Open the live earnings calculator pre-filled with these numbers.

Am I eligible?

Check an account against the 2026 Creator Rewards requirements.