@sbmowing (SB Mowing) Snapchat profile picture

SB Mowing

@sbmowing

Help support my work by watching the FULL videos on YouTube or by picking up some merch!

2.5M

Subscribers

30

Spotlight Posts

5.4M

Total Views

179.1K

Avg Views/Post

Rank ≈ #172 of 784 Macro creators (top 22%) 1.6× the Macro median (1.5M subs) Updated Jun 28, 2026

@sbmowing Snapchat Account Overview

Complete Snapchat Spotlight analytics and performance data for SB Mowing

This creator ranks 58th out of 609 tracked accounts and holds a subscriber count that is 5.4 times the median size. The profile is a verified Macro tier account without a set category. Average views for Spotlight posts fall below the median while the engagement rate sits at 0 percent against a 3.44 percent median. The rest of this report details specific audience interactions and content performance metrics.

Account Classification

Account Size Macro
Verification Verified
Subscribers 2,499,300
Monetization Eligible Yes
Views per Subscriber 0.1x

Spotlight Performance Summary

Total Spotlight Posts 30
Total Views 5,372,535
Average Views/Post 179,084
Viral Rate (2x avg) 10.0%
Viral Rate (5x avg) 6.7%
Best Post Views 1,394,849

Platform Context

Across SnapDataHub's database of 200,000+ tracked Spotlight posts, the platform average is 80,493 views per post. @sbmowing averages 179,084 views per post, which is 2x the platform average. Among Macro creators, this places @sbmowing in the above-average range for Snapchat Spotlight visibility.

Subscriber Growth Over Time

How @sbmowing's Snapchat subscriber count has changed across SnapDataHub's tracked snapshots. Hover any point for the exact value on that day.

-1900

Net Change

-0.1%

% Change

-29

Avg / Day

65

Days Tracked

3

Data Points

Tracked between May 17, 2026 (2,499,300 subs) and Jul 21, 2026 (2,497,400 subs).

What this means: @sbmowing lost -1900 subscribers (-0.1%) over 65 days — averaging -29 subscribers per day. This is roughly flat for a Macro creator and matches the platform average for accounts of this size.

Spotlight Views & Performance Analysis

Detailed breakdown of @sbmowing's 30 Spotlight posts

Average views fall below the median and rank 368 out of 609. The engagement rate sits at 0 percent, which is lower than the 3.44 percent median. Reach is unreliable because only 10.0 percent of posts doubled the account average while 6.7 percent reached five times that mark. This is a tap-and-scroll audience.

179.1K

Avg Views/Post

5.4M

Total Views

10.0%

Viral Hit Rate

Engagement in context: Across SnapDataHub's tracked corpus the platform-average Spotlight post earns around 80.5K views. @sbmowing's 179.1K avg is 2.2× the platform average — well above average. Each post reaches roughly 1 view for every 14.0 subscribers — a strong subscriber-to-view ratio that suggests active rather than passive followers.

Content Duration & Strategy

Video length analysis and performance by duration

The content reaches a wide audience with an average of 179.1K views per post. One standout post reached 1.4M views, which is 7.8 times higher than the account average. This indicates a specific instance of high reach compared to typical performance. The repeated use of Original Sound by sbmowing serves as a recurring audio signal across the feed. With 2.5M subscribers, the account maintains consistent visibility relative to its follower base.

30-60s

29

posts

184.4K avg views

60s+

1

posts

24.2K avg views

Average video duration: 66.8s. SnapDataHub's platform-wide data shows that 10-30 second videos perform best on Spotlight, averaging 92,271 views -- 26% higher than videos under 10 seconds (73,282 avg views) and 63% higher than videos over 60 seconds (56,699 avg views).

Top Spotlight Posts by @sbmowing

Highest-viewed Spotlight content

Posting Schedule & Frequency

When @sbmowing posts on Snapchat Spotlight

The content cadence for @sbmowing follows a sparse high-effort pace. This ranking places them in the top tier of creators regarding frequency compared to the median. Fresh Spotlight content lands most often on Friday and Saturday. The busiest upload window occurs at 14:00 UTC. Marketers can plan campaigns around these specific windows to align with new posts. The consistent output suggests a reliable schedule for timing brand tie-ins.

0.4

Videos/Week

463.9h

Avg Gap Between Posts

Friday, Saturday

Peak Days

14:00, 13:00, 12:00 UTC

Peak Hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @sbmowing publishes at each hour of the day, across 30 timestamped Spotlight posts. Bar height = number of posts. Hover any bar for the exact count.

1

0

1

2

3

4

5

6

7

8

9

10

11

2

12

12

13

15

14

15

16

17

18

19

20

21

22

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @sbmowing publishes more often. Their busiest hours are 14:00, 13:00, 12:00 UTC — highlighted with bold yellow bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @sbmowing hasn't been active in our tracked sample.

Top Hashtags

Most-used hashtags across @sbmowing's 30 Spotlight posts

#mowing (28) #edging (28) #cleanup (28) #asmr (28) #satisfying (28) #sbmowing (28) #cleaning (28) #overgrownyard (26) #fyp (24) #fypシ (22) #viral (18) #viralvideo (4) #asmr (2) #satisfying (2) #sbmowing (2) #mowing (1) #edging (1) #cleanup (1) #cleaning (1) #overgrownyard (1)

See platform-wide trends on the Trending Snapchat Hashtags page.

Sound & Music Usage

Audio tracks used in @sbmowing's Spotlight posts

  1. 1 Original Sound — sbmowing
    30x

Compare & Discover Similar Creators

Stack @sbmowing against any other Snapchat creator we track, or jump to accounts Snapchat itself surfaces alongside this one.

Compare @sbmowing to another creator

Get a side-by-side stats breakdown.

@sbmowing vs

Browse more Snapchat creators in the stats index or see what's trending on the breakout posts feed.

@sbmowing Estimated Snapchat Earnings

Revenue estimates based on subscriber count and Spotlight performance

This creator earns primarily through sponsorship deals driven by their 2.5M subscriber base. A single sponsored post falls within the $12.5K to $30.0K range. Their high rank of 58 out of 609 justifies a premium price for this reach. However, an engagement rate of 0% against a 3.44% median suggests the audience does not interact with content as frequently as average peers. This disconnect means the quoted band represents a ceiling for negotiations rather than a guaranteed fee. These are modelled estimates from public metrics, not disclosed earnings.

Ad Revenue Share (Est. Monthly)

Based on avg 179.1K views/post — Spotlight only

$224 – $672

$0.50–$1.50 per 1K views under the 2025+ Monetization Program. Stories ad share is on top of this.

Sponsorship Value (Est. Per Post)

Based on 2.5M subscribers (Macro)

$12,496 – $29,992

Industry rate for macro creators

Snapchat Monetization Program (2026 Requirements)

Required (all three) plus any one reach qualifier.

50,000+ subscribers 2,499,300 -- Eligible
25+ posts per month ~0.4 posts/week (2/month est.)
10+ posting days in 28 (reach qualifier: 10M Story / 1M Spotlight / 12K view-hours) Data not available
Disclaimer: These are rough estimates based on Snapchat's published Monetization Program rates and industry CPM benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. As of May 2026, Snapchat has paid over $650 million to 1.6 million monetized creators through its programs.

Key Insights & Analysis

Audience & Reach

The follower count of 2.5M places this account well above the typical creator average. This scale indicates reach that exceeds standard niche content and enters a broader sphere. While the verified status confirms authenticity, the lack of a defined category makes specific audience intent harder to pinpoint. The engagement rate sits at zero percent against a median of 3.44 percent. This gap suggests a large disconnect between total reach and active interaction with posted content. A brand message will land much softer here than on typical accounts because the volume of views does not translate into visible participation. The audience is large but passive. It fits few specific brand categories due to the lack of clear niche data and low engagement levels.

Key Takeaways

Scale. Ranks in the upper portion of the field with a following 5.4 times the median size. Reach. Average views fall below the 219.7K median, indicating lower-than-average visibility per post. Engagement. A 0% rate is far below the 3.44% median, showing a failure to convert views into interactions. Hit-rate. Only 10% of posts beat double the account average, suggesting inconsistent performance among recent content.

Strengths

  • + Established subscriber base of 2,499,300
  • + Verified account with platform credibility
  • + Average views exceed Spotlight platform average (179.1K vs ~80K)
  • + Monetization eligible (50K+ subscriber threshold met)

Opportunities

  • ~ Posting cadence below Creator Rewards threshold (~0.4/week vs 6.25 needed)
  • ~ Optimize posting times around peak engagement windows
  • ~ Explore collaboration potential with similar creators in the Macro tier

Frequently Asked Questions About @sbmowing

How many subscribers does @sbmowing have on Snapchat?

As of our latest data, @sbmowing (SB Mowing) has 2,499,300 subscribers on Snapchat. This places them in the Macro creator tier, which includes creators with 1 million to 10 million subscribers.

How many Spotlight views does @sbmowing get?

@sbmowing averages 179,084 views per Spotlight post. Their total tracked views across 30 posts are 5,372,535. The platform-wide average on Snapchat Spotlight is approximately 80,000 views per post, making @sbmowing's performance significantly above the average.

How much does @sbmowing earn on Snapchat?

Under the unified Snapchat Monetization Program (launched Feb 1, 2025), @sbmowing's estimated Spotlight ad-revenue share is $224 to $672 per month (calculated at $0.50–$1.50 per 1,000 views — the program replaced the dead Spotlight Fund and pays substantially more per view than the old model). Their estimated sponsorship value is $12,496 to $29,992 per sponsored post. Stories ad share is additional and typically larger for established creators; brand deals and Snap Star retainers often dwarf RPM-based income for top creators.

Is @sbmowing eligible for Snapchat Creator Rewards?

Yes, @sbmowing exceeds the 50,000 subscriber minimum for Snapchat's unified Monetization Program. To fully qualify creators must also post 25+ times per month, post on 10+ of the last 28 days, AND clear one of three reach gates: 10M Story views OR 1M Spotlight views OR 12K view-hours in 28 days.

What is @sbmowing's most viewed Spotlight post?

@sbmowing's top-performing Spotlight post has received 1,394,849 views, with the caption "#mowing | #edging | #cleanup | #asmr | #satisfying | #sbmowing | #cleaning | #overgrownyard | #fyp | #fypシ | #viral | #viralvideo". This is 7.8x their average per-post performance.

How often does @sbmowing post on Snapchat?

@sbmowing posts approximately 0.4 videos per week on Snapchat Spotlight, with an average gap of 463.9 hours between posts. Their most active posting days are Friday, Saturday, typically around 14:00 and 13:00 UTC.

What type of content does @sbmowing post?

@sbmowing primarily posts video content with an average duration of 66.8 seconds. They primarily use "Original Sound — sbmowing" as their audio track. Based on SnapDataHub's platform data, videos in the 10-30 second range tend to perform best on Spotlight, averaging 92,271 views compared to 73,282 for shorter clips.

How does @sbmowing compare to other Snapchat creators?

With 2,499,300 subscribers, @sbmowing is in the top 2% of Snapchat creators tracked by SnapDataHub. Their average of 179,084 views per Spotlight post is above the platform average on the platform.

Want Snapchat Data for Your Research?

Search profiles, view Spotlight stats, and analyze Snapchat creators.

Start Searching

This analysis is based on SnapDataHub's tracking of @sbmowing's Snapchat profile and 30 Spotlight posts.

Data collected and analyzed by SnapDataHub | Analysis date: Jun 28, 2026