97.5K
Subscribers
18
Spotlight Posts
6.9M
Total Views
385.6K
Avg Views/Post
@thepapermagic Snapchat Account Overview
Complete Snapchat Spotlight analytics and performance data for The Paper Magic
The Snapchat account @thepapermagic, known as The Paper Magic, has 97,500 subscribers and is categorized as a micro-tier account. The account's bio contains no text. The account has published 18 Spotlight posts, which have accumulated a total of 6,940,921 views. The average number of views per post is 385,607. The recorded engagement rate for the account is 0.0%.
Account Classification
| Account Size | Micro |
| Verification | Not Verified |
| Subscribers | 97,500 |
| Monetization Eligible | Yes |
| Views per Subscriber | 4.0x |
Spotlight Performance Summary
| Total Spotlight Posts | 18 |
| Total Views | 6,940,921 |
| Average Views/Post | 385,607 |
| Viral Rate (2x avg) | 11.1% |
| Viral Rate (5x avg) | 11.1% |
| Best Post Views | 4,282,282 |
Platform Context
Across SnapDataHub's database of 200,000+ tracked Spotlight posts, the platform average is 80,493 views per post. @thepapermagic averages 385,607 views per post, which is 5x the platform average. Among Micro creators, this places @thepapermagic in the upper range for Snapchat Spotlight visibility.
Subscriber Growth Over Time
How @thepapermagic's Snapchat subscriber count has changed across SnapDataHub's tracked snapshots. Hover any point for the exact value on that day.
SnapDataHub has recorded 1 subscriber snapshot for @thepapermagic so far. Growth charts unlock after the second snapshot — check back as we continue to track this account. Current subscriber count: 97,500.
Spotlight Views & Performance Analysis
Detailed breakdown of @thepapermagic's 18 Spotlight posts
The Snapchat account @thepapermagic has 97,500 subscribers. An analysis of 18 Spotlight posts shows a total of 6,940,921 views, with an average of 385,607 views per post. The data for the analyzed posts shows 0 total likes, 0 total comments, and 0 total shares. The average likes, average comments, and engagement rate are all 0.0%.
385.6K
Avg Views/Post
6.9M
Total Views
11.1%
Viral Hit Rate
Content Duration & Strategy
Video length analysis and performance by duration
The Snapchat account @thepapermagic has a total of 18 Spotlight posts. The average duration of these posts is 49.6 seconds. The content is divided into two duration categories: 12 posts fall within the 30-60 second range, with an average of 217,453 views per post, and 6 posts exceed 60 seconds, with an average of 721,914 views per post. The account utilizes several different sounds across its posts. Original Sound — thepapermagic is used 6 times. The sounds "Tum Kya Mile" (from "Rocky Aur Rani Kii Prem Kahaani"), "Saanware," and "What Jhumka ?" (from "Rocky Aur Rani Kii Prem Kahaani") are each used 2 times. Additionally, Original Sound — Contains: O Maahi - Arijit Singh is used 1 time. No hashtags were provided for this account.
30-60s
12
posts
217.5K avg views
60s+
6
posts
721.9K avg views
Average video duration: 49.6s. SnapDataHub's platform-wide data shows that 10-30 second videos perform best on Spotlight, averaging 92,271 views -- 26% higher than videos under 10 seconds (73,282 avg views) and 63% higher than videos over 60 seconds (56,699 avg views).
Top Spotlight Posts by @thepapermagic
Highest-viewed Spotlight content
| # | Post | Views |
|---|---|---|
| 1 |
|
4.3M |
| 2 |
|
2.5M |
| 3 |
|
32.4K |
| 4 |
|
18.5K |
| 5 |
|
14.2K |
| 6 |
|
14.0K |
| 7 |
|
12.6K |
| 8 |
|
8.3K |
| 9 |
|
6.4K |
Posting Schedule & Frequency
When @thepapermagic posts on Snapchat Spotlight
The @thepapermagic account has 18 analyzed Spotlight posts. The data shows an average of 0.6 videos per week and an average gap of 278.5 hours between posts. The peak posting days for the account are Thursday, Wednesday, and Monday. The peak posting hours in UTC are 12, 11, and 13.
0.6
Videos/Week
278.5h
Avg Gap Between Posts
Thursday, Wednesday, Monday
Peak Days
12:00, 11:00, 13:00 UTC
Peak Hours
Posting Activity by Hour (UTC)
How often @thepapermagic publishes at each hour of the day, across 18 timestamped Spotlight posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
Hour of day (UTC) — 0 is midnight, 12 is noon
Sound & Music Usage
Audio tracks used in @thepapermagic's Spotlight posts
-
1 Original Sound — thepapermagic6x
-
2 Tum Kya Mile (From "Rocky Aur Rani Kii Prem Kahaani") — Pritam / Arijit Singh / Shreya Ghoshal / Amitabh Bhattacharya2x
-
3 Saanware — Akhil Sachdeva, Kartik Dev2x
-
4 What Jhumka ? (From "Rocky Aur Rani Kii Prem Kahaani") — Pritam / Arijit Singh / Jonita Gandhi / Ranveer Singh / Amitabh Bhattacharya2x
-
5 Original Sound — Contains: O Maahi - Arijit Singh1x
-
6 Ruaan — Arijit Singh1x
-
7 Dekhha Tenu (From "Mr. And Mrs. Mahi") — Mohammad Faiz & Jaani1x
-
8 Illuminati — Sushin Shyam, Dabzee, Vinayak Sasikumar1x
Compare & Discover Similar Creators
Stack @thepapermagic against any other Snapchat creator we track, or jump to accounts Snapchat itself surfaces alongside this one.
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Browse more Snapchat creators in the stats index or see what's trending on the breakout posts feed.
@thepapermagic Estimated Snapchat Earnings
Revenue estimates based on subscriber count and Spotlight performance
The Snapchat account @thepapermagic has 97,500 subscribers and an average of 385,607 views per post. The reported engagement rate for the account is 0.0%. The estimated Spotlight Fund range for this account is $138.82 - $277.64 per month. The estimated sponsorship value is $975.00 - $1,950.00 per post. These figures are rough industry-standard estimates based on the public subscriber count and average views provided. These figures do not represent actual earnings.
Ad Revenue Share (Est. Monthly)
Based on avg 385.6K views/post — Spotlight only
$289 – $868
$0.50–$1.50 per 1K views under the 2025+ Monetization Program. Stories ad share is on top of this.
Sponsorship Value (Est. Per Post)
Based on 97.5K subscribers (Micro)
$975 – $1,950
Industry rate for micro creators
Snapchat Monetization Program (2026 Requirements)
Required (all three) plus any one reach qualifier.
📊 How much does @thepapermagic earn?
Full earnings breakdown page with methodology and caveats.
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Key Insights & Analysis
Audience & Reach
The Snapchat account @thepapermagic has 97,500 subscribers and is not verified. The account does not have a specified category or a website listed in the bio. The account records an average of 385,607 views per post. Across 18 spotlights, the total view count is 6,940,921. The viral hit rate at 2x the average is 11.1%, and the viral hit rate at 5x the average is 11.1%.
Key Takeaways
Strengths
- + Established subscriber base of 97,500
- + Average views exceed Spotlight platform average (385.6K vs ~80K)
- + Monetization eligible (50K+ subscriber threshold met)
Opportunities
- ~ Posting cadence below Creator Rewards threshold (~0.6/week vs 6.25 needed)
- ~ Unverified account — verification can improve credibility
- ~ Optimize posting times around peak engagement windows
- ~ Explore collaboration potential with similar creators in the Micro tier
Frequently Asked Questions About @thepapermagic
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Start SearchingThis analysis is based on SnapDataHub's tracking of @thepapermagic's Snapchat profile and 18 Spotlight posts.
Data collected and analyzed by SnapDataHub | Analysis date: May 17, 2026