@themccartyfam (Kevin McCarty) Snapchat profile picture

Kevin McCarty

@themccartyfam

Mid-Tier Creator

322.2K

Subscribers

27

Spotlight Posts

1.7M

Total Views

61.5K

Avg Views/Post

Rank ≈ #1.3K of 4.2K Mid-Tier creators (top 31%) 1.5× the Mid-Tier median (217.6K subs) Updated May 17, 2026

@themccartyfam Snapchat Account Overview

Complete Snapchat Spotlight analytics and performance data for Kevin McCarty

The Snapchat account @themccartyfam, belonging to Kevin McCarty, has 322,200 subscribers. The account is categorized as mid-tier. There is no information provided in the account bio. The account has 27 Spotlight posts with a total of 1,660,008 views. The average number of views per post is 61,482. The recorded engagement rate for the account is 0.0%.

Account Classification

Account Size Mid-Tier
Verification Verified
Subscribers 322,200
Monetization Eligible Yes
Views per Subscriber 0.2x

Spotlight Performance Summary

Total Spotlight Posts 27
Total Views 1,660,008
Average Views/Post 61,482
Viral Rate (2x avg) 14.8%
Viral Rate (5x avg) 0.0%
Best Post Views 269,297

Platform Context

Across SnapDataHub's database of 200,000+ tracked Spotlight posts, the platform average is 80,493 views per post. @themccartyfam averages 61,482 views per post, which is 1x the platform average. Among Mid-Tier creators, this places @themccartyfam in the standard range for Snapchat Spotlight visibility.

Subscriber Growth Over Time

How @themccartyfam's Snapchat subscriber count has changed across SnapDataHub's tracked snapshots. Hover any point for the exact value on that day.

SnapDataHub has recorded 1 subscriber snapshot for @themccartyfam so far. Growth charts unlock after the second snapshot — check back as we continue to track this account. Current subscriber count: 322,200.

Spotlight Views & Performance Analysis

Detailed breakdown of @themccartyfam's 27 Spotlight posts

The Snapchat account @themccartyfam has 322,200 subscribers. An analysis of 27 Spotlight posts shows a total of 1,660,008 views, with an average of 61,482 views per post. The recorded metrics for likes, comments, and shares across the analyzed posts are 0. The engagement rate for the account is 0.0%.

61.5K

Avg Views/Post

1.7M

Total Views

14.8%

Viral Hit Rate

Engagement in context: Across SnapDataHub's tracked corpus the platform-average Spotlight post earns around 80.5K views. @themccartyfam's 61.5K avg is 0.8× the platform average — in line with platform norms. Each post reaches roughly 1 view for every 5.2 subscribers — a strong subscriber-to-view ratio that suggests active rather than passive followers.

Content Duration & Strategy

Video length analysis and performance by duration

The @themccartyfam Snapchat account has published 27 total Spotlight posts. The average duration of these posts is 36.9 seconds. The distribution of post lengths includes one post under 10 seconds, which averaged 9,747 views; six posts between 10 and 30 seconds, which averaged 72,623 views; 19 posts between 30 and 60 seconds, which averaged 63,781 views; and one post exceeding 60 seconds, which averaged 2,682 views. The account utilizes various audio tracks for its content. Original Sound — themccartyfam is used in 22 posts. Other audio includes Weird Science (Metal Version) — Leo in two posts, Original Sound — Contains: TOKYO DRIFT (Fast And Furious) x BEL MERCY (Radio Edit) - Dj QueNam in one post, Original Sound — Contains: The Final Countdown - Europe in one post, and SexyBack — Justin Timberlake feat. Timbaland in one post. No hashtags were provided in the account data.

<10s

1

posts

9.7K avg views

10-30s

6

posts

72.6K avg views

30-60s

19

posts

63.8K avg views

60s+

1

posts

2.7K avg views

Average video duration: 36.9s. SnapDataHub's platform-wide data shows that 10-30 second videos perform best on Spotlight, averaging 92,271 views -- 26% higher than videos under 10 seconds (73,282 avg views) and 63% higher than videos over 60 seconds (56,699 avg views).

Top Spotlight Posts by @themccartyfam

Highest-viewed Spotlight content

# Post Views
1 @themccartyfam Spotlight post #1 thumbnail Spotlight #1 269.3K
2 @themccartyfam Spotlight post #2 thumbnail Spotlight #2 203.9K
3 @themccartyfam Spotlight post #3 thumbnail Spotlight #3 153.0K
4 @themccartyfam Spotlight post #4 thumbnail Spotlight #4 132.9K
5 @themccartyfam Spotlight post #5 thumbnail Spotlight #5 100.0K
6 @themccartyfam Spotlight post #6 thumbnail Spotlight #6 96.9K
7 @themccartyfam Spotlight post #7 thumbnail Spotlight #7 81.8K
8 @themccartyfam Spotlight post #8 thumbnail Spotlight #8 73.6K
9 @themccartyfam Spotlight post #9 thumbnail Spotlight #9 70.8K

Posting Schedule & Frequency

When @themccartyfam posts on Snapchat Spotlight

The @themccartyfam account has 27 analyzed Spotlight posts. The account averages 7.3 videos per week with an average gap of 24.0 hours between posts. Peak posting days for the account are Saturday, Monday, and Sunday. The peak posting hours in UTC are 12, 13, and 14.

7.3

Videos/Week

24.0h

Avg Gap Between Posts

Saturday, Monday, Sunday

Peak Days

13:00, 12:00, 14:00 UTC

Peak Hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @themccartyfam publishes at each hour of the day, across 27 timestamped Spotlight posts. Bar height = number of posts. Hover any bar for the exact count.

1

0

1

2

3

4

5

6

7

8

9

10

11

4

12

13

13

4

14

2

15

16

17

2

18

1

19

20

21

22

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @themccartyfam publishes more often. Their busiest hours are 13:00, 12:00, 14:00 UTC — highlighted with bold yellow bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @themccartyfam hasn't been active in our tracked sample.

Sound & Music Usage

Audio tracks used in @themccartyfam's Spotlight posts

  1. 1 Original Sound — themccartyfam
    22x
  2. 2 Weird Science (Metal Version) — Leo
    2x
  3. 3 Original Sound — Contains: TOKYO DRIFT (Fast And Furious) x BEL MERCY (Radio Edit) - Dj QueNam
    1x
  4. 4 Original Sound — Contains: The Final Countdown - Europe
    1x
  5. 5 SexyBack — Justin Timberlake feat. Timbaland
    1x

Compare & Discover Similar Creators

Stack @themccartyfam against any other Snapchat creator we track, or jump to accounts Snapchat itself surfaces alongside this one.

Compare @themccartyfam to another creator

Get a side-by-side stats breakdown.

@themccartyfam vs

Browse more Snapchat creators in the stats index or see what's trending on the breakout posts feed.

@themccartyfam Estimated Snapchat Earnings

Revenue estimates based on subscriber count and Spotlight performance

The Snapchat account @themccartyfam has 322,200 subscribers and an average of 61,482 views per post. The recorded engagement rate for the account is 0.0%. The estimated Spotlight Fund range for this account is $33.20 - $66.40 per month. The estimated sponsorship value is $3,222.00 - $6,444.00 per post. These figures are rough industry-standard estimates based on the public subscriber count and average views. These numbers do not represent actual earnings.

Ad Revenue Share (Est. Monthly)

Based on avg 61.5K views/post — Spotlight only

$69 – $208

$0.50–$1.50 per 1K views under the 2025+ Monetization Program. Stories ad share is on top of this.

Sponsorship Value (Est. Per Post)

Based on 322.2K subscribers (Mid-Tier)

$2,578 – $4,833

Industry rate for mid-tier creators

Snapchat Monetization Program (2026 Requirements)

Required (all three) plus any one reach qualifier.

50,000+ subscribers 322,200 -- Eligible
25+ posts per month ~7.3 posts/week (29/month est.)
10+ posting days in 28 (reach qualifier: 10M Story / 1M Spotlight / 12K view-hours) Data not available
Disclaimer: These are rough estimates based on Snapchat's published Monetization Program rates and industry CPM benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. As of May 2026, Snapchat has paid over $650 million to 1.6 million monetized creators through its programs.

📊 How much does @themccartyfam earn?

Full earnings breakdown page with methodology and caveats.

🧮 Calculate your own earnings

Open the live calculator pre-filled with @themccartyfam's numbers. Adjust to your account.

✓ Am I eligible for Snapchat Creator Rewards?

Check your numbers against the 2026 requirements — instant ✓/✗ with the gaps spelled out.

Key Insights & Analysis

Audience & Reach

The Snapchat account @themccartyfam, belonging to Kevin McCarty, is a verified account with 322,200 subscribers. The account features an average of 61,482 views per post. Across 27 Spotlight posts, the account has accumulated a total of 1,660,008 views. The account's viral hit rate at 2x the average view count is 14.8%. The viral hit rate at 5x the average view count is 0.0%. There is no website listed in the account biography.

Key Takeaways

The @themccartyfam Snapchat account has 322,200 subscribers and is classified as a mid-tier account. The account has a total of 1,660,008 views and 0 total likes. The account has published 27 Spotlight posts with an average of 61,482 views per post. The recorded engagement rate for these posts is 0.0%. The viral hit rate for the account is 14.8% at 2x the average view count, while the rate at 5x the average view count is 0.0%. The posting cadence for the account is 7.3 videos per week. The peak posting days are Saturday, Monday, and Sunday.

Strengths

  • + Established subscriber base of 322,200
  • + Verified account with platform credibility
  • + Posting cadence meets Creator Rewards threshold (7.3 posts/week)
  • + Monetization eligible (50K+ subscriber threshold met)

Opportunities

  • ~ Average views below Spotlight platform average (61.5K vs ~80K) — room to grow reach
  • ~ Optimize posting times around peak engagement windows
  • ~ Explore collaboration potential with similar creators in the Mid-Tier tier

Frequently Asked Questions About @themccartyfam

How many subscribers does @themccartyfam have on Snapchat?
As of our latest data, @themccartyfam (Kevin McCarty) has 322,200 subscribers on Snapchat. This places them in the Mid-Tier creator tier, which includes creators with 100,000 to 1 million subscribers.

How many Spotlight views does @themccartyfam get?
@themccartyfam averages 61,482 views per Spotlight post. Their total tracked views across 27 posts are 1,660,008. The platform-wide average on Snapchat Spotlight is approximately 80,000 views per post, making @themccartyfam's performance significantly around the average.

How much does @themccartyfam earn on Snapchat?
Under the unified Snapchat Monetization Program (launched Feb 1, 2025), @themccartyfam's estimated Spotlight ad-revenue share is $69 to $208 per month (calculated at $0.50–$1.50 per 1,000 views — the program replaced the dead Spotlight Fund and pays substantially more per view than the old model). Their estimated sponsorship value is $2,578 to $4,833 per sponsored post. Stories ad share is additional and typically larger for established creators; brand deals and Snap Star retainers often dwarf RPM-based income for top creators.

Is @themccartyfam eligible for Snapchat Creator Rewards?
Yes, @themccartyfam exceeds the 50,000 subscriber minimum for Snapchat's unified Monetization Program. To fully qualify creators must also post 25+ times per month, post on 10+ of the last 28 days, AND clear one of three reach gates: 10M Story views OR 1M Spotlight views OR 12K view-hours in 28 days.

What is @themccartyfam's most viewed Spotlight post?
@themccartyfam's top-performing Spotlight post has received 269,297 views. This is 4.4x their average per-post performance.

How often does @themccartyfam post on Snapchat?
@themccartyfam posts approximately 7.3 videos per week on Snapchat Spotlight, with an average gap of 24.0 hours between posts. Their most active posting days are Saturday, Monday, Sunday, typically around 13:00 and 12:00 UTC.

What type of content does @themccartyfam post?
@themccartyfam primarily posts video content with an average duration of 36.9 seconds. They primarily use "Original Sound — themccartyfam" as their audio track. Based on SnapDataHub's platform data, videos in the 10-30 second range tend to perform best on Spotlight, averaging 92,271 views compared to 73,282 for shorter clips.

How does @themccartyfam compare to other Snapchat creators?
With 322,200 subscribers, @themccartyfam is in the top 15% of Snapchat creators tracked by SnapDataHub. Their average of 61,482 views per Spotlight post is within the standard range on the platform.

Want Snapchat Data for Your Research?

Search profiles, view Spotlight stats, and analyze Snapchat creators.

Start Searching

This analysis is based on SnapDataHub's tracking of @themccartyfam's Snapchat profile and 27 Spotlight posts.

Data collected and analyzed by SnapDataHub | Analysis date: May 17, 2026