@starbucks (Starbucks) Snapchat profile picture

Starbucks

@starbucks

Seattle, Washington, United States www.starbucks.com The Starbucks Coffee Company ☕️

Mid-Tier Creator

290.0K

Subscribers

16

Spotlight Posts

350.1K

Total Views

21.9K

Avg Views/Post

Rank ≈ #1.5K of 4.2K Mid-Tier creators (top 36%) Updated May 17, 2026

@starbucks Snapchat Account Overview

Complete Snapchat Spotlight analytics and performance data for Starbucks

The Snapchat account @starbucks, identified as The Starbucks Coffee Company, is based in Seattle, Washington, United States. The account bio includes a link to the website www.starbucks.com. The account has 290,000 subscribers and is classified as a mid-tier account. It has published 16 Spotlight posts, which have accumulated a total of 350,100 views. The average number of views per post is 21,881, and the account maintains an engagement rate of 0.45%.

Account Classification

Account Size Mid-Tier
Verification Not Verified
Subscribers 290,000
Monetization Eligible Yes
Views per Subscriber 0.1x

Spotlight Performance Summary

Total Spotlight Posts 16
Total Views 350,100
Average Views/Post 21,881
Viral Rate (2x avg) 6.2%
Viral Rate (5x avg) 6.2%
Best Post Views 158,000

Platform Context

Across SnapDataHub's database of 200,000+ tracked Spotlight posts, the platform average is 80,493 views per post. @starbucks averages 21,881 views per post, which is 0x the platform average. Among Mid-Tier creators, this places @starbucks in the standard range for Snapchat Spotlight visibility.

Subscriber Growth Over Time

How @starbucks's Snapchat subscriber count has changed across SnapDataHub's tracked snapshots. Hover any point for the exact value on that day.

SnapDataHub has recorded 1 subscriber snapshot for @starbucks so far. Growth charts unlock after the second snapshot — check back as we continue to track this account. Current subscriber count: 290,000.

Spotlight Views & Performance Analysis

Detailed breakdown of @starbucks's 16 Spotlight posts

The @starbucks Snapchat account has 290,000 subscribers. An analysis of 16 Spotlight posts shows a total of 350,100 views, with an average of 21,881 views per post. The data for these 16 posts includes a total of 151 likes, averaging 9 likes per post, and a total of 1,435 comments, averaging 90 comments per post. There were 0 total shares recorded. The engagement rate for the analyzed posts is 0.45%.

21.9K

Avg Views/Post

350.1K

Total Views

6.2%

Viral Hit Rate

Engagement Benchmark

Compared to Mid-Tier tier average

Below Average

0.45%

Engagement Rate

151

Total Likes

1.4K

Total Comments

Engagement in context: Across SnapDataHub's tracked corpus the platform-average Spotlight post earns around 80.5K views. @starbucks's 21.9K avg is 0.3× the platform average — below platform median, which is common for newer or niche Mid-Tier accounts. Each post reaches roughly 1 view for every 13.3 subscribers — a strong subscriber-to-view ratio that suggests active rather than passive followers. The engagement rate of 0.45% (likes + comments ÷ views) places @starbucks in the below average band for Mid-Tier creators.

Top Spotlight Posts by @starbucks

Highest-viewed Spotlight content

# Post Views
1 @starbucks Spotlight post #1 thumbnail Spotlight #1 158.0K
2 @starbucks Spotlight post #2 thumbnail Spotlight #2 39.0K
3 @starbucks Spotlight post #3 thumbnail Spotlight #3 28.0K
4 @starbucks Spotlight post #4 thumbnail Spotlight #4 25.0K
5 @starbucks Spotlight post #5 thumbnail Spotlight #5 23.0K
6 @starbucks Spotlight post #6 thumbnail Spotlight #6 14.0K
7 @starbucks Spotlight post #7 thumbnail Spotlight #7 12.0K
8 @starbucks Spotlight post #8 thumbnail Spotlight #8 10.0K
9 @starbucks Spotlight post #9 thumbnail Spotlight #9 10.0K

Sound & Music Usage

Audio tracks used in @starbucks's Spotlight posts

  1. 1 Original Sound — starbucks
    6x
  2. 2 the iconic logo, they skillfully sculpt the entire cup, complete with whipped cream and a sprinkle of cinnamon on top. The final reveal shows the glowing jack-o'-lantern illuminated from within, perfectly capturing the beloved seasonal drink. — @starbucks with Original Sound by starbucks
    1x
  3. 3 a tray of Starbucks drinks. They gather around a colorful circular rug, cheer with their cups, and enjoy their new 'Iced Apple Crisp Nondairy Cream Chai' and 'Iced Pumpkin Chai Cream' lattes. The scene captures a moment of friendship and a new product launch. — @starbucks with Original Sound by starbucks
    1x
  4. 4 the camera, making a series of funny faces and expressions before smiling and presenting the finished drink. — @starbucks with Original Sound by starbucks
    1x
  5. 5 a map of global origins and culminating in a visit to La Planada Farms in Nariño, Colombia. She explores the entire process, from hand-picking ripe cherries on the farm to learning about drying and processing methods. The experience concludes with a heartfelt message of gratitude for the farmers' hard work, offering a unique perspective on where your Starbucks coffee truly comes from. — @starbucks with Original Sound by starbucks
    1x
  6. 6 roasted coffee beans being poured into a grinder. It then shows the rich, dark espresso shot being extracted and dispensed into a glass cup. The final scene captures a person savoring the freshly brewed coffee, highlighting the aroma and taste. — @starbucks with Original Sound by starbucks
    1x
  7. 7 upbeat music, creating a simple yet engaging 'hype' scene. — @starbucks with Original Sound by starbucks
    1x
  8. 8 a plaid scarf and cozy sweater while enjoying the drink outdoors. The video captures the essence of autumn with seasonal fashion and the beloved coffee beverage. — @starbucks with Original Sound by starbucks
    1x

Compare & Discover Similar Creators

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@starbucks Estimated Snapchat Earnings

Revenue estimates based on subscriber count and Spotlight performance

The Snapchat account @starbucks has 290,000 subscribers and an average of 21,881 views per post, with an engagement rate of 0.45%. Based on these public subscriber and average view counts, the estimated Spotlight Fund range is $7.00 - $14.00 per month. The estimated sponsorship value for the account is $2,900.00 - $5,800.00 per post. These figures represent rough industry-standard estimates derived from the provided public metrics and are not actual earnings.

Ad Revenue Share (Est. Monthly)

Based on avg 21.9K views/post — Spotlight only

$15 – $44

$0.50–$1.50 per 1K views under the 2025+ Monetization Program. Stories ad share is on top of this.

Sponsorship Value (Est. Per Post)

Based on 290.0K subscribers (Mid-Tier)

$2,320 – $4,350

Industry rate for mid-tier creators

Snapchat Monetization Program (2026 Requirements)

Required (all three) plus any one reach qualifier.

50,000+ subscribers 290,000 -- Eligible
25+ posts per month ~0 posts/week (0/month est.)
10+ posting days in 28 (reach qualifier: 10M Story / 1M Spotlight / 12K view-hours) Data not available
Disclaimer: These are rough estimates based on Snapchat's published Monetization Program rates and industry CPM benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. As of May 2026, Snapchat has paid over $650 million to 1.6 million monetized creators through its programs.

Key Insights & Analysis

Audience & Reach

The @starbucks Snapchat account has 290,000 subscribers and is not a verified account. The account features an average of 21,881 views per post. Across 16 spotlights, the account has accumulated a total of 350,100 views. The viral hit rate at 2x the average is 6.2%, and the viral hit rate at 5x the average is 6.2%.

Key Takeaways

The @starbucks Snapchat account has 290,000 subscribers. The account bio identifies the location as Seattle, Washington, United States, and includes a link to www.starbucks.com. The account has published 16 Spotlight posts. These posts have an engagement rate of 0.45%. The account has a total of 350,100 views and 151 total likes. The average number of views per post is 21,881. The viral hit rate for posts reaching 2x the average view count is 6.2%, and the viral hit rate for posts reaching 5x the average view count is 6.2%. The current posting cadence for the account is 0 videos per week. The account is classified within the mid-tier category.

Strengths

  • + Established subscriber base of 290,000
  • + Monetization eligible (50K+ subscriber threshold met)

Opportunities

  • ~ Average views below Spotlight platform average (21.9K vs ~80K) — room to grow reach
  • ~ Posting cadence below Creator Rewards threshold (~0/week vs 6.25 needed)
  • ~ Unverified account — verification can improve credibility
  • ~ Low viral hit rate (6.2%) — analyze top posts for replicable patterns
  • ~ Optimize posting times around peak engagement windows
  • ~ Explore collaboration potential with similar creators in the Mid-Tier tier

Frequently Asked Questions About @starbucks

How many subscribers does @starbucks have on Snapchat?

As of our latest data, @starbucks (Starbucks) has 290,000 subscribers on Snapchat. This places them in the Mid-Tier creator tier, which includes creators with 100,000 to 1 million subscribers.

How many Spotlight views does @starbucks get?

@starbucks averages 21,881 views per Spotlight post. Their total tracked views across 16 posts are 350,100. The platform-wide average on Snapchat Spotlight is approximately 80,000 views per post, making @starbucks's performance significantly around the average.

How much does @starbucks earn on Snapchat?

Under the unified Snapchat Monetization Program (launched Feb 1, 2025), @starbucks's estimated Spotlight ad-revenue share is $15 to $44 per month (calculated at $0.50–$1.50 per 1,000 views — the program replaced the dead Spotlight Fund and pays substantially more per view than the old model). Their estimated sponsorship value is $2,320 to $4,350 per sponsored post. Stories ad share is additional and typically larger for established creators; brand deals and Snap Star retainers often dwarf RPM-based income for top creators.

Is @starbucks eligible for Snapchat Creator Rewards?

Yes, @starbucks exceeds the 50,000 subscriber minimum for Snapchat's unified Monetization Program. To fully qualify creators must also post 25+ times per month, post on 10+ of the last 28 days, AND clear one of three reach gates: 10M Story views OR 1M Spotlight views OR 12K view-hours in 28 days.

What is @starbucks's most viewed Spotlight post?

@starbucks's top-performing Spotlight post has received 158,000 views. This is 7.2x their average per-post performance.

How does @starbucks compare to other Snapchat creators?

With 290,000 subscribers, @starbucks is in the top 15% of Snapchat creators tracked by SnapDataHub. Their average of 21,881 views per Spotlight post is within the standard range on the platform.

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This analysis is based on SnapDataHub's tracking of @starbucks's Snapchat profile and 16 Spotlight posts.

Data collected and analyzed by SnapDataHub | Analysis date: May 17, 2026