@sm-bdgmedia (Scary Mommy) Snapchat profile picture

Scary Mommy

@sm-bdgmedia

3.8M

Subscribers

25

Spotlight Posts

446.4K

Total Views

17.9K

Avg Views/Post

Rank ≈ #66 of 663 Macro creators (top 10%) 2.4× the Macro median (1.6M subs) Updated May 17, 2026

@sm-bdgmedia Snapchat Account Overview

Complete Snapchat Spotlight analytics and performance data for Scary Mommy

The Snapchat account @sm-bdgmedia, known as Scary Mommy, has 3,795,400 subscribers and is classified as a Macro account. The account's bio contains no text. The account has 25 Spotlight posts with a total of 446,400 views. The average number of views per post is 17,856. The engagement rate for the account is 0.77%.

Account Classification

Account Size Macro
Verification Verified
Subscribers 3,795,400
Monetization Eligible Yes
Views per Subscriber 0.0x

Spotlight Performance Summary

Total Spotlight Posts 25
Total Views 446,400
Average Views/Post 17,856
Viral Rate (2x avg) 8.0%
Viral Rate (5x avg) 0.0%
Best Post Views 79,000

Platform Context

Across SnapDataHub's database of 200,000+ tracked Spotlight posts, the platform average is 80,493 views per post. @sm-bdgmedia averages 17,856 views per post, which is 0x the platform average. Among Macro creators, this places @sm-bdgmedia in the standard range for Snapchat Spotlight visibility.

Subscriber Growth Over Time

How @sm-bdgmedia's Snapchat subscriber count has changed across SnapDataHub's tracked snapshots. Hover any point for the exact value on that day.

SnapDataHub has recorded 1 subscriber snapshot for @sm-bdgmedia so far. Growth charts unlock after the second snapshot — check back as we continue to track this account. Current subscriber count: 3,795,400.

Spotlight Views & Performance Analysis

Detailed breakdown of @sm-bdgmedia's 25 Spotlight posts

The Snapchat account @sm-bdgmedia has 3,795,400 subscribers. An analysis of 25 Spotlight posts shows a total of 446,400 views, with an average of 17,856 views per post. The data for these 25 posts includes a total of 3,286 likes, averaging 131 likes per post, and a total of 150 comments, averaging 6 comments per post. There were 0 total shares recorded. The engagement rate for the analyzed posts is 0.77%.

17.9K

Avg Views/Post

446.4K

Total Views

8.0%

Viral Hit Rate

Engagement Benchmark

Compared to Macro tier average

Below Average

0.77%

Engagement Rate

3.3K

Total Likes

150

Total Comments

Engagement in context: Across SnapDataHub's tracked corpus the platform-average Spotlight post earns around 80.5K views. @sm-bdgmedia's 17.9K avg is 0.2× the platform average — below platform median, which is common for newer or niche Macro accounts. Each post reaches roughly 1 view for every 212.6 subscribers. The engagement rate of 0.77% (likes + comments ÷ views) places @sm-bdgmedia in the below average band for Macro creators.

Top Spotlight Posts by @sm-bdgmedia

Highest-viewed Spotlight content

# Post Views
1 @sm-bdgmedia Spotlight post #1 thumbnail Spotlight #1 79.0K
2 @sm-bdgmedia Spotlight post #2 thumbnail Spotlight #2 65.0K
3 @sm-bdgmedia Spotlight post #3 thumbnail Spotlight #3 33.0K
4 Spotlight #4 31.0K
5 @sm-bdgmedia Spotlight post #5 thumbnail Spotlight #5 29.0K
6 @sm-bdgmedia Spotlight post #6 thumbnail Spotlight #6 28.0K
7 @sm-bdgmedia Spotlight post #7 thumbnail Spotlight #7 24.0K
8 @sm-bdgmedia Spotlight post #8 thumbnail Spotlight #8 20.0K
9 @sm-bdgmedia Spotlight post #9 thumbnail Spotlight #9 18.0K

Sound & Music Usage

Audio tracks used in @sm-bdgmedia's Spotlight posts

  1. 1 Original Sound — sm-bdgmedia
    12x
  2. 2 a photographer who affectionately calls her 'Barbara *Spouse*.' Watch her delightful reaction as she smiles and laughs, showcasing her warm personality at what appears to be a public event. — @sm-bdgmedia with Original Sound by sm-bdgmedia
    1x
  3. 3 them, embracing the chaos of running kids while maintaining her career. Her co-host, Drew Barrymore, adds her perspective on the challenges of raising kids today, including the reality that many parents are single moms. The conversation offers practical advice on creating a family-friendly work environment. — @sm-bdgmedia with Original Sound by sm-bdgmedia
    1x
  4. 4 a dramatic feathered skirt, the other in a soft pink floral ensemble—the two celebrities share a warm, friendly interaction amidst the flashing cameras. This candid encounter captures the glamour and connection of two music icons at one of fashion's biggest nights. — @sm-bdgmedia with Original Sound by sm-bdgmedia
    1x
  5. 5 long black gloves and bold sunglasses, she poses confidently for photographers. The scene captures the glamour and star power of a major Hollywood event. — @sm-bdgmedia with Original Sound by sm-bdgmedia
    1x
  6. 6 a dramatic cape, while Jay-Z is in a striking pink tuxedo coat. They walk past a crowd of photographers and excited fans, who can be heard shouting greetings. — @sm-bdgmedia with Original Sound by sm-bdgmedia
    1x
  7. 7 a microphone, delighting the massive crowd with his comedic presence. — @sm-bdgmedia with Original Sound by sm-bdgmedia
    1x
  8. 8 a fun hug before they pose together for the cameras. — @sm-bdgmedia with Original Sound by sm-bdgmedia
    1x

Compare & Discover Similar Creators

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@sm-bdgmedia vs

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@sm-bdgmedia Estimated Snapchat Earnings

Revenue estimates based on subscriber count and Spotlight performance

The Snapchat account @sm-bdgmedia has 3,795,400 subscribers and an average of 17,856 views per post, with an engagement rate of 0.77%. Based on these public subscriber and average view counts, the estimated monthly Spotlight Fund range is $8.93 - $17.86. The estimated sponsorship value per post is $37,954.00 - $75,908.00. These figures represent rough industry-standard estimates derived from the provided public metrics. These values are not actual earnings.

Ad Revenue Share (Est. Monthly)

Based on avg 17.9K views/post — Spotlight only

$19 – $56

$0.50–$1.50 per 1K views under the 2025+ Monetization Program. Stories ad share is on top of this.

Sponsorship Value (Est. Per Post)

Based on 3.8M subscribers (Macro)

$18,977 – $45,545

Industry rate for macro creators

Snapchat Monetization Program (2026 Requirements)

Required (all three) plus any one reach qualifier.

50,000+ subscribers 3,795,400 -- Eligible
25+ posts per month ~0 posts/week (0/month est.)
10+ posting days in 28 (reach qualifier: 10M Story / 1M Spotlight / 12K view-hours) Data not available
Disclaimer: These are rough estimates based on Snapchat's published Monetization Program rates and industry CPM benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. As of May 2026, Snapchat has paid over $650 million to 1.6 million monetized creators through its programs.

Key Insights & Analysis

Audience & Reach

The Snapchat account @sm-bdgmedia (Scary Mommy) is a verified account with 3,795,400 subscribers. The account features a website link to https://www.scarymommy.com/ in its bio. The account records an average of 17,856 views per post and has accumulated a total of 446,400 views across 25 spotlights. The viral hit rate at 2x the average is 8.0%, while the viral hit rate at 5x the average is 0.0%.

Key Takeaways

The @sm-bdgmedia Snapchat account has 3,795,400 subscribers and is classified as a Macro account tier. The account has published 25 Spotlight posts with an average of 17,856 views per post. The total views recorded for the account are 446,400, and the total number of likes is 3,286. The engagement rate for the account is 0.77%. The viral hit rate at 2x the average is 8.0%, while the viral hit rate at 5x the average is 0.0%. The current posting cadence for the account is 0 videos per week.

Strengths

  • + Established subscriber base of 3,795,400
  • + Verified account with platform credibility
  • + Monetization eligible (50K+ subscriber threshold met)

Opportunities

  • ~ Average views below Spotlight platform average (17.9K vs ~80K) — room to grow reach
  • ~ Posting cadence below Creator Rewards threshold (~0/week vs 6.25 needed)
  • ~ Low viral hit rate (8.0%) — analyze top posts for replicable patterns
  • ~ Optimize posting times around peak engagement windows
  • ~ Explore collaboration potential with similar creators in the Macro tier

Frequently Asked Questions About @sm-bdgmedia

How many subscribers does @sm-bdgmedia have on Snapchat?

As of our latest data, @sm-bdgmedia (Scary Mommy) has 3,795,400 subscribers on Snapchat. This places them in the Macro creator tier, which includes creators with 1 million to 10 million subscribers.

How many Spotlight views does @sm-bdgmedia get?

@sm-bdgmedia averages 17,856 views per Spotlight post. Their total tracked views across 25 posts are 446,400. The platform-wide average on Snapchat Spotlight is approximately 80,000 views per post, making @sm-bdgmedia's performance significantly around the average.

How much does @sm-bdgmedia earn on Snapchat?

Under the unified Snapchat Monetization Program (launched Feb 1, 2025), @sm-bdgmedia's estimated Spotlight ad-revenue share is $19 to $56 per month (calculated at $0.50–$1.50 per 1,000 views — the program replaced the dead Spotlight Fund and pays substantially more per view than the old model). Their estimated sponsorship value is $18,977 to $45,545 per sponsored post. Stories ad share is additional and typically larger for established creators; brand deals and Snap Star retainers often dwarf RPM-based income for top creators.

Is @sm-bdgmedia eligible for Snapchat Creator Rewards?

Yes, @sm-bdgmedia exceeds the 50,000 subscriber minimum for Snapchat's unified Monetization Program. To fully qualify creators must also post 25+ times per month, post on 10+ of the last 28 days, AND clear one of three reach gates: 10M Story views OR 1M Spotlight views OR 12K view-hours in 28 days.

What is @sm-bdgmedia's most viewed Spotlight post?

@sm-bdgmedia's top-performing Spotlight post has received 79,000 views. This is 4.4x their average per-post performance.

How does @sm-bdgmedia compare to other Snapchat creators?

With 3,795,400 subscribers, @sm-bdgmedia is in the top 2% of Snapchat creators tracked by SnapDataHub. Their average of 17,856 views per Spotlight post is within the standard range on the platform.

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This analysis is based on SnapDataHub's tracking of @sm-bdgmedia's Snapchat profile and 25 Spotlight posts.

Data collected and analyzed by SnapDataHub | Analysis date: May 17, 2026