Nick Wilkins
Professional yapper business: [email protected]
1.9M
Subscribers
27
Spotlight Posts
3.3M
Total Views
122.8K
Avg Views/Post
@n1ck.wilkins Snapchat Account Overview
Complete Snapchat Spotlight analytics and performance data for Nick Wilkins
The Snapchat account @n1ck.wilkins, categorized under Comedy & Entertainment, holds a verified status and is classified within the Macro account tier. The account profile includes a bio that describes the creator as a "Professional yapper" and provides a business contact email at [email protected]. A link to the website https://hoo.be/n1ckwilkins is also present on the profile. The account currently has 1,854,800 subscribers. The ratio of average views per Spotlight post to the total subscriber count is approximately 0.066. The account has published 27 Spotlight posts, which have accumulated a total of 3,316,114 views. The average number of views per post is 122,819. The viral rate, defined as the percentage of posts that exceed twice the average view count, is 11.1%.
Account Classification
| Account Size | Macro |
| Verification | Verified |
| Category | Comedy & Entertainment |
| Subscribers | 1,854,800 |
| Monetization Eligible | Yes |
| Views per Subscriber | 0.1x |
Spotlight Performance Summary
| Total Spotlight Posts | 27 |
| Total Views | 3,316,114 |
| Average Views/Post | 122,819 |
| Viral Rate (2x avg) | 11.1% |
| Viral Rate (5x avg) | 0.0% |
| Best Post Views | 574,499 |
Platform Context
Across SnapDataHub's database of 200,000+ tracked Spotlight posts, the platform average is 80,493 views per post. @n1ck.wilkins averages 122,819 views per post, which is 2x the platform average. Among Macro creators, this places @n1ck.wilkins in the above-average range for Snapchat Spotlight visibility.
Subscriber Growth Over Time
How @n1ck.wilkins's Snapchat subscriber count has changed across SnapDataHub's tracked snapshots. Hover any point for the exact value on that day.
SnapDataHub has recorded 1 subscriber snapshot for @n1ck.wilkins so far. Growth charts unlock after the second snapshot — check back as we continue to track this account. Current subscriber count: 1,854,800.
Spotlight Views & Performance Analysis
Detailed breakdown of @n1ck.wilkins's 27 Spotlight posts
The Snapchat account @n1ck.wilkins has a total of 27 analyzed Spotlight posts. These posts have accumulated a total of 3,316,114 views. The average number of views per post for this account is 122,819. This average figure is higher than the platform-wide average of approximately 80,000 views per post. The account currently has 1,854,800 subscribers. The data regarding the distribution of views across the posts shows a viral hit rate of 11.1% for posts that exceed 2x the average views. This specific metric identifies the portion of the 27 posts that reached a view count greater than 245,638. The data shows a viral hit rate of 0.0% for posts exceeding 5x the average views. This indicates that no posts in the analyzed set reached a view count greater than 614,095. The performance metrics for @n1ck.wilkins are documented through these specific view counts, subscriber totals, and calculated viral hit rates.
122.8K
Avg Views/Post
3.3M
Total Views
11.1%
Viral Hit Rate
Engagement Quality Analysis
Median-based metrics that resist outlier viral hits.
82.6K
Median Views
144.9K
75th Percentile Views
574.5K
Top Post Views
Per-Post View Trend
View count for each of @n1ck.wilkins's tracked Spotlight posts, in upload order. Hover any point for the exact view count and date.
Each data point is one Spotlight post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.
Best-Performing Spotlight, Decomposed
What @n1ck.wilkins's single biggest Spotlight had going for it — the patterns worth replicating.
Content Duration & Strategy
Video length analysis and performance by duration
The Snapchat account @n1ck.wilkins has published a total of 27 Spotlight posts. The average duration of these posts is 26.7 seconds. The content distribution across different time intervals includes 3 posts with a duration of less than 10 seconds, 13 posts with a duration between 10 and 30 seconds, 10 posts with a duration between 30 and 60 seconds, and 1 post with a duration exceeding 60 seconds. The view counts for these posts vary by duration. Posts under 10 seconds have an average of 169,988 views. Posts in the 10-30 second range have an average of 75,215 views, while posts in the 30-60 second range have an average of 125,385 views. The single post lasting over 60 seconds has an average of 574,499 views. When compared to platform benchmarks, the account's metrics show different values. The account's 10-30 second videos average 75,215 views, while the platform benchmark for this duration is 92,271 views. The account's videos under 10 seconds average 169,988 views, compared to a platform benchmark of 73,282 views. The account's video over 60 seconds averages 574,499 views, while the platform benchmark for videos over 60 seconds is 56,699 views. The account utilizes several different audio tracks. Original Sound — n1ck.wilkins is used in 22 posts. Other audio usage includes Original Sound — Contains: dirty laundry (slowed) - blackbear in 2 posts, Original Sound — Contains: Willing and Able - Noah Kahan in 1 post, Original Sound — Contains: FUK SUMN - ¥$, Kanye West, Ty Dolla $ign in 1 post, and Original Sound — Contains: Staying Still - Noah Kahan in 1 post.
<10s
3
posts
170.0K avg views
10-30s
13
posts
75.2K avg views
30-60s
10
posts
125.4K avg views
60s+
1
posts
574.5K avg views
Average video duration: 26.7s. SnapDataHub's platform-wide data shows that 10-30 second videos perform best on Spotlight, averaging 92,271 views -- 26% higher than videos under 10 seconds (73,282 avg views) and 63% higher than videos over 60 seconds (56,699 avg views).
Top Spotlight Posts by @n1ck.wilkins
Highest-viewed Spotlight content
| # | Post | Views |
|---|---|---|
| 1 |
|
574.5K |
| 2 |
|
572.8K |
| 3 |
|
358.4K |
| 4 |
|
201.8K |
| 5 |
|
177.3K |
| 6 |
|
153.3K |
| 7 |
|
144.9K |
| 8 |
|
113.7K |
| 9 |
|
112.5K |
Posting Schedule & Frequency
When @n1ck.wilkins posts on Snapchat Spotlight
The Snapchat account @n1ck.wilkins has a recorded total of 27 analyzed Spotlight posts. The data shows an average frequency of 19.2 videos per week. This weekly volume results in a total monthly posting frequency that is below the Creator Rewards requirement of 25 posts per month. The average time interval between consecutive posts is 9.1 hours. The distribution of content across the week shows that the highest volume of posts occurs on Wednesday, Thursday, and Friday. The timing of posts reaches its highest density at specific hours in the UTC timezone. The peak posting hours are identified as 0, 22, and 20 UTC.
19.2
Videos/Week
9.1h
Avg Gap Between Posts
Wednesday, Thursday, Friday
Peak Days
0:00, 22:00, 20:00 UTC
Peak Hours
Posting Activity by Hour (UTC)
How often @n1ck.wilkins publishes at each hour of the day, across 27 timestamped Spotlight posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
Hour of day (UTC) — 0 is midnight, 12 is noon
Sound & Music Usage
Audio tracks used in @n1ck.wilkins's Spotlight posts
-
1 Original Sound — n1ck.wilkins22x
-
2 Original Sound — Contains: dirty laundry (slowed) - blackbear2x
-
3 Original Sound — Contains: Willing and Able - Noah Kahan1x
-
4 Original Sound — Contains: FUK SUMN - ¥$, Kanye West, Ty Dolla $ign1x
-
5 Original Sound — Contains: Staying Still - Noah Kahan1x
Best Day of the Week to Post
@n1ck.wilkins's Spotlight performance broken down by day — best avg views land on Tuesday
| Day | Posts | Avg Views |
|---|---|---|
| Monday | 1 | 177.3K |
| Tuesday ★ | 3 | 228.9K |
| Wednesday | 7 | 133.9K |
| Thursday | 7 | 103.9K |
| Friday | 4 | 66.9K |
| Saturday | 3 | 68.6K |
| Sunday | 2 | 157.1K |
Posting Consistency & Streaks
How regularly @n1ck.wilkins posts to Spotlight
10
Longest Streak (days)
0/100
Consistency Score
Inverse of posting-gap variance
100.0%
Active Days
Posted at least once
9.1h
Avg Gap
Between posts
Caption Length & Performance
How @n1ck.wilkins's caption length correlates with Spotlight views
100.0%
Posts with Caption
49
Avg Caption Chars
49
Median Chars
49
Longest Caption
| Caption Length | Posts | Avg Views |
|---|---|---|
| Medium (40-100) | 27 | 122.8K |
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@n1ck.wilkins Estimated Snapchat Earnings
Revenue estimates based on subscriber count and Spotlight performance
The Snapchat account @n1ck.wilkins possesses 1,854,800 subscribers and an average of 122,819 views per post. Based on the 27 tracked Spotlight posts, the estimated monthly Spotlight ad-revenue share is between $138 and $415. This calculation is based on a rate of $0.5 to $1.5 per 1,000 views under the 2025+ unified Snapchat Monetization Program. These figures represent rough industry estimates derived from the public subscriber count and tracked Spotlight performance. The estimated sponsorship value for the account is positioned between $9,274 and $22,258 per post. While the Spotlight ad-revenue share is documented, it is noted that Stories ad share and brand deals are typically larger income sources for established creators. The provided data does not include specific figures for Stories ad revenue or direct brand deal totals. The account meets the subscriber threshold of 50,000+ required for the Snapchat Monetization Program. The 2026 requirements for this program include maintaining 50,000 subscribers, 25 posts per month, and 10 posting days within a 28-day period. Additionally, eligibility requires meeting one of three metrics: 10,000,000 Story views, 1,000,000 Spotlight views, or 12,000 view-hours within a 28-day period.
Ad Revenue Share (Est. Monthly)
Based on avg 122.8K views/post — Spotlight only
$138 – $415
$0.50–$1.50 per 1K views under the 2025+ Monetization Program. Stories ad share is on top of this.
Sponsorship Value (Est. Per Post)
Based on 1.9M subscribers (Macro)
$9,274 – $22,258
Industry rate for macro creators
Snapchat Monetization Program (2026 Requirements)
Required (all three) plus any one reach qualifier.
📊 How much does @n1ck.wilkins earn?
Full earnings breakdown page with methodology and caveats.
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Key Insights & Analysis
Audience & Reach
The Snapchat account @n1ck.wilkins is a verified account categorized under Comedy & Entertainment. The account currently holds a subscriber count of 1,854,800 and is classified within the macro account tier. The profile includes a link to https://hoo.be/n1ckwilkins in the bio section. The account generates an average of 122,819 views per post. Across 27 Spotlight posts, the account has accumulated a total of 3,316,114 views. The data shows a viral hit rate of 11.1% for posts reaching 2x the average view count. The viral hit rate for posts reaching 5x the average view count is 0.0%. The views per subscriber ratio for the account is 0.07x. This metric represents the relationship between the average number of views per post and the total number of subscribers.
Key Takeaways
Strengths
- + Established subscriber base of 1,854,800
- + Verified account with platform credibility
- + Average views exceed Spotlight platform average (122.8K vs ~80K)
- + Posting cadence meets Creator Rewards threshold (19.2 posts/week)
- + Monetization eligible (50K+ subscriber threshold met)
Opportunities
- ~ Optimize posting times around peak engagement windows
- ~ Explore collaboration potential with similar creators in the Macro tier
Frequently Asked Questions About @n1ck.wilkins
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Start SearchingThis analysis is based on SnapDataHub's tracking of @n1ck.wilkins's Snapchat profile and 27 Spotlight posts.
Data collected and analyzed by SnapDataHub | Analysis date: May 30, 2026