@mtrainor22 (Meghan Trainor) Snapchat profile picture

Meghan Trainor

@mtrainor22

Riley’s Mama 💚 TAKIN’ IT BACK out now!

Music & Performance meghantrainor.komi.io Macro Creator

1.9M

Subscribers

2

Spotlight Posts

1.8M

Total Views

886.6K

Avg Views/Post

Rank ≈ #252 of 663 Macro creators (top 38%) Updated May 29, 2026

@mtrainor22 Snapchat Account Overview

Complete Snapchat Spotlight analytics and performance data for Meghan Trainor

The Snapchat account @mtrainor22, categorized under Music & Performance, holds a subscriber count of 1,926,000. The account is a verified profile and is classified within the macro account tier. The account's bio contains the text "Riley’s Mama 💚 TAKIN’ IT BACK out now!" and includes a link to the website meghantrainor.komi.io. The account has published 2 Spotlight posts. These posts have accumulated a total of 1,773,282 views. The average number of views per post is 886,641. The viral rate, defined as posts exceeding two times the average view count, is 0.0%. The ratio of average views per post to the total number of subscribers is approximately 0.46. This figure represents the relationship between the 886,641 average views and the 1,926,000 subscribers.

Account Classification

Account Size Macro
Verification Verified
Category Music & Performance
Subscribers 1,926,000
Monetization Eligible Yes
Views per Subscriber 0.5x

Spotlight Performance Summary

Total Spotlight Posts 2
Total Views 1,773,282
Average Views/Post 886,641
Viral Rate (2x avg) 0.0%
Viral Rate (5x avg) 0.0%
Best Post Views 1,647,177

Platform Context

Across SnapDataHub's database of 200,000+ tracked Spotlight posts, the platform average is 80,493 views per post. @mtrainor22 averages 886,641 views per post, which is 11x the platform average. Among Macro creators, this places @mtrainor22 in the top tier of performers for Snapchat Spotlight visibility.

Subscriber Growth Over Time

How @mtrainor22's Snapchat subscriber count has changed across SnapDataHub's tracked snapshots. Hover any point for the exact value on that day.

SnapDataHub has recorded 1 subscriber snapshot for @mtrainor22 so far. Growth charts unlock after the second snapshot — check back as we continue to track this account. Current subscriber count: 1,926,000.

Spotlight Views & Performance Analysis

Detailed breakdown of @mtrainor22's 2 Spotlight posts

The Spotlight performance for @mtrainor22 consists of two analyzed posts. These posts accumulated a total of 1,773,282 views. The average number of views per post for this account is 886,641. This average view count per post is higher than the platform-wide average of approximately 80,000 views per post. The account currently has 1,926,000 subscribers. This figure represents the total number of users subscribed to the account's Spotlight content within the dataset. The viral hit rate for posts exceeding two times the average view count is 0.0%. Similarly, the viral hit rate for posts exceeding five times the average view count is 0.0%. These metrics indicate that none of the analyzed posts reached the specified thresholds for viral hit rates.

886.6K

Avg Views/Post

1.8M

Total Views

0.0%

Viral Hit Rate

Engagement Quality Analysis

Median-based metrics that resist outlier viral hits.

1.6M

Median Views

1.6M

75th Percentile Views

1.6M

Top Post Views

Engagement in context: Across SnapDataHub's tracked corpus the platform-average Spotlight post earns around 80.5K views. @mtrainor22's 886.6K avg is 11.0× the platform average — exceptional reach. Each post reaches roughly 1 view for every 2.2 subscribers — a strong subscriber-to-view ratio that suggests active rather than passive followers.

Best-Performing Spotlight, Decomposed

What @mtrainor22's single biggest Spotlight had going for it — the patterns worth replicating.

Top Spotlight post by @mtrainor22

1,647,177 views

1.9× @mtrainor22's average post · 1.0× the median post.

"Another Spotlight Snap brought to you by Snapchat"

49 characters

13s

Duration

Monday

Day Posted

13:00 UTC

Hour Posted

♪ Original Sound

Sound Used

Content Duration & Strategy

Video length analysis and performance by duration

The Snapchat account @mtrainor22 has published a total of 2 Spotlight posts. One post has a duration of less than 10 seconds, while the other post has a duration between 10 and 30 seconds. The average duration across all posts on the account is 9.5 seconds. The post with a duration of less than 10 seconds has an average of 126,105 views. This figure is higher than the platform benchmark for videos under 10 seconds, which averages 73,282 views. The post with a duration between 10 and 30 seconds has an average of 1,647,177 views. This figure is higher than the platform benchmark for 10-30s videos, which averages 92,271 views. The account utilizes "Original Sound — mtrainor22" for 2 posts. This represents the entirety of the sound usage recorded for the available post data.

<10s

1

posts

126.1K avg views

10-30s

1

posts

1.6M avg views

Average video duration: 9.5s. SnapDataHub's platform-wide data shows that 10-30 second videos perform best on Spotlight, averaging 92,271 views -- 26% higher than videos under 10 seconds (73,282 avg views) and 63% higher than videos over 60 seconds (56,699 avg views).

Top Spotlight Posts by @mtrainor22

Highest-viewed Spotlight content

# Post Views
1 @mtrainor22 Spotlight post #1 thumbnail Spotlight #1 1.6M
2 @mtrainor22 Spotlight post #2 thumbnail Spotlight #2 126.1K

Posting Schedule & Frequency

When @mtrainor22 posts on Snapchat Spotlight

The Snapchat account @mtrainor22 has a recorded posting frequency of 3.9 videos per week based on the analysis of 2 Spotlight posts. This frequency results in an average gap of 86.2 hours between individual posts. When compared to the Creator Rewards requirement of 25 posts per month, the current rate of 3.9 videos per week falls below the necessary threshold for that specific metric. The data identifies Thursday and Monday as the peak posting days for the account. During these specific days, the frequency of uploads reaches its highest recorded levels within the analyzed dataset. The distribution of posts is concentrated around these two days of the week. Regarding the timing of uploads, the peak posting hours are recorded at 23:00 and 13:00 UTC. These two specific timestamps represent the periods when the account activity is most concentrated. The analysis is limited to these specific hourly values and the identified peak days.

3.9

Videos/Week

86.2h

Avg Gap Between Posts

Thursday, Monday

Peak Days

23:00, 13:00 UTC

Peak Hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @mtrainor22 publishes at each hour of the day, across 2 timestamped Spotlight posts. Bar height = number of posts. Hover any bar for the exact count.

0

1

2

3

4

5

6

7

8

9

10

11

12

1

13

14

15

16

17

18

19

20

21

22

1

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @mtrainor22 publishes more often. Their busiest hours are 23:00, 13:00 UTC — highlighted with bold yellow bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @mtrainor22 hasn't been active in our tracked sample.

Sound & Music Usage

Audio tracks used in @mtrainor22's Spotlight posts

  1. 1 Original Sound — mtrainor22
    2x

Best Day of the Week to Post

@mtrainor22's Spotlight performance broken down by day — best avg views land on Monday

Day Posts Avg Views
Monday 1 1.6M
Tuesday 0
Wednesday 0
Thursday 1 126.1K
Friday 0
Saturday 0
Sunday 0

Posting Consistency & Streaks

How regularly @mtrainor22 posts to Spotlight

1

Longest Streak (days)

100/100

Consistency Score

Inverse of posting-gap variance

50.0%

Active Days

Posted at least once

86.2h

Avg Gap

Between posts

Caption Length & Performance

How @mtrainor22's caption length correlates with Spotlight views

100.0%

Posts with Caption

37

Avg Caption Chars

49

Median Chars

49

Longest Caption

Caption Length Posts Avg Views
Short (<40 chars) 1 126.1K
Medium (40-100) 1 1.6M

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@mtrainor22 Estimated Snapchat Earnings

Revenue estimates based on subscriber count and Spotlight performance

The Snapchat account @mtrainor22 possesses 1,926,000 subscribers and an average of 886,641 views per post. Based on the two tracked Spotlight posts, the estimated monthly Spotlight ad-revenue share is between $443 and $1,330. This estimation is calculated using a rate of $0.5 to $1.5 per 1,000 views under the 2025+ unified Snapchat Monetization Program. These figures represent rough industry estimates derived from public subscriber counts and tracked Spotlight performance and do not constitute actual earnings. The estimated sponsorship value for the account is between $9,630 and $23,112 per post. While the provided data focuses on Spotlight revenue, it is noted that Stories ad share and direct brand deals are typically larger income sources for established creators. The current data does not include specific figures for Stories ad revenue or direct brand deal totals. The account meets the subscriber threshold of 50,000+ required for certain monetization features. The Snapchat Monetization Program for 2026 requires a minimum of 50,000 subscribers, 25 posts per month, and 10 posting days within a 28-day period. Additionally, eligibility requires meeting one of the following metrics: 10,000,000 Story views, 1,000,000 Spotlight views, or 12,000 view-hours within a 28-day period.

Ad Revenue Share (Est. Monthly)

Based on avg 886.6K views/post — Spotlight only

$443 – $1,330

$0.50–$1.50 per 1K views under the 2025+ Monetization Program. Stories ad share is on top of this.

Sponsorship Value (Est. Per Post)

Based on 1.9M subscribers (Macro)

$9,630 – $23,112

Industry rate for macro creators

Snapchat Monetization Program (2026 Requirements)

Required (all three) plus any one reach qualifier.

50,000+ subscribers 1,926,000 -- Eligible
25+ posts per month ~3.9 posts/week (16/month est.)
10+ posting days in 28 (reach qualifier: 10M Story / 1M Spotlight / 12K view-hours) Data not available
Disclaimer: These are rough estimates based on Snapchat's published Monetization Program rates and industry CPM benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. As of May 2026, Snapchat has paid over $650 million to 1.6 million monetized creators through its programs.

Key Insights & Analysis

Audience & Reach

The Snapchat account @mtrainor22 is a verified account categorized under Music & Performance. The account currently holds a subscriber count of 1,926,000 and is classified within the macro account tier. The profile includes a link to meghantrainor.komi.io in the bio section. The account generates an average of 886,641 views per post. In the Spotlight section, the account has accumulated a total of 1,773,282 views across two specific spotlights. The viral hit rate for posts reaching 2x the average view count is 0.0%, and the viral hit rate for posts reaching 5x the average view count is also 0.0%. The views per subscriber ratio for the account is 0.46x. This metric represents the relationship between the total number of views generated and the total number of subscribers on the account.

Key Takeaways

The Snapchat account @mtrainor22 has a total of 1,926,000 subscribers. The account is categorized under the Music & Performance category. The account bio contains the text, "Riley’s Mama 💚 TAKIN’ IT BACK out now!" The account has a total of 1,773,282 views across its content. The average number of views per Spotlight post is 886,641. The account is classified within the Macro account tier. The posting cadence for the account is 3.9 videos per week. The identified peak days for posting are Thursday and Monday. The account has published 2 Spotlight posts. The average duration of the content posted is 9.5 seconds. The recorded viral hit rate for the account is 0.0% at both the 2x average and 5x average levels.

Strengths

  • + Established subscriber base of 1,926,000
  • + Verified account with platform credibility
  • + Average views exceed Spotlight platform average (886.6K vs ~80K)
  • + Monetization eligible (50K+ subscriber threshold met)

Opportunities

  • ~ Posting cadence below Creator Rewards threshold (~3.9/week vs 6.25 needed)
  • ~ Low viral hit rate (0.0%) — analyze top posts for replicable patterns
  • ~ Optimize posting times around peak engagement windows
  • ~ Explore collaboration potential with similar creators in the Macro tier

Frequently Asked Questions About @mtrainor22

How many subscribers does @mtrainor22 have on Snapchat?

As of our latest data, @mtrainor22 (Meghan Trainor) has 1,926,000 subscribers on Snapchat. This places them in the Macro creator tier, which includes creators with 1 million to 10 million subscribers.

How many Spotlight views does @mtrainor22 get?

@mtrainor22 averages 886,641 views per Spotlight post. Their total tracked views across 2 posts are 1,773,282. The platform-wide average on Snapchat Spotlight is approximately 80,000 views per post, making @mtrainor22's performance significantly above the average.

How much does @mtrainor22 earn on Snapchat?

Under the unified Snapchat Monetization Program (launched Feb 1, 2025), @mtrainor22's estimated Spotlight ad-revenue share is $443 to $1,330 per month (calculated at $0.50–$1.50 per 1,000 views — the program replaced the dead Spotlight Fund and pays substantially more per view than the old model). Their estimated sponsorship value is $9,630 to $23,112 per sponsored post. Stories ad share is additional and typically larger for established creators; brand deals and Snap Star retainers often dwarf RPM-based income for top creators.

Is @mtrainor22 eligible for Snapchat Creator Rewards?

Yes, @mtrainor22 exceeds the 50,000 subscriber minimum for Snapchat's unified Monetization Program. To fully qualify creators must also post 25+ times per month, post on 10+ of the last 28 days, AND clear one of three reach gates: 10M Story views OR 1M Spotlight views OR 12K view-hours in 28 days.

What is @mtrainor22's most viewed Spotlight post?

@mtrainor22's top-performing Spotlight post has received 1,647,177 views. This is 1.9x their average per-post performance.

How often does @mtrainor22 post on Snapchat?

@mtrainor22 posts approximately 3.9 videos per week on Snapchat Spotlight, with an average gap of 86.2 hours between posts. Their most active posting days are Thursday, Monday, typically around 23:00 and 13:00 UTC.

What type of content does @mtrainor22 post?

@mtrainor22 primarily posts video content with an average duration of 9.5 seconds. They primarily use "Original Sound — mtrainor22" as their audio track. Based on SnapDataHub's platform data, videos in the 10-30 second range tend to perform best on Spotlight, averaging 92,271 views compared to 73,282 for shorter clips.

How does @mtrainor22 compare to other Snapchat creators?

With 1,926,000 subscribers, @mtrainor22 is in the top 2% of Snapchat creators tracked by SnapDataHub. Their average of 886,641 views per Spotlight post is exceptional, placing them among the most-viewed creators on the platform.

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This analysis is based on SnapDataHub's tracking of @mtrainor22's Snapchat profile and 2 Spotlight posts.

Data collected and analyzed by SnapDataHub | Analysis date: May 29, 2026