@mattphobbs | Snapchat Account Stats

Q: How many subscribers does @mattphobbs have on Snapchat?

@mattphobbs has 127.7K subscribers on Snapchat as of 2025.

Q: How many Spotlight views does @mattphobbs get?

@mattphobbs averages 10.6K views per Spotlight post, with 42.6K total views across 4 posts.

Q: How much does @mattphobbs earn on Snapchat?

Under the 2025+ unified Snapchat Monetization Program, @mattphobbs's estimated Spotlight ad-revenue share is $5 - $16 per month, with estimated sponsorship value of $1,022 - $1,916 per post. Stories ad-revenue share and direct brand deals are typically larger but not captured here.

Q: Is @mattphobbs eligible for Snapchat Creator Rewards?

Yes, @mattphobbs meets the 50,000 subscriber threshold for Snapchat's Creator Rewards program.

Q: What is @mattphobbs's most viewed Spotlight post?

@mattphobbs's top Spotlight post has received 14.6K views.

Q: How often does @mattphobbs post on Snapchat Spotlight?

@mattphobbs posts approximately 0.1 videos per week on Snapchat Spotlight.

@mattphobbs Snapchat Account Overview

Complete Snapchat Spotlight analytics and performance data for Matt Hobbs

The Snapchat account @mattphobbs, belonging to Matt Hobbs, has 127,700 subscribers and is classified as a mid-tier account. The account bio contains the email address [email protected]. The account has published 4 Spotlight posts, which have accumulated a total of 42,554 views. This results in an average of 10,638 views per post. The recorded engagement rate for the account is 0.0%.

Account Classification

Account Size	Mid-Tier
Verification	Verified
Subscribers	127,700
Monetization Eligible	Yes
Views per Subscriber	0.1x

Spotlight Performance Summary

Total Spotlight Posts	4
Total Views	42,554
Average Views/Post	10,638
Viral Rate (2x avg)	0.0%
Viral Rate (5x avg)	0.0%
Best Post Views	14,646

Platform Context

Across SnapDataHub's database of 200,000+ tracked Spotlight posts, the platform average is 80,493 views per post. @mattphobbs averages 10,638 views per post, which is 0x the platform average. Among Mid-Tier creators, this places @mattphobbs in the standard range for Snapchat Spotlight visibility.

Subscriber Growth Over Time

How @mattphobbs's Snapchat subscriber count has changed across SnapDataHub's tracked snapshots. Hover any point for the exact value on that day.

SnapDataHub has recorded 1 subscriber snapshot for @mattphobbs so far. Growth charts unlock after the second snapshot — check back as we continue to track this account. Current subscriber count: 127,700.

Spotlight Views & Performance Analysis

Detailed breakdown of @mattphobbs's 4 Spotlight posts

The Snapchat account @mattphobbs has 127,700 subscribers. An analysis of 4 Spotlight posts shows a total of 42,554 views, with an average of 10,638 views per post. The data for the analyzed posts shows 0 total likes, 0 total comments, and 0 total shares. The average likes, average comments, and average views per post are 0, 0, and 10,638, respectively. The engagement rate for these posts is 0.0%.

10.6K

Avg Views/Post

42.6K

Total Views

0.0%

Viral Hit Rate

Engagement in context: Across SnapDataHub's tracked corpus the platform-average Spotlight post earns around 80.5K views. @mattphobbs's 10.6K avg is 0.1× the platform average — below platform median, which is common for newer or niche Mid-Tier accounts. Each post reaches roughly 1 view for every 12.0 subscribers — a strong subscriber-to-view ratio that suggests active rather than passive followers.

Content Duration & Strategy

Video length analysis and performance by duration

The Snapchat account @mattphobbs has published a total of 4 Spotlight posts. The average duration of these posts is 7.9 seconds. The duration mix consists of 3 posts under 10 seconds, which have an average of 9,421 views, and 1 post between 10 and 30 seconds, which has an average of 14,291 views. The account uses "Original Sound — mattphobbs" for all 4 posts. No hashtag usage is recorded for the account.

<10s

3

posts

9.4K avg views

10-30s

1

posts

14.3K avg views

Average video duration: 7.9s. SnapDataHub's platform-wide data shows that 10-30 second videos perform best on Spotlight, averaging 92,271 views -- 26% higher than videos under 10 seconds (73,282 avg views) and 63% higher than videos over 60 seconds (56,699 avg views).

#	Post	Views	Duration	Audio
1	LET HIM COOK	14.6K	6s	Original Sound
2	Spotlight #2	14.3K	11s	Original Sound
3	Y’all know what day it is	13.6K	5s	Original Sound
4	Spotlight #4	0	8s	Original Sound

Posting Schedule & Frequency

When @mattphobbs posts on Snapchat Spotlight

The analyzed data for @mattphobbs includes 4 Spotlight posts. The recorded frequency is 0.1 videos per week, with an average gap of 1568.2 hours between posts. Peak posting days for this account are Tuesday, Monday, and Saturday. The peak posting hours in UTC are 23, 21, and 0.

0.1

Videos/Week

1568.2h

Avg Gap Between Posts

Tuesday, Monday, Saturday

Peak Days

23:00, 21:00, 0:00 UTC

Peak Hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @mattphobbs publishes at each hour of the day, across 4 timestamped Spotlight posts. Bar height = number of posts. Hover any bar for the exact count.

1

0

1

2

3

4

5

6

7

8

9

10

11

12

13

14

15

16

17

18

19

20

1

21

22

2

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @mattphobbs publishes more often. Their busiest hours are 23:00, 21:00, 0:00 UTC — highlighted with bold yellow bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @mattphobbs hasn't been active in our tracked sample.

Sound & Music Usage

Audio tracks used in @mattphobbs's Spotlight posts

1 Original Sound — mattphobbs
4x

Compare & Discover Similar Creators

Stack @mattphobbs against any other Snapchat creator we track, or jump to accounts Snapchat itself surfaces alongside this one.

Compare @mattphobbs to another creator

Get a side-by-side stats breakdown.

Browse more Snapchat creators in the stats index or see what's trending on the breakout posts feed.

@mattphobbs Estimated Snapchat Earnings

Revenue estimates based on subscriber count and Spotlight performance

The Snapchat account @mattphobbs has 127,700 subscribers and an average of 10,638 views per post, with a recorded engagement rate of 0.0%. Based on these public subscriber and average view metrics, the estimated Spotlight Fund range is $0.85 - $1.70 per month. The estimated sponsorship value for the account is $1,277.00 - $2,554.00 per post. These figures represent rough industry-standard estimates derived from the provided public data and are not actual earnings.

Ad Revenue Share (Est. Monthly)

Based on avg 10.6K views/post — Spotlight only

$5 – $16

$0.50–$1.50 per 1K views under the 2025+ Monetization Program. Stories ad share is on top of this.

Sponsorship Value (Est. Per Post)

Based on 127.7K subscribers (Mid-Tier)

$1,022 – $1,916

Industry rate for mid-tier creators

Snapchat Monetization Program (2026 Requirements)

Required (all three) plus any one reach qualifier.

50,000+ subscribers 127,700 -- Eligible

25+ posts per month ~0.1 posts/week (0/month est.)

10+ posting days in 28 (reach qualifier: 10M Story / 1M Spotlight / 12K view-hours) Data not available

Disclaimer: These are rough estimates based on Snapchat's published Monetization Program rates and industry CPM benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. As of May 2026, Snapchat has paid over $650 million to 1.6 million monetized creators through its programs.

📊 How much does @mattphobbs earn?

Full earnings breakdown page with methodology and caveats.

🧮 Calculate your own earnings

Open the live calculator pre-filled with @mattphobbs's numbers. Adjust to your account.

✓ Am I eligible for Snapchat Creator Rewards?

Check your numbers against the 2026 requirements — instant ✓/✗ with the gaps spelled out.

Key Insights & Analysis

Audience & Reach

The Snapchat account @mattphobbs (Matt Hobbs) is a verified account with 127,700 subscribers. The account has no website listed in the bio and no specified category. The average views per post for the account are 10,638. The total views across four spotlights are 42,554. The viral hit rate at 2x average views is 0.0%, and the viral hit rate at 5x average views is 0.0%.

Key Takeaways

The @mattphobbs Snapchat account has 127,700 subscribers and is classified as a mid-tier account. The account bio contains the email address "[email protected]". The account has published 4 Spotlight posts, resulting in a total of 42,554 views. The average number of views per post is 10,638. The engagement rate for the account is 0.0%, and the total number of likes recorded is 0. The viral hit rate for both 2x average and 5x average metrics is 0.0%. The posting cadence for the account is 0.1 videos per week. The peak posting days for the account are Monday, Tuesday, and Saturday.

Strengths

+ Established subscriber base of 127,700
+ Verified account with platform credibility
+ Monetization eligible (50K+ subscriber threshold met)

Opportunities

~ Average views below Spotlight platform average (10.6K vs ~80K) — room to grow reach
~ Posting cadence below Creator Rewards threshold (~0.1/week vs 6.25 needed)
~ Low viral hit rate (0.0%) — analyze top posts for replicable patterns
~ Optimize posting times around peak engagement windows
~ Explore collaboration potential with similar creators in the Mid-Tier tier

Frequently Asked Questions About @mattphobbs

How many subscribers does @mattphobbs have on Snapchat?

As of our latest data, @mattphobbs (Matt Hobbs) has 127,700 subscribers on Snapchat. This places them in the Mid-Tier creator tier, which includes creators with 100,000 to 1 million subscribers.

How many Spotlight views does @mattphobbs get?

@mattphobbs averages 10,638 views per Spotlight post. Their total tracked views across 4 posts are 42,554. The platform-wide average on Snapchat Spotlight is approximately 80,000 views per post, making @mattphobbs's performance significantly around the average.

How much does @mattphobbs earn on Snapchat?

Under the unified Snapchat Monetization Program (launched Feb 1, 2025), @mattphobbs's estimated Spotlight ad-revenue share is $5 to $16 per month (calculated at $0.50–$1.50 per 1,000 views — the program replaced the dead Spotlight Fund and pays substantially more per view than the old model). Their estimated sponsorship value is $1,022 to $1,916 per sponsored post. Stories ad share is additional and typically larger for established creators; brand deals and Snap Star retainers often dwarf RPM-based income for top creators.

Is @mattphobbs eligible for Snapchat Creator Rewards?

Yes, @mattphobbs exceeds the 50,000 subscriber minimum for Snapchat's unified Monetization Program. To fully qualify creators must also post 25+ times per month, post on 10+ of the last 28 days, AND clear one of three reach gates: 10M Story views OR 1M Spotlight views OR 12K view-hours in 28 days.

What is @mattphobbs's most viewed Spotlight post?

@mattphobbs's top-performing Spotlight post has received 14,646 views, with the caption "LET HIM COOK". This is 1.4x their average per-post performance.

How often does @mattphobbs post on Snapchat?

@mattphobbs posts approximately 0.1 videos per week on Snapchat Spotlight, with an average gap of 1568.2 hours between posts. Their most active posting days are Tuesday, Monday, Saturday, typically around 23:00 and 21:00 UTC.

What type of content does @mattphobbs post?

@mattphobbs primarily posts video content with an average duration of 7.9 seconds. They primarily use "Original Sound — mattphobbs" as their audio track. Based on SnapDataHub's platform data, videos in the 10-30 second range tend to perform best on Spotlight, averaging 92,271 views compared to 73,282 for shorter clips.

How does @mattphobbs compare to other Snapchat creators?

With 127,700 subscribers, @mattphobbs is in the top 15% of Snapchat creators tracked by SnapDataHub. Their average of 10,638 views per Spotlight post is within the standard range on the platform.

Matt Hobbs