Matt and Abby
We’re high school sweethearts that got married in college, moved across the country, and had 2 kids!
442.5K
Subscribers
23
Spotlight Posts
1.7M
Total Views
74.1K
Avg Views/Post
@matt_andabby Snapchat Account Overview
Complete Snapchat Spotlight analytics and performance data for Matt and Abby
The Snapchat account @matt_andabby, categorized as a mid-tier account, features a bio describing the creators as high school sweethearts who married in college, moved across the country, and have two children. The account has 442,500 subscribers. The account has published 23 Spotlight posts, which have accumulated a total of 1,704,451 views. This results in an average of 74,107 views per post. The recorded engagement rate for the account is 0.0%.
Account Classification
| Account Size | Mid-Tier |
| Verification | Verified |
| Subscribers | 442,500 |
| Monetization Eligible | Yes |
| Views per Subscriber | 0.2x |
Spotlight Performance Summary
| Total Spotlight Posts | 23 |
| Total Views | 1,704,451 |
| Average Views/Post | 74,107 |
| Viral Rate (2x avg) | 4.3% |
| Viral Rate (5x avg) | 4.3% |
| Best Post Views | 936,550 |
Platform Context
Across SnapDataHub's database of 200,000+ tracked Spotlight posts, the platform average is 80,493 views per post. @matt_andabby averages 74,107 views per post, which is 1x the platform average. Among Mid-Tier creators, this places @matt_andabby in the standard range for Snapchat Spotlight visibility.
Subscriber Growth Over Time
How @matt_andabby's Snapchat subscriber count has changed across SnapDataHub's tracked snapshots. Hover any point for the exact value on that day.
SnapDataHub has recorded 1 subscriber snapshot for @matt_andabby so far. Growth charts unlock after the second snapshot — check back as we continue to track this account. Current subscriber count: 442,500.
Spotlight Views & Performance Analysis
Detailed breakdown of @matt_andabby's 23 Spotlight posts
The Snapchat account @matt_andabby has 442,500 subscribers. An analysis of 23 Spotlight posts shows a total of 1,704,451 views, with an average of 74,107 views per post. The data for the analyzed posts shows 0 total likes, 0 total comments, and 0 total shares. The average likes, average comments, and average views per post are 0, 0, and 74,107, respectively. The engagement rate for these posts is 0.0%.
74.1K
Avg Views/Post
1.7M
Total Views
4.3%
Viral Hit Rate
Content Duration & Strategy
Video length analysis and performance by duration
The Snapchat account @matt_andabby has published a total of 23 Spotlight posts. The average duration of these posts is 55.6 seconds. The distribution of post lengths includes 2 posts under 10 seconds, 3 posts between 10 and 30 seconds, 6 posts between 30 and 60 seconds, and 12 posts exceeding 60 seconds. In terms of view counts per duration category, posts under 10 seconds averaged 36,335 views, posts between 10 and 30 seconds averaged 332,196 views, posts between 30 and 60 seconds averaged 36,858 views, and posts over 60 seconds averaged 34,504 views. The account uses the hashtag ##4 once. Regarding audio, the account uses Original Sound — matt_andabby in 22 posts and Original Sound — Contains: Can't Help Falling in Love - Haley Reinhart in 1 post.
<10s
2
posts
36.3K avg views
10-30s
3
posts
332.2K avg views
30-60s
6
posts
36.9K avg views
60s+
12
posts
34.5K avg views
Average video duration: 55.6s. SnapDataHub's platform-wide data shows that 10-30 second videos perform best on Spotlight, averaging 92,271 views -- 26% higher than videos under 10 seconds (73,282 avg views) and 63% higher than videos over 60 seconds (56,699 avg views).
Top Spotlight Posts by @matt_andabby
Highest-viewed Spotlight content
| # | Post | Views |
|---|---|---|
| 1 |
|
936.5K |
| 2 |
|
89.3K |
| 3 |
|
73.0K |
| 4 |
|
61.7K |
| 5 |
|
58.0K |
| 6 |
|
54.6K |
| 7 |
|
47.7K |
| 8 |
|
47.0K |
| 9 |
|
36.0K |
Posting Schedule & Frequency
When @matt_andabby posts on Snapchat Spotlight
The @matt_andabby account has 23 analyzed Spotlight posts. The account maintains an average of 1.9 videos per week, with an average gap of 91.7 hours between posts. Peak posting days for the account are Monday, Tuesday, and Wednesday. The peak posting hours recorded in UTC are 15, 17, and 18.
1.9
Videos/Week
91.7h
Avg Gap Between Posts
Monday, Tuesday, Wednesday
Peak Days
17:00, 18:00, 15:00 UTC
Peak Hours
Posting Activity by Hour (UTC)
How often @matt_andabby publishes at each hour of the day, across 23 timestamped Spotlight posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
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21
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23
Hour of day (UTC) — 0 is midnight, 12 is noon
Top Hashtags
Most-used hashtags across @matt_andabby's 23 Spotlight posts
See platform-wide trends on the Trending Snapchat Hashtags page.
Sound & Music Usage
Audio tracks used in @matt_andabby's Spotlight posts
-
1 Original Sound — matt_andabby22x
-
2 Original Sound — Contains: Can't Help Falling in Love - Haley Reinhart1x
Compare & Discover Similar Creators
Stack @matt_andabby against any other Snapchat creator we track, or jump to accounts Snapchat itself surfaces alongside this one.
Compare @matt_andabby to another creator
Get a side-by-side stats breakdown.
Browse more Snapchat creators in the stats index or see what's trending on the breakout posts feed.
@matt_andabby Estimated Snapchat Earnings
Revenue estimates based on subscriber count and Spotlight performance
The Snapchat account @matt_andabby has 442,500 subscribers and an average of 74,107 views per post. The account shows an engagement rate of 0.0%. Rough industry-standard estimates based on the public subscriber count and average views place the estimated Spotlight Fund range between $34.09 and $68.18 per month. The estimated sponsorship value is between $4,425.00 and $8,850.00 per post. These figures are estimates and do not represent actual earnings.
Ad Revenue Share (Est. Monthly)
Based on avg 74.1K views/post — Spotlight only
$71 – $213
$0.50–$1.50 per 1K views under the 2025+ Monetization Program. Stories ad share is on top of this.
Sponsorship Value (Est. Per Post)
Based on 442.5K subscribers (Mid-Tier)
$3,540 – $6,638
Industry rate for mid-tier creators
Snapchat Monetization Program (2026 Requirements)
Required (all three) plus any one reach qualifier.
📊 How much does @matt_andabby earn?
Full earnings breakdown page with methodology and caveats.
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Open the live calculator pre-filled with @matt_andabby's numbers. Adjust to your account.
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Key Insights & Analysis
Audience & Reach
The Snapchat account @matt_andabby is a verified profile with 442,500 subscribers. The account features a link to https://www.shopltk.com/explore/AbbyHoward in the bio. The average number of views per post is 74,107, and the total views across 23 spotlights amount to 1,704,451. The account's viral hit rate at 2x the average is 4.3%, and the viral hit rate at 5x the average is also 4.3%.
Key Takeaways
Strengths
- + Established subscriber base of 442,500
- + Verified account with platform credibility
- + Monetization eligible (50K+ subscriber threshold met)
Opportunities
- ~ Average views below Spotlight platform average (74.1K vs ~80K) — room to grow reach
- ~ Posting cadence below Creator Rewards threshold (~1.9/week vs 6.25 needed)
- ~ Low viral hit rate (4.3%) — analyze top posts for replicable patterns
- ~ Optimize posting times around peak engagement windows
- ~ Explore collaboration potential with similar creators in the Mid-Tier tier
Frequently Asked Questions About @matt_andabby
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Start SearchingThis analysis is based on SnapDataHub's tracking of @matt_andabby's Snapchat profile and 23 Spotlight posts.
Data collected and analyzed by SnapDataHub | Analysis date: May 17, 2026