@holmescooking (Justin Holmes) Snapchat profile picture

Justin Holmes

@holmescooking

Easy recipes any can do 📍SE, Indiana Recipes on AtHolmescooking.com

atholmescooking.com Mid-Tier Creator

412.6K

Subscribers

16

Spotlight Posts

254.6K

Total Views

15.9K

Avg Views/Post

Rank ≈ #918 of 4.2K Mid-Tier creators (top 22%) 1.9× the Mid-Tier median (217.6K subs) Updated May 17, 2026

@holmescooking Snapchat Account Overview

Complete Snapchat Spotlight analytics and performance data for Justin Holmes

The Snapchat account @holmescooking, managed by Justin Holmes, provides easy recipes. According to the account bio, the creator is located in SE Indiana and directs users to AtHolmescooking.com for additional recipes. The account is categorized as a mid-tier account with 412,600 subscribers. It has 16 Spotlight posts which have accumulated a total of 254,615 views. The average number of views per post is 15,913, and the recorded engagement rate is 0.0%.

Account Classification

Account Size Mid-Tier
Verification Verified
Subscribers 412,600
Monetization Eligible Yes
Views per Subscriber 0.0x

Spotlight Performance Summary

Total Spotlight Posts 16
Total Views 254,615
Average Views/Post 15,913
Viral Rate (2x avg) 12.5%
Viral Rate (5x avg) 0.0%
Best Post Views 58,191

Platform Context

Across SnapDataHub's database of 200,000+ tracked Spotlight posts, the platform average is 80,493 views per post. @holmescooking averages 15,913 views per post, which is 0x the platform average. Among Mid-Tier creators, this places @holmescooking in the standard range for Snapchat Spotlight visibility.

Subscriber Growth Over Time

How @holmescooking's Snapchat subscriber count has changed across SnapDataHub's tracked snapshots. Hover any point for the exact value on that day.

SnapDataHub has recorded 1 subscriber snapshot for @holmescooking so far. Growth charts unlock after the second snapshot — check back as we continue to track this account. Current subscriber count: 412,600.

Spotlight Views & Performance Analysis

Detailed breakdown of @holmescooking's 16 Spotlight posts

The Snapchat account @holmescooking has 412,600 subscribers. An analysis of 16 Spotlight posts shows a total of 254,615 views, with an average of 15,913 views per post. The recorded metrics for likes, comments, and shares across these 16 posts are all 0. The average number of likes and comments per post is 0. The engagement rate for the analyzed posts is 0.0%.

15.9K

Avg Views/Post

254.6K

Total Views

12.5%

Viral Hit Rate

Engagement in context: Across SnapDataHub's tracked corpus the platform-average Spotlight post earns around 80.5K views. @holmescooking's 15.9K avg is 0.2× the platform average — below platform median, which is common for newer or niche Mid-Tier accounts. Each post reaches roughly 1 view for every 25.9 subscribers — a strong subscriber-to-view ratio that suggests active rather than passive followers.

Content Duration & Strategy

Video length analysis and performance by duration

The Snapchat account @holmescooking has published 16 total Spotlight posts. All 16 posts have a duration of 60 seconds or longer, with an overall average duration of 183.3 seconds. The posts with a duration of 60 seconds or more have an average of 15,913 views. The account utilizes several hashtags across its posts, with ##holmescooking appearing 11 times. Other used hashtags include ##mealideas (3x), ##easyrecipe (3x), ##dinner (2x), ##cooking (2x), ##recipe (1x), ##chickenpotpie (1x), and ##grilling (1x). Every post on the account uses the audio track "Original Sound — holmescooking."

60s+

16

posts

15.9K avg views

Average video duration: 183.3s. SnapDataHub's platform-wide data shows that 10-30 second videos perform best on Spotlight, averaging 92,271 views -- 26% higher than videos under 10 seconds (73,282 avg views) and 63% higher than videos over 60 seconds (56,699 avg views).

Top Spotlight Posts by @holmescooking

Highest-viewed Spotlight content

# Post Views
1 @holmescooking Spotlight post #1 thumbnail Spotlight #1 58.2K
2 @holmescooking Spotlight post #2 thumbnail Spotlight #2 54.1K
3 @holmescooking Spotlight post #3 thumbnail Spotlight #3 25.8K
4 @holmescooking Spotlight post #4 thumbnail Spotlight #4 15.3K
5 @holmescooking Spotlight post #5 thumbnail Spotlight #5 12.7K
6 @holmescooking Spotlight post #6 thumbnail Spotlight #6 11.5K
7 @holmescooking Spotlight post #7 thumbnail Spotlight #7 11.2K
8 @holmescooking Spotlight post #8 thumbnail Spotlight #8 10.9K
9 @holmescooking Spotlight post #9 thumbnail Spotlight #9 8.7K

Posting Schedule & Frequency

When @holmescooking posts on Snapchat Spotlight

The @holmescooking account has 16 analyzed Spotlight posts. The account maintains an average of 2.2 videos per week, with an average gap of 80.9 hours between posts. The peak posting days for the account are Sunday, Tuesday, and Monday. The peak posting hours in UTC are 1, 21, and 2.

2.2

Videos/Week

80.9h

Avg Gap Between Posts

Sunday, Tuesday, Monday

Peak Days

1:00, 21:00, 2:00 UTC

Peak Hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @holmescooking publishes at each hour of the day, across 16 timestamped Spotlight posts. Bar height = number of posts. Hover any bar for the exact count.

0

4

1

2

2

3

4

5

6

7

8

9

1

10

11

12

1

13

1

14

1

15

16

1

17

18

19

1

20

3

21

22

1

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @holmescooking publishes more often. Their busiest hours are 1:00, 21:00, 2:00 UTC — highlighted with bold yellow bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @holmescooking hasn't been active in our tracked sample.

Top Hashtags

Most-used hashtags across @holmescooking's 16 Spotlight posts

#holmescooking (11) #mealideas (3) #easyrecipe (3) #dinner (2) #cooking (2) #recipe (1) #chickenpotpie (1) #grilling (1) #steak (1) #sheetpandinner (1) #cookingvideos (1) #facetime (1)

See platform-wide trends on the Trending Snapchat Hashtags page.

Sound & Music Usage

Audio tracks used in @holmescooking's Spotlight posts

  1. 1 Original Sound — holmescooking
    16x

Compare & Discover Similar Creators

Stack @holmescooking against any other Snapchat creator we track, or jump to accounts Snapchat itself surfaces alongside this one.

Compare @holmescooking to another creator

Get a side-by-side stats breakdown.

@holmescooking vs

Browse more Snapchat creators in the stats index or see what's trending on the breakout posts feed.

@holmescooking Estimated Snapchat Earnings

Revenue estimates based on subscriber count and Spotlight performance

The Snapchat account @holmescooking has 412,600 subscribers and an average of 15,913 views per post, with a recorded engagement rate of 0.0%. Based on these public subscriber and average view figures, the estimated monthly Spotlight Fund range is $5.09 - $10.18. The estimated sponsorship value per post is $4,126.00 - $8,252.00. These figures represent rough industry-standard estimates derived from the provided public metrics. These values are not actual earnings.

Ad Revenue Share (Est. Monthly)

Based on avg 15.9K views/post — Spotlight only

$11 – $32

$0.50–$1.50 per 1K views under the 2025+ Monetization Program. Stories ad share is on top of this.

Sponsorship Value (Est. Per Post)

Based on 412.6K subscribers (Mid-Tier)

$3,301 – $6,189

Industry rate for mid-tier creators

Snapchat Monetization Program (2026 Requirements)

Required (all three) plus any one reach qualifier.

50,000+ subscribers 412,600 -- Eligible
25+ posts per month ~2.2 posts/week (9/month est.)
10+ posting days in 28 (reach qualifier: 10M Story / 1M Spotlight / 12K view-hours) Data not available
Disclaimer: These are rough estimates based on Snapchat's published Monetization Program rates and industry CPM benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. As of May 2026, Snapchat has paid over $650 million to 1.6 million monetized creators through its programs.

Key Insights & Analysis

Audience & Reach

The Snapchat account @holmescooking, owned by Justin Holmes, is a verified account. The account has 412,600 subscribers and features the website atholmescooking.com in its bio. The account records an average of 15,913 views per post. Across 16 spotlights, the total view count is 254,615. The viral hit rate at 2x the average view count is 12.5%, while the viral hit rate at 5x the average view count is 0.0%.

Key Takeaways

The @holmescooking Snapchat account has 412,600 subscribers and is classified as a mid-tier account. The account bio states that it provides easy recipes and includes a location in SE, Indiana, along with a link to AtHolmescooking.com. The account has published 16 Spotlight posts, resulting in a total of 254,615 views. The average number of views per post is 15,913. The recorded engagement rate for the account is 0.0%, and the total number of likes is 0. The viral hit rate at 2x the average is 12.5%, while the viral hit rate at 5x the average is 0.0%. The posting cadence for the account is 2.2 videos per week. The peak posting days for the account are Monday, Tuesday, and Sunday.

Strengths

  • + Established subscriber base of 412,600
  • + Verified account with platform credibility
  • + Monetization eligible (50K+ subscriber threshold met)

Opportunities

  • ~ Average views below Spotlight platform average (15.9K vs ~80K) — room to grow reach
  • ~ Posting cadence below Creator Rewards threshold (~2.2/week vs 6.25 needed)
  • ~ Optimize posting times around peak engagement windows
  • ~ Explore collaboration potential with similar creators in the Mid-Tier tier

Frequently Asked Questions About @holmescooking

How many subscribers does @holmescooking have on Snapchat?

As of our latest data, @holmescooking (Justin Holmes) has 412,600 subscribers on Snapchat. This places them in the Mid-Tier creator tier, which includes creators with 100,000 to 1 million subscribers.

How many Spotlight views does @holmescooking get?

@holmescooking averages 15,913 views per Spotlight post. Their total tracked views across 16 posts are 254,615. The platform-wide average on Snapchat Spotlight is approximately 80,000 views per post, making @holmescooking's performance significantly around the average.

How much does @holmescooking earn on Snapchat?

Under the unified Snapchat Monetization Program (launched Feb 1, 2025), @holmescooking's estimated Spotlight ad-revenue share is $11 to $32 per month (calculated at $0.50–$1.50 per 1,000 views — the program replaced the dead Spotlight Fund and pays substantially more per view than the old model). Their estimated sponsorship value is $3,301 to $6,189 per sponsored post. Stories ad share is additional and typically larger for established creators; brand deals and Snap Star retainers often dwarf RPM-based income for top creators.

Is @holmescooking eligible for Snapchat Creator Rewards?

Yes, @holmescooking exceeds the 50,000 subscriber minimum for Snapchat's unified Monetization Program. To fully qualify creators must also post 25+ times per month, post on 10+ of the last 28 days, AND clear one of three reach gates: 10M Story views OR 1M Spotlight views OR 12K view-hours in 28 days.

What is @holmescooking's most viewed Spotlight post?

@holmescooking's top-performing Spotlight post has received 58,191 views. This is 3.7x their average per-post performance.

How often does @holmescooking post on Snapchat?

@holmescooking posts approximately 2.2 videos per week on Snapchat Spotlight, with an average gap of 80.9 hours between posts. Their most active posting days are Sunday, Tuesday, Monday, typically around 1:00 and 21:00 UTC.

What type of content does @holmescooking post?

@holmescooking primarily posts video content with an average duration of 183.3 seconds. They primarily use "Original Sound — holmescooking" as their audio track. Based on SnapDataHub's platform data, videos in the 10-30 second range tend to perform best on Spotlight, averaging 92,271 views compared to 73,282 for shorter clips.

How does @holmescooking compare to other Snapchat creators?

With 412,600 subscribers, @holmescooking is in the top 15% of Snapchat creators tracked by SnapDataHub. Their average of 15,913 views per Spotlight post is within the standard range on the platform.

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This analysis is based on SnapDataHub's tracking of @holmescooking's Snapchat profile and 16 Spotlight posts.

Data collected and analyzed by SnapDataHub | Analysis date: May 17, 2026