1.3M
Subscribers
31
Spotlight Posts
1.6M
Total Views
52.3K
Avg Views/Post
@heyimparis Snapchat Account Overview
Complete Snapchat Spotlight analytics and performance data for Brotherofcolor
The Snapchat account @heyimparis, also identified as Brotherofcolor, is classified as a macro-tier account with 1,278,300 subscribers. The account's bio contains links to Instagram, YouTube, and TikTok profiles under the username @brotherofcolor. The account has published 31 Spotlight posts, accumulating a total of 1,620,300 views. This results in an average of 52,268 views per post. The recorded engagement rate for the account is 0.0%.
Account Classification
| Account Size | Macro |
| Verification | Verified |
| Subscribers | 1,278,300 |
| Monetization Eligible | Yes |
| Views per Subscriber | 0.0x |
Spotlight Performance Summary
| Total Spotlight Posts | 31 |
| Total Views | 1,620,300 |
| Average Views/Post | 52,268 |
| Viral Rate (2x avg) | 12.9% |
| Viral Rate (5x avg) | 6.5% |
| Best Post Views | 402,341 |
Platform Context
Across SnapDataHub's database of 200,000+ tracked Spotlight posts, the platform average is 80,493 views per post. @heyimparis averages 52,268 views per post, which is 1x the platform average. Among Macro creators, this places @heyimparis in the standard range for Snapchat Spotlight visibility.
Subscriber Growth Over Time
How @heyimparis's Snapchat subscriber count has changed across SnapDataHub's tracked snapshots. Hover any point for the exact value on that day.
SnapDataHub has recorded 1 subscriber snapshot for @heyimparis so far. Growth charts unlock after the second snapshot — check back as we continue to track this account. Current subscriber count: 1,278,300.
Spotlight Views & Performance Analysis
Detailed breakdown of @heyimparis's 31 Spotlight posts
The Snapchat account @heyimparis has 1,278,300 subscribers. An analysis of 31 Spotlight posts shows a total of 1,620,300 views, with an average of 52,268 views per post. The recorded metrics for likes, comments, and shares across the analyzed posts are all 0. The engagement rate for the account is 0.0%.
52.3K
Avg Views/Post
1.6M
Total Views
12.9%
Viral Hit Rate
Content Duration & Strategy
Video length analysis and performance by duration
The Snapchat account @heyimparis has a total of 31 Spotlight posts with an average duration of 53.0 seconds. The distribution of post lengths includes 1 post under 10 seconds with an average of 10,102 views, 6 posts between 10 and 30 seconds with an average of 77,340 views, 11 posts between 30 and 60 seconds with an average of 47,540 views, and 13 posts exceeding 60 seconds with an average of 47,940 views. The most frequently used hashtags are ##fyp, ##foryou, and ##xyzbca, each appearing 26 times. Other hashtags used include ##singingtexttospeech, ##jellystraw, ##waterbuckchellenge, ##puzzlevision, and ##ad, each appearing once. Regarding audio, the most used sound is Original Sound — heyimparis, used 27 times. Other sounds used include Original Sound — Contains: Sunroof (24kGoldn Remix) - Nicky Youre, hey daisy & 24kGoldn (2x), Original Sound — Contains: Home - Edith Whiskers (1x), and Original Sound — Contains: SKIT (HERE COMES DEBO) - Rpd Soss (1x).
<10s
1
posts
10.1K avg views
10-30s
6
posts
77.3K avg views
30-60s
11
posts
47.5K avg views
60s+
13
posts
47.9K avg views
Average video duration: 53.0s. SnapDataHub's platform-wide data shows that 10-30 second videos perform best on Spotlight, averaging 92,271 views -- 26% higher than videos under 10 seconds (73,282 avg views) and 63% higher than videos over 60 seconds (56,699 avg views).
Top Spotlight Posts by @heyimparis
Highest-viewed Spotlight content
| # | Post | Views |
|---|---|---|
| 1 |
|
402.3K |
| 2 |
|
265.2K |
| 3 |
|
249.3K |
| 4 |
|
148.0K |
| 5 |
|
58.5K |
| 6 |
|
56.8K |
| 7 |
|
53.7K |
| 8 |
|
35.8K |
| 9 |
|
32.6K |
Posting Schedule & Frequency
When @heyimparis posts on Snapchat Spotlight
The @heyimparis account analyzed 31 Spotlight posts. The data shows an average of 36.7 videos per week with an average gap of 4.7 hours between posts. Peak posting days for the account are Wednesday, Sunday, and Thursday. The peak posting hours in UTC are 19, 21, and 23.
36.7
Videos/Week
4.7h
Avg Gap Between Posts
Wednesday, Sunday, Thursday
Peak Days
19:00, 23:00, 21:00 UTC
Peak Hours
Posting Activity by Hour (UTC)
How often @heyimparis publishes at each hour of the day, across 31 timestamped Spotlight posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
Hour of day (UTC) — 0 is midnight, 12 is noon
Top Hashtags
Most-used hashtags across @heyimparis's 31 Spotlight posts
See platform-wide trends on the Trending Snapchat Hashtags page.
Sound & Music Usage
Audio tracks used in @heyimparis's Spotlight posts
-
1 Original Sound — heyimparis27x
-
2 Original Sound — Contains: Sunroof (24kGoldn Remix) - Nicky Youre, hey daisy & 24kGoldn2x
-
3 Original Sound — Contains: Home - Edith Whiskers1x
-
4 Original Sound — Contains: SKIT (HERE COMES DEBO) - Rpd Soss1x
Compare & Discover Similar Creators
Stack @heyimparis against any other Snapchat creator we track, or jump to accounts Snapchat itself surfaces alongside this one.
Compare @heyimparis to another creator
Get a side-by-side stats breakdown.
Browse more Snapchat creators in the stats index or see what's trending on the breakout posts feed.
@heyimparis Estimated Snapchat Earnings
Revenue estimates based on subscriber count and Spotlight performance
The Snapchat account @heyimparis has 1,278,300 subscribers and an average of 52,268 views per post. The reported engagement rate for the account is 0.0%. The estimated monthly Spotlight Fund range for this account is $32.41 - $64.81. The estimated sponsorship value per post is $12,783.00 - $25,566.00. These figures are rough industry-standard estimates based on the public subscriber count and average views. These numbers do not represent actual earnings.
Ad Revenue Share (Est. Monthly)
Based on avg 52.3K views/post — Spotlight only
$68 – $203
$0.50–$1.50 per 1K views under the 2025+ Monetization Program. Stories ad share is on top of this.
Sponsorship Value (Est. Per Post)
Based on 1.3M subscribers (Macro)
$6,392 – $15,340
Industry rate for macro creators
Snapchat Monetization Program (2026 Requirements)
Required (all three) plus any one reach qualifier.
📊 How much does @heyimparis earn?
Full earnings breakdown page with methodology and caveats.
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Key Insights & Analysis
Audience & Reach
The Snapchat account @heyimparis (Brotherofcolor) is a verified account with 1,278,300 subscribers. The account has recorded a total of 1,620,300 views across 31 spotlights, with an average of 52,268 views per post. The account's viral hit rate at 2x the average view count is 12.9%. The viral hit rate at 5x the average view count is 6.5%.
Key Takeaways
Strengths
- + Established subscriber base of 1,278,300
- + Verified account with platform credibility
- + Posting cadence meets Creator Rewards threshold (36.7 posts/week)
- + Monetization eligible (50K+ subscriber threshold met)
Opportunities
- ~ Average views below Spotlight platform average (52.3K vs ~80K) — room to grow reach
- ~ Optimize posting times around peak engagement windows
- ~ Explore collaboration potential with similar creators in the Macro tier
Frequently Asked Questions About @heyimparis
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Start SearchingThis analysis is based on SnapDataHub's tracking of @heyimparis's Snapchat profile and 31 Spotlight posts.
Data collected and analyzed by SnapDataHub | Analysis date: May 17, 2026