@garyvee (Gary Vaynerchuk) Snapchat profile picture

Gary Vaynerchuk

@garyvee

✈️ CEO/Chairman: VaynerMedia 🐈‍⬛ Creator: VeeFriends 🔮 Investor in FB, Venmo, Twitter, Liquid Death (❌ I do not have any official Telegram accounts)

http://veefriends.com/chrome Mid-Tier Creator

766.1K

Subscribers

18

Spotlight Posts

1.5M

Total Views

85.8K

Avg Views/Post

Rank ≈ #209 of 4.2K Mid-Tier creators (top 5%) 3.5× the Mid-Tier median (217.6K subs) Updated May 17, 2026

@garyvee Snapchat Account Overview

Complete Snapchat Spotlight analytics and performance data for Gary Vaynerchuk

The Snapchat account @garyvee is categorized as a mid-tier account with 766,100 subscribers. According to the account bio, the user serves as the CEO and Chairman of VaynerMedia, a creator for VeeFriends, and an investor in Facebook, Venmo, Twitter, and Liquid Death. The account has published 18 Spotlight posts, accumulating a total of 1,544,900 views. This results in an average of 85,828 views per post. The account maintains an engagement rate of 47.15%.

Account Classification

Account Size Mid-Tier
Verification Verified
Subscribers 766,100
Monetization Eligible Yes
Views per Subscriber 0.1x

Spotlight Performance Summary

Total Spotlight Posts 18
Total Views 1,544,900
Average Views/Post 85,828
Viral Rate (2x avg) 11.1%
Viral Rate (5x avg) 5.6%
Best Post Views 1,000,000

Platform Context

Across SnapDataHub's database of 200,000+ tracked Spotlight posts, the platform average is 80,493 views per post. @garyvee averages 85,828 views per post, which is 1x the platform average. Among Mid-Tier creators, this places @garyvee in the above-average range for Snapchat Spotlight visibility.

Subscriber Growth Over Time

How @garyvee's Snapchat subscriber count has changed across SnapDataHub's tracked snapshots. Hover any point for the exact value on that day.

SnapDataHub has recorded 1 subscriber snapshot for @garyvee so far. Growth charts unlock after the second snapshot — check back as we continue to track this account. Current subscriber count: 766,100.

Spotlight Views & Performance Analysis

Detailed breakdown of @garyvee's 18 Spotlight posts

The Snapchat account @garyvee has 766,100 subscribers. An analysis of 18 Spotlight posts shows a total of 1,544,900 views, with an average of 85,828 views per post. The total number of likes across these posts is 726,962, resulting in an average of 40,387 likes per post. The data for these 18 posts includes a total of 1,423 comments, which averages to 79 comments per post. There were 0 total shares recorded for the analyzed posts. The engagement rate for the account is 47.15%.

85.8K

Avg Views/Post

1.5M

Total Views

11.1%

Viral Hit Rate

Engagement Benchmark

Compared to Mid-Tier tier average

Excellent

47.15%

Engagement Rate

727.0K

Total Likes

1.4K

Total Comments

Engagement in context: Across SnapDataHub's tracked corpus the platform-average Spotlight post earns around 80.5K views. @garyvee's 85.8K avg is 1.1× the platform average — in line with platform norms. Each post reaches roughly 1 view for every 8.9 subscribers — a strong subscriber-to-view ratio that suggests active rather than passive followers. The engagement rate of 47.15% (likes + comments ÷ views) places @garyvee in the excellent band for Mid-Tier creators.

Top Spotlight Posts by @garyvee

Highest-viewed Spotlight content

# Post Views
1 @garyvee Spotlight post #1 thumbnail Spotlight #1 1.0M
2 @garyvee Spotlight post #2 thumbnail Spotlight #2 383.0K
3 @garyvee Spotlight post #3 thumbnail Spotlight #3 18.0K
4 @garyvee Spotlight post #4 thumbnail Spotlight #4 17.0K
5 @garyvee Spotlight post #5 thumbnail Spotlight #5 13.0K
6 @garyvee Spotlight post #6 thumbnail Spotlight #6 12.0K
7 @garyvee Spotlight post #7 thumbnail Spotlight #7 11.0K
8 @garyvee Spotlight post #8 thumbnail Spotlight #8 11.0K
9 @garyvee Spotlight post #9 thumbnail Spotlight #9 11.0K

Sound & Music Usage

Audio tracks used in @garyvee's Spotlight posts

  1. 1 Original Sound — garyvee
    13x
  2. 2 his characteristic intensity, he shares a personal anecdote about a past failure to illustrate his point, offering a powerful perspective on finding calm through action. — @garyvee with Original Sound by garyvee
    1x
  3. 3 self-doubt. — @garyvee with Original Sound by garyvee
    1x
  4. 4 stark honesty. He argues that our limited time should be spent on meaningful pursuits rather than self-criticism, urging viewers to live fully and leave a lasting legacy for their loved ones. — @garyvee with Original Sound by garyvee
    1x
  5. 5 bold text overlays and his signature candid delivery, he encourages patience and persistence in the journey of life and career. — @garyvee with Original Sound by garyvee
    1x
  6. 6 pride and gratitude, creating a viral-worthy story about mentorship, perseverance, and the impact of believing in someone else. — @garyvee with Original Sound by garyvee
    1x

Compare & Discover Similar Creators

Stack @garyvee against any other Snapchat creator we track, or jump to accounts Snapchat itself surfaces alongside this one.

Compare @garyvee to another creator

Get a side-by-side stats breakdown.

@garyvee vs

Browse more Snapchat creators in the stats index or see what's trending on the breakout posts feed.

@garyvee Estimated Snapchat Earnings

Revenue estimates based on subscriber count and Spotlight performance

The Snapchat account @garyvee has 766,100 subscribers and an average of 85,828 views per post, with an engagement rate of 47.15%. Based on these public subscriber and average view counts, the estimated monthly Spotlight Fund range is $30.90 - $61.80. The estimated sponsorship value for the account is $7,661.00 - $15,322.00 per post. These figures represent rough industry-standard estimates derived from the provided public metrics and do not represent actual earnings.

Ad Revenue Share (Est. Monthly)

Based on avg 85.8K views/post — Spotlight only

$64 – $193

$0.50–$1.50 per 1K views under the 2025+ Monetization Program. Stories ad share is on top of this.

Sponsorship Value (Est. Per Post)

Based on 766.1K subscribers (Mid-Tier)

$6,129 – $11,492

Industry rate for mid-tier creators

Snapchat Monetization Program (2026 Requirements)

Required (all three) plus any one reach qualifier.

50,000+ subscribers 766,100 -- Eligible
25+ posts per month ~0 posts/week (0/month est.)
10+ posting days in 28 (reach qualifier: 10M Story / 1M Spotlight / 12K view-hours) Data not available
Disclaimer: These are rough estimates based on Snapchat's published Monetization Program rates and industry CPM benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. As of May 2026, Snapchat has paid over $650 million to 1.6 million monetized creators through its programs.

📊 How much does @garyvee earn?

Full earnings breakdown page with methodology and caveats.

🧮 Calculate your own earnings

Open the live calculator pre-filled with @garyvee's numbers. Adjust to your account.

✓ Am I eligible for Snapchat Creator Rewards?

Check your numbers against the 2026 requirements — instant ✓/✗ with the gaps spelled out.

Key Insights & Analysis

Audience & Reach

The Snapchat account @garyvee is a verified profile with 766,100 subscribers. The account has accumulated a total of 1,544,900 views across 18 spotlights, with an average of 85,828 views per post. The account's viral hit rate at 2x the average view count is 11.1%, while the viral hit rate at 5x the average view count is 5.6%.

Key Takeaways

The @garyvee Snapchat account has 766,100 subscribers. The account is categorized as mid-tier. The account has a total of 1,544,900 views and 726,962 total likes. The average number of views per post is 85,828. The engagement rate for the 18 Spotlight posts is 47.15%. The viral hit rate is 11.1% for posts reaching 2x the average views and 5.6% for posts reaching 5x the average views. The current posting cadence for the account is 0 videos per week. The bio identifies the account holder as the CEO/Chairman of VaynerMedia and a creator of VeeFriends.

Strengths

  • + Established subscriber base of 766,100
  • + Verified account with platform credibility
  • + Average views exceed Spotlight platform average (85.8K vs ~80K)
  • + Monetization eligible (50K+ subscriber threshold met)
  • + Active engagement at 47.15% rate

Opportunities

  • ~ Posting cadence below Creator Rewards threshold (~0/week vs 6.25 needed)
  • ~ Optimize posting times around peak engagement windows
  • ~ Explore collaboration potential with similar creators in the Mid-Tier tier

Frequently Asked Questions About @garyvee

How many subscribers does @garyvee have on Snapchat?
As of our latest data, @garyvee (Gary Vaynerchuk) has 766,100 subscribers on Snapchat. This places them in the Mid-Tier creator tier, which includes creators with 100,000 to 1 million subscribers.

How many Spotlight views does @garyvee get?
@garyvee averages 85,828 views per Spotlight post. Their total tracked views across 18 posts are 1,544,900. The platform-wide average on Snapchat Spotlight is approximately 80,000 views per post, making @garyvee's performance significantly above the average.

How much does @garyvee earn on Snapchat?
Under the unified Snapchat Monetization Program (launched Feb 1, 2025), @garyvee's estimated Spotlight ad-revenue share is $64 to $193 per month (calculated at $0.50–$1.50 per 1,000 views — the program replaced the dead Spotlight Fund and pays substantially more per view than the old model). Their estimated sponsorship value is $6,129 to $11,492 per sponsored post. Stories ad share is additional and typically larger for established creators; brand deals and Snap Star retainers often dwarf RPM-based income for top creators.

Is @garyvee eligible for Snapchat Creator Rewards?
Yes, @garyvee exceeds the 50,000 subscriber minimum for Snapchat's unified Monetization Program. To fully qualify creators must also post 25+ times per month, post on 10+ of the last 28 days, AND clear one of three reach gates: 10M Story views OR 1M Spotlight views OR 12K view-hours in 28 days.

What is @garyvee's most viewed Spotlight post?
@garyvee's top-performing Spotlight post has received 1,000,000 views. This is 11.7x their average per-post performance.

How does @garyvee compare to other Snapchat creators?
With 766,100 subscribers, @garyvee is in the top 15% of Snapchat creators tracked by SnapDataHub. Their average of 85,828 views per Spotlight post is above the platform average on the platform.

Want Snapchat Data for Your Research?

Search profiles, view Spotlight stats, and analyze Snapchat creators.

Start Searching

This analysis is based on SnapDataHub's tracking of @garyvee's Snapchat profile and 18 Spotlight posts.

Data collected and analyzed by SnapDataHub | Analysis date: May 17, 2026