@cassthecook (Cassie) Snapchat profile picture

Cassie

@cassthecook

Self-taught cook and DIY-er! CEO of Five Random Ingredients Trust the process 🥰

Micro Creator

91.2K

Subscribers

31

Spotlight Posts

752.7K

Total Views

24.3K

Avg Views/Post

Rank ≈ #237 of 7.9K Micro creators (top 3%) 3.3× the Micro median (27.5K subs) Updated May 18, 2026

@cassthecook Snapchat Account Overview

Complete Snapchat Spotlight analytics and performance data for Cassie

The Snapchat account @cassthecook, managed by Cassie, identifies as a self-taught cook and DIY-er. The account bio also includes the phrase "CEO of Five Random Ingredients" and "Trust the process." The account is categorized as a micro-tier account with 91,200 subscribers. It has published 31 Spotlight posts, which have accumulated a total of 752,690 views. The average number of views per post is 24,280, and the recorded engagement rate is 0.0%.

Account Classification

Account Size Micro
Verification Verified
Subscribers 91,200
Monetization Eligible Yes
Views per Subscriber 0.3x

Spotlight Performance Summary

Total Spotlight Posts 31
Total Views 752,690
Average Views/Post 24,280
Viral Rate (2x avg) 12.9%
Viral Rate (5x avg) 6.5%
Best Post Views 224,644

Platform Context

Across SnapDataHub's database of 200,000+ tracked Spotlight posts, the platform average is 80,493 views per post. @cassthecook averages 24,280 views per post, which is 0x the platform average. Among Micro creators, this places @cassthecook in the standard range for Snapchat Spotlight visibility.

Subscriber Growth Over Time

How @cassthecook's Snapchat subscriber count has changed across SnapDataHub's tracked snapshots. Hover any point for the exact value on that day.

SnapDataHub has recorded 1 subscriber snapshot for @cassthecook so far. Growth charts unlock after the second snapshot — check back as we continue to track this account. Current subscriber count: 91,200.

Spotlight Views & Performance Analysis

Detailed breakdown of @cassthecook's 31 Spotlight posts

The Snapchat account @cassthecook has 91,200 subscribers. An analysis of 31 Spotlight posts shows a total of 752,690 views, with an average of 24,280 views per post. The data for the analyzed posts shows 0 total likes, 0 total comments, and 0 total shares. The average number of likes and comments per post is 0. The engagement rate for the account is 0.0%.

24.3K

Avg Views/Post

752.7K

Total Views

12.9%

Viral Hit Rate

Engagement in context: Across SnapDataHub's tracked corpus the platform-average Spotlight post earns around 80.5K views. @cassthecook's 24.3K avg is 0.3× the platform average — below platform median, which is common for newer or niche Micro accounts. Each post reaches roughly 1 view for every 3.8 subscribers — a strong subscriber-to-view ratio that suggests active rather than passive followers.

Content Duration & Strategy

Video length analysis and performance by duration

The Snapchat account @cassthecook contains 31 total Spotlight posts. The average duration of these posts is 47.4 seconds. The content duration is distributed across three categories: 4 posts fall within the 10-30s range with an average of 12,894 views, 25 posts fall within the 30-60s range with an average of 27,063 views, and 2 posts exceed 60 seconds with an average of 12,266 views. Regarding audio, the account uses "Original Sound — cassthecook" for all 31 posts. No specific hashtags are listed in the provided data.

10-30s

4

posts

12.9K avg views

30-60s

25

posts

27.1K avg views

60s+

2

posts

12.3K avg views

Average video duration: 47.4s. SnapDataHub's platform-wide data shows that 10-30 second videos perform best on Spotlight, averaging 92,271 views -- 26% higher than videos under 10 seconds (73,282 avg views) and 63% higher than videos over 60 seconds (56,699 avg views).

Top Spotlight Posts by @cassthecook

Highest-viewed Spotlight content

# Post Views
1 @cassthecook Spotlight post #1 thumbnail Spotlight #1 224.6K
2 @cassthecook Spotlight post #2 thumbnail Spotlight #2 126.0K
3 @cassthecook Spotlight post #3 thumbnail Spotlight #3 89.2K
4 @cassthecook Spotlight post #4 thumbnail Spotlight #4 49.4K
5 @cassthecook Spotlight post #5 thumbnail Spotlight #5 18.7K
6 @cassthecook Spotlight post #6 thumbnail Spotlight #6 18.7K
7 @cassthecook Spotlight post #7 thumbnail Spotlight #7 17.3K
8 @cassthecook Spotlight post #8 thumbnail Spotlight #8 16.9K
9 @cassthecook Spotlight post #9 thumbnail Spotlight #9 16.6K

Posting Schedule & Frequency

When @cassthecook posts on Snapchat Spotlight

The account @cassthecook has 31 analyzed Spotlight posts. The data shows an average of 0.7 videos per week, with an average gap of 247.9 hours between posts. The peak posting days for the account are Thursday, Tuesday, and Wednesday. The peak posting hours in UTC are 17, 20, and 2.

0.7

Videos/Week

247.9h

Avg Gap Between Posts

Thursday, Tuesday, Wednesday

Peak Days

17:00, 20:00, 2:00 UTC

Peak Hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @cassthecook publishes at each hour of the day, across 31 timestamped Spotlight posts. Bar height = number of posts. Hover any bar for the exact count.

2

0

1

4

2

1

3

2

4

3

5

6

7

8

9

10

11

12

13

3

14

15

1

16

8

17

1

18

19

4

20

21

2

22

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @cassthecook publishes more often. Their busiest hours are 17:00, 20:00, 2:00 UTC — highlighted with bold yellow bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @cassthecook hasn't been active in our tracked sample.

Sound & Music Usage

Audio tracks used in @cassthecook's Spotlight posts

  1. 1 Original Sound — cassthecook
    31x

Compare & Discover Similar Creators

Stack @cassthecook against any other Snapchat creator we track, or jump to accounts Snapchat itself surfaces alongside this one.

Compare @cassthecook to another creator

Get a side-by-side stats breakdown.

@cassthecook vs

Browse more Snapchat creators in the stats index or see what's trending on the breakout posts feed.

@cassthecook Estimated Snapchat Earnings

Revenue estimates based on subscriber count and Spotlight performance

The Snapchat account @cassthecook has 91,200 subscribers and an average of 24,280 views per post, with a recorded engagement rate of 0.0%. Based on these public subscriber and average view figures, the estimated monthly Spotlight Fund range is $15.05 - $30.11. The estimated sponsorship value per post is $912.00 - $1,824.00. These figures represent rough industry-standard estimates derived from the provided public metrics. These amounts are not actual earnings.

Ad Revenue Share (Est. Monthly)

Based on avg 24.3K views/post — Spotlight only

$31 – $94

$0.50–$1.50 per 1K views under the 2025+ Monetization Program. Stories ad share is on top of this.

Sponsorship Value (Est. Per Post)

Based on 91.2K subscribers (Micro)

$912 – $1,824

Industry rate for micro creators

Snapchat Monetization Program (2026 Requirements)

Required (all three) plus any one reach qualifier.

50,000+ subscribers 91,200 -- Eligible
25+ posts per month ~0.7 posts/week (3/month est.)
10+ posting days in 28 (reach qualifier: 10M Story / 1M Spotlight / 12K view-hours) Data not available
Disclaimer: These are rough estimates based on Snapchat's published Monetization Program rates and industry CPM benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. As of May 2026, Snapchat has paid over $650 million to 1.6 million monetized creators through its programs.

📊 How much does @cassthecook earn?

Full earnings breakdown page with methodology and caveats.

🧮 Calculate your own earnings

Open the live calculator pre-filled with @cassthecook's numbers. Adjust to your account.

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Key Insights & Analysis

Audience & Reach

The Snapchat account @cassthecook is a verified profile with 91,200 subscribers. The account has accumulated a total of 752,690 views across 31 Spotlight posts, with an average of 24,280 views per post. The account's viral hit rate at 2x the average view count is 12.9%. The viral hit rate at 5x the average view count is 6.5%.

Key Takeaways

The @cassthecook Snapchat account has 91,200 subscribers and is categorized as a micro-tier account. The account bio identifies the user as a self-taught cook and DIY-er and the CEO of Five Random Ingredients. The account has published 31 Spotlight posts, resulting in a total of 752,690 views. The average number of views per post is 24,280. The account shows a 0% engagement rate, with a total of 0 likes recorded across the posts. The viral hit rate is 12.9% for posts reaching 2x the average views and 6.5% for posts reaching 5x the average views. The posting cadence for the account is 0.7 videos per week. The peak posting days for the account are Thursday, Tuesday, and Wednesday.

Strengths

  • + Established subscriber base of 91,200
  • + Verified account with platform credibility
  • + Monetization eligible (50K+ subscriber threshold met)

Opportunities

  • ~ Average views below Spotlight platform average (24.3K vs ~80K) — room to grow reach
  • ~ Posting cadence below Creator Rewards threshold (~0.7/week vs 6.25 needed)
  • ~ Optimize posting times around peak engagement windows
  • ~ Explore collaboration potential with similar creators in the Micro tier

Frequently Asked Questions About @cassthecook

How many subscribers does @cassthecook have on Snapchat?
As of our latest data, @cassthecook (Cassie) has 91,200 subscribers on Snapchat. This places them in the Micro creator tier, which includes creators with 10,000 to 100,000 subscribers.

How many Spotlight views does @cassthecook get?
@cassthecook averages 24,280 views per Spotlight post. Their total tracked views across 31 posts are 752,690. The platform-wide average on Snapchat Spotlight is approximately 80,000 views per post, making @cassthecook's performance significantly around the average.

How much does @cassthecook earn on Snapchat?
Under the unified Snapchat Monetization Program (launched Feb 1, 2025), @cassthecook's estimated Spotlight ad-revenue share is $31 to $94 per month (calculated at $0.50–$1.50 per 1,000 views — the program replaced the dead Spotlight Fund and pays substantially more per view than the old model). Their estimated sponsorship value is $912 to $1,824 per sponsored post. Stories ad share is additional and typically larger for established creators; brand deals and Snap Star retainers often dwarf RPM-based income for top creators.

Is @cassthecook eligible for Snapchat Creator Rewards?
Yes, @cassthecook exceeds the 50,000 subscriber minimum for Snapchat's unified Monetization Program. To fully qualify creators must also post 25+ times per month, post on 10+ of the last 28 days, AND clear one of three reach gates: 10M Story views OR 1M Spotlight views OR 12K view-hours in 28 days.

What is @cassthecook's most viewed Spotlight post?
@cassthecook's top-performing Spotlight post has received 224,644 views. This is 9.3x their average per-post performance.

How often does @cassthecook post on Snapchat?
@cassthecook posts approximately 0.7 videos per week on Snapchat Spotlight, with an average gap of 247.9 hours between posts. Their most active posting days are Thursday, Tuesday, Wednesday, typically around 17:00 and 20:00 UTC.

What type of content does @cassthecook post?
@cassthecook primarily posts video content with an average duration of 47.4 seconds. They primarily use "Original Sound — cassthecook" as their audio track. Based on SnapDataHub's platform data, videos in the 10-30 second range tend to perform best on Spotlight, averaging 92,271 views compared to 73,282 for shorter clips.

How does @cassthecook compare to other Snapchat creators?
With 91,200 subscribers, @cassthecook is in the top 40% of Snapchat creators tracked by SnapDataHub. Their average of 24,280 views per Spotlight post is within the standard range on the platform.

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This analysis is based on SnapDataHub's tracking of @cassthecook's Snapchat profile and 31 Spotlight posts.

Data collected and analyzed by SnapDataHub | Analysis date: May 18, 2026