@calebwsimpson (Caleb Simpson) Snapchat profile picture

Caleb Simpson

@calebwsimpson

Sup - NYC boy and travel a lot to get into beds and stuff

203.0K

Subscribers

16

Spotlight Posts

1.2M

Total Views

75.3K

Avg Views/Post

Rank ≈ #2.3K of 4.2K Mid-Tier creators (top 54%) Updated May 17, 2026

@calebwsimpson Snapchat Account Overview

Complete Snapchat Spotlight analytics and performance data for Caleb Simpson

The Snapchat account @calebwsimpson, belonging to Caleb Simpson, has 203,000 subscribers and is classified as a mid-tier account. The account bio states that the user is a "NYC boy" who travels frequently. The account has published 16 Spotlight posts, which have accumulated a total of 1,204,401 views. This results in an average of 75,275 views per post. The recorded engagement rate for the account is 0.0%.

Account Classification

Account Size Mid-Tier
Verification Verified
Subscribers 203,000
Monetization Eligible Yes
Views per Subscriber 0.4x

Spotlight Performance Summary

Total Spotlight Posts 16
Total Views 1,204,401
Average Views/Post 75,275
Viral Rate (2x avg) 12.5%
Viral Rate (5x avg) 6.2%
Best Post Views 680,252

Platform Context

Across SnapDataHub's database of 200,000+ tracked Spotlight posts, the platform average is 80,493 views per post. @calebwsimpson averages 75,275 views per post, which is 1x the platform average. Among Mid-Tier creators, this places @calebwsimpson in the standard range for Snapchat Spotlight visibility.

Subscriber Growth Over Time

How @calebwsimpson's Snapchat subscriber count has changed across SnapDataHub's tracked snapshots. Hover any point for the exact value on that day.

SnapDataHub has recorded 1 subscriber snapshot for @calebwsimpson so far. Growth charts unlock after the second snapshot — check back as we continue to track this account. Current subscriber count: 203,000.

Spotlight Views & Performance Analysis

Detailed breakdown of @calebwsimpson's 16 Spotlight posts

The Snapchat account @calebwsimpson has 203,000 subscribers. An analysis of 16 Spotlight posts shows a total of 1,204,401 views, with an average of 75,275 views per post. The data for the 16 analyzed posts shows 0 total likes, 0 total comments, and 0 total shares. The average likes, average comments, and average views per post are 0, 0, and 75,275, respectively. The engagement rate for these posts is 0.0%.

75.3K

Avg Views/Post

1.2M

Total Views

12.5%

Viral Hit Rate

Engagement in context: Across SnapDataHub's tracked corpus the platform-average Spotlight post earns around 80.5K views. @calebwsimpson's 75.3K avg is 0.9× the platform average — in line with platform norms. Each post reaches roughly 1 view for every 2.7 subscribers — a strong subscriber-to-view ratio that suggests active rather than passive followers.

Content Duration & Strategy

Video length analysis and performance by duration

The Snapchat account @calebwsimpson has published 16 total Spotlight posts. The average duration of these posts is 94.0 seconds. The content is divided into two duration categories: 7 posts fall within the 30-60 second range, with an average of 16,607 views per post, and 9 posts exceed 60 seconds, with an average of 120,906 views per post. The account utilizes "Original Sound — calebwsimpson" for all 16 posts. No specific hashtags were recorded in the provided data.

30-60s

7

posts

16.6K avg views

60s+

9

posts

120.9K avg views

Average video duration: 94.0s. SnapDataHub's platform-wide data shows that 10-30 second videos perform best on Spotlight, averaging 92,271 views -- 26% higher than videos under 10 seconds (73,282 avg views) and 63% higher than videos over 60 seconds (56,699 avg views).

Top Spotlight Posts by @calebwsimpson

Highest-viewed Spotlight content

# Post Views
1 @calebwsimpson Spotlight post #1 thumbnail Spotlight #1 680.3K
2 @calebwsimpson Spotlight post #2 thumbnail Spotlight #2 151.8K
3 @calebwsimpson Spotlight post #3 thumbnail Spotlight #3 85.1K
4 @calebwsimpson Spotlight post #4 thumbnail Spotlight #4 82.8K
5 @calebwsimpson Spotlight post #5 thumbnail Spotlight #5 27.1K
6 @calebwsimpson Spotlight post #6 thumbnail Spotlight #6 23.1K
7 @calebwsimpson Spotlight post #7 thumbnail Spotlight #7 22.4K
8 @calebwsimpson Spotlight post #8 thumbnail Spotlight #8 19.8K
9 @calebwsimpson Spotlight post #9 thumbnail Spotlight #9 19.5K

Posting Schedule & Frequency

When @calebwsimpson posts on Snapchat Spotlight

The analyzed data for @calebwsimpson includes 16 Spotlight posts. The account maintains a frequency of 0.3 videos per week, with an average gap of 593.8 hours between posts. Peak posting days for the account are Monday, Wednesday, and Thursday. The peak posting hours recorded in UTC are 18, 20, and 21.

0.3

Videos/Week

593.8h

Avg Gap Between Posts

Monday, Wednesday, Thursday

Peak Days

18:00, 21:00, 20:00 UTC

Peak Hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @calebwsimpson publishes at each hour of the day, across 16 timestamped Spotlight posts. Bar height = number of posts. Hover any bar for the exact count.

0

1

1

2

1

3

4

5

6

7

8

9

10

11

12

13

14

15

1

16

1

17

5

18

1

19

2

20

3

21

1

22

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @calebwsimpson publishes more often. Their busiest hours are 18:00, 21:00, 20:00 UTC — highlighted with bold yellow bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @calebwsimpson hasn't been active in our tracked sample.

Sound & Music Usage

Audio tracks used in @calebwsimpson's Spotlight posts

  1. 1 Original Sound — calebwsimpson
    16x

Compare & Discover Similar Creators

Stack @calebwsimpson against any other Snapchat creator we track, or jump to accounts Snapchat itself surfaces alongside this one.

Compare @calebwsimpson to another creator

Get a side-by-side stats breakdown.

@calebwsimpson vs

Browse more Snapchat creators in the stats index or see what's trending on the breakout posts feed.

@calebwsimpson Estimated Snapchat Earnings

Revenue estimates based on subscriber count and Spotlight performance

The Snapchat account @calebwsimpson has 203,000 subscribers and an average of 75,275 views per post. The recorded engagement rate for the account is 0.0%. The estimated Spotlight Fund range for this account is $24.09 - $48.18 per month. The estimated sponsorship value is $2,030.00 - $4,060.00 per post. These figures are rough industry-standard estimates based on the public subscriber count and average views provided. These numbers do not represent actual earnings.

Ad Revenue Share (Est. Monthly)

Based on avg 75.3K views/post — Spotlight only

$50 – $151

$0.50–$1.50 per 1K views under the 2025+ Monetization Program. Stories ad share is on top of this.

Sponsorship Value (Est. Per Post)

Based on 203.0K subscribers (Mid-Tier)

$1,624 – $3,045

Industry rate for mid-tier creators

Snapchat Monetization Program (2026 Requirements)

Required (all three) plus any one reach qualifier.

50,000+ subscribers 203,000 -- Eligible
25+ posts per month ~0.3 posts/week (1/month est.)
10+ posting days in 28 (reach qualifier: 10M Story / 1M Spotlight / 12K view-hours) Data not available
Disclaimer: These are rough estimates based on Snapchat's published Monetization Program rates and industry CPM benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. As of May 2026, Snapchat has paid over $650 million to 1.6 million monetized creators through its programs.

Key Insights & Analysis

Audience & Reach

The Snapchat account @calebwsimpson is a verified profile with 203,000 subscribers. The account has accumulated a total of 1,204,401 views across 16 spotlights, with an average of 75,275 views per post. The account's viral hit rate at 2x the average view count is 12.5%, while the viral hit rate at 5x the average view count is 6.2%.

Key Takeaways

The Snapchat account @calebwsimpson has 203,000 subscribers and is classified as a mid-tier account. The account's bio states, "Sup - NYC boy and travel a lot to get into beds and stuff." The account has a total of 1,204,401 views and 16 Spotlight posts. The recorded engagement rate for these posts is 0.0%, and the total number of likes is 0. The average number of views per post is 75,275. The viral hit rate, defined as reaching 2x the average, is 12.5%, while the rate for reaching 5x the average is 6.2%. The posting cadence for the account is 0.3 videos per week. The peak posting days for this account are Monday, Wednesday, and Thursday.

Strengths

  • + Established subscriber base of 203,000
  • + Verified account with platform credibility
  • + Monetization eligible (50K+ subscriber threshold met)

Opportunities

  • ~ Average views below Spotlight platform average (75.3K vs ~80K) — room to grow reach
  • ~ Posting cadence below Creator Rewards threshold (~0.3/week vs 6.25 needed)
  • ~ Optimize posting times around peak engagement windows
  • ~ Explore collaboration potential with similar creators in the Mid-Tier tier

Frequently Asked Questions About @calebwsimpson

How many subscribers does @calebwsimpson have on Snapchat?

As of our latest data, @calebwsimpson (Caleb Simpson) has 203,000 subscribers on Snapchat. This places them in the Mid-Tier creator tier, which includes creators with 100,000 to 1 million subscribers.

How many Spotlight views does @calebwsimpson get?

@calebwsimpson averages 75,275 views per Spotlight post. Their total tracked views across 16 posts are 1,204,401. The platform-wide average on Snapchat Spotlight is approximately 80,000 views per post, making @calebwsimpson's performance significantly around the average.

How much does @calebwsimpson earn on Snapchat?

Under the unified Snapchat Monetization Program (launched Feb 1, 2025), @calebwsimpson's estimated Spotlight ad-revenue share is $50 to $151 per month (calculated at $0.50–$1.50 per 1,000 views — the program replaced the dead Spotlight Fund and pays substantially more per view than the old model). Their estimated sponsorship value is $1,624 to $3,045 per sponsored post. Stories ad share is additional and typically larger for established creators; brand deals and Snap Star retainers often dwarf RPM-based income for top creators.

Is @calebwsimpson eligible for Snapchat Creator Rewards?

Yes, @calebwsimpson exceeds the 50,000 subscriber minimum for Snapchat's unified Monetization Program. To fully qualify creators must also post 25+ times per month, post on 10+ of the last 28 days, AND clear one of three reach gates: 10M Story views OR 1M Spotlight views OR 12K view-hours in 28 days.

What is @calebwsimpson's most viewed Spotlight post?

@calebwsimpson's top-performing Spotlight post has received 680,252 views. This is 9.0x their average per-post performance.

How often does @calebwsimpson post on Snapchat?

@calebwsimpson posts approximately 0.3 videos per week on Snapchat Spotlight, with an average gap of 593.8 hours between posts. Their most active posting days are Monday, Wednesday, Thursday, typically around 18:00 and 21:00 UTC.

What type of content does @calebwsimpson post?

@calebwsimpson primarily posts video content with an average duration of 94.0 seconds. They primarily use "Original Sound — calebwsimpson" as their audio track. Based on SnapDataHub's platform data, videos in the 10-30 second range tend to perform best on Spotlight, averaging 92,271 views compared to 73,282 for shorter clips.

How does @calebwsimpson compare to other Snapchat creators?

With 203,000 subscribers, @calebwsimpson is in the top 15% of Snapchat creators tracked by SnapDataHub. Their average of 75,275 views per Spotlight post is within the standard range on the platform.

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This analysis is based on SnapDataHub's tracking of @calebwsimpson's Snapchat profile and 16 Spotlight posts.

Data collected and analyzed by SnapDataHub | Analysis date: May 17, 2026